Salesforce Data 360 Developer

Compunnel Inc.; Toronto; On-site; CAD 90,000 - 120,000; Full time

Job summary

Compunnel, Inc. is seeking a Salesforce Data 360 Developer to design and implement scalable data pipelines that feed Data360 and enable activation in Salesforce Marketing Cloud.

You will work with data engineering, product, and marketing teams to build end-to-end data flows from ingestion to segmentation and activation. The role focuses on data modeling, identity resolution, and pipeline orchestration to ensure marketing-ready data with high quality.

Qualifications

• Experience designing and implementing scalable data pipelines.
• Strong SQL skills for data validation and quality checking.
• Experience with customer data modeling and identity resolution.
• Familiarity with Salesforce Marketing Cloud and API integrations.

Responsibilities

• Build and maintain batch and real-time data pipelines feeding Data360.
• Develop integrations between source systems, data lake (GCP), and activation platforms (SFMC, APIs).
• Model customer data, identity resolution rules, and audience definitions.
• Create data validation queries and partner with QA for test case execution and defect resolution.
• Collaborate with product and marketing tech teams to translate requirements into builds.

Skills

Data pipelines

SQL

Data modeling

Identity resolution

SFMC

APIs

GCP

Data quality

Tools

GCP

SFMC

Job description

Job Title: Salesforce Data 360 Developer

JOB SUMMARY

This role sits at the intersection of Customer Data Platforms (CDP / Data Cloud), Marketing Automation & Journey Orchestration, and Real‑time data activation and API‑driven systems. This is a hands‑on engineering role focused on building scalable data pipelines, modeling customer data, and enabling downstream activation in platforms like Salesforce Marketing Cloud. You will work closely with product, data engineering, and marketing technology teams to enable end-to‑end data flows from ingestion, transformation, segmentation, and activation.

Key Responsibilities

• Data Pipeline & Integration Development
  • Build and maintain data pipelines feeding Data360 (batch and real‑time).
  • Develop integrations between:
  • Source systems (PMS, web, app, transactional systems)
  • Data platforms (GCP / data lake)
  • Activation platforms (SFMC, APIs)
  • Support ingestion, transformation, and orchestration logic.
• Customer Data Modeling (Data360)
  • Implement customer data models, identity resolution rules, and profile structures.
  • Configure calculated insights / derived datasets, segmentation logic, and audience definitions.
  • Ensure data is marketing‑ready and performant.
• Activation Enablement
  • Build and maintain pipelines enabling Data360 to SFMC activation.
  • Support audience syncing, journey triggers, and event‑based activation.
  • Ensure data consistency across activation endpoints.
• Data Validation & Quality
  • Develop SQL queries and validation logic to ensure data accuracy.
  • Partner with QA to support test case execution and defect resolution.
  • Troubleshoot data discrepancies across systems.
• Cross‑Functional Delivery
  • Work closely with Product Owners to translate requirements into technical builds.