Sales Representative - Construction

Manulift; Hamilton; On-site; CAD 75,000 - 90,000; Full time

Job summary

A leader in machinery solutions in Hamilton is seeking a Sales Representative for the construction sector. This role involves generating new business and providing tailored equipment solutions. Successful candidates must have a track record in sales, with strong communication and negotiation skills. Offering uncapped commissions and industry-leading compensation, this opportunity is perfect for high-performing sales professionals looking to make an impact.

Benefits

Uncapped commissions

Vehicle allowance

Support from financial analysts

Telemedicine from Day 1

75% employer-paid group insurance

Company-provided workwear

Fitness allowance

Referral bonuses up to $5,000

Qualifications

• Minimum 3 years of experience in construction equipment sales or similar B2B roles.
• Proven track record of exceeding targets and growing your book of business.
• Self-starter mentality with relentless energy and a winner’s mindset.

Responsibilities

• Identify, pursue, and cold call prospects in construction.
• Maintain a structured daily approach and build strong relationships.
• Present compelling business cases demonstrating ROI and productivity gains.
• Understand customer pain points and deliver tailored solutions.
• Stay sharp on competitor pricing, local trends, and market shifts.

Skills

Business development expertise

Cold calling

Consultative selling

Strong communication skills

Negotiation skills

Time management skills

Job description

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Sales Representative – Construction Sector

Win New Territory. Close Big Deals. Build the Future with Manulift.

At Manulift, we don’t just sell machines — we equip construction pros with game-changing solutions that redefine productivity. As the Canadian leader in telescopic forklifts, we’re expanding nationally and seeking top talent to grow with us.

If you’re a high-performing sales professional who thrives on opening new accounts, disrupting old ways, and dominating markets, this is your chance to earn significantly and advance quickly. Our uncapped commissions and industry-leading total compensation reward top performers.

Your impact is felt daily at Manulift. Your drive fuels our growth, and your success contributes to a winning team.

Your Mission

Reporting to the Sales Manager, you’ll be responsible for expanding Merlo’s presence in the construction sector by generating new business, increasing market share, and providing strategic equipment solutions that enable contractors to work smarter, safer, and faster.

What You'll Do

• Hunt for new business : Identify, pursue, and cold call prospects in construction, converting leads into long-term clients.
• Own your territory : Maintain a structured daily approach and build strong relationships through site visits.
• Sell with purpose : Present compelling business cases demonstrating ROI and productivity gains of Merlo equipment.
• Position as a trusted advisor : Understand customer pain points, deliver tailored solutions, and help clients modernize their methods.
• Stay sharp on competitor pricing, local trends, and market shifts to win strategically.

What You Bring

Business development expertise — you love the thrill of the hunt and know how to open and maintain doors.

Minimum 3 years of experience in construction equipment sales or similar B2B roles.

Confidence and skill in cold calling, prospecting, and consultative selling.

Proven track record of exceeding targets and growing your book of business.

Self-starter mentality with relentless energy and a winner’s mindset.

Strong communication, negotiation, and time management skills.

Valid driver’s license.

Why You'll Win with Manulift

Uncapped commissions — high earnings for top performers.

Industry-leading total compensation — your talent deserves recognition.

Vehicle allowance to stay in front of clients.

Support from experienced financial analysts for winning proposals.

Telus Health telemedicine from Day 1.

Group insurance (75% employer-paid), RRSP and DPSP retirement plans.

Company-provided workwear, laptop, cellphone, and expense account.

Fitness allowance, referral bonuses up to $5,000, and access to team events, family days, and recognition evenings.

This isn’t just a sales job — it’s your chance to dominate your market, build something big, and be part of a national success story.

Apply today and bring your A-game. We’re ready when you are.

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Sales and Business Development

Industries : Machinery Manufacturing

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