Sales Representative - Agriculture

Manulift; London; On-site; CAD 30,000 - 60,000; Full time

Job summary

A leading equipment company is seeking a Territory Sales Representative for the agricultural sector in London, Ontario. This role is focused on business development, requiring a competitive individual with strong relationship-building skills and at least 3 years of sales experience. Responsibilities include identifying opportunities, cold calling, and developing trusted partnerships with clients. The position offers uncapped commissions and a structured career path, along with comprehensive health benefits and support to ensure your success.

Benefits

Uncapped commissions

Vehicle allowance

Health & wellness benefits

Company laptop and phone

Recognition programs

Qualifications

• 3+ years of experience in sales, preferably in equipment, agriculture, or B2B.
• Proven success in business development and territory growth.
• Strong communication and interpersonal skills.

Responsibilities

• Identify opportunities, prospect, and build a pipeline of new business.
• Cold calling and direct contact with potential clients.
• Develop long-term relationships rooted in trust.

Skills

Business development

Cold calling

Relationship building

Communication

Self-motivation

Job description

Overview

Territory Sales Representative – Agricultural Sector

At Manulift, success isn’t just measured in sales, it’s built on grit, growth, and long-term vision. As the Canadian leader in telescopic forklifts, we’re expanding and building a team of driven professionals who want more than a job—a career, a mission, and a place where performance is recognized and ambition is rewarded. We’re looking for a true hunter, someone who lives for business development, thrives on challenge, and knows how to open doors that stay open. This is a high-activity, high-opportunity sales role in the agriculture sector, where relationships matter, trust is everything, and the potential for impact is huge. If you’re competitive, career-focused, and ready to be out in the field closing deals and building something meaningful, this is your opportunity.

Why This Role Matters

Reporting to the Sales Director, you’ll be on the front lines of growth, expanding Manulift’s footprint in rural markets by connecting directly with farms, co-ops, and agri-businesses. You’ll be the face of a top-tier brand and a key player in a team that’s changing the way the agricultural industry works.

What You’ll Do

• Own your territory: You’ll take full charge of your region, identifying opportunities, prospecting, and building a strong pipeline of new business.
• Hunt daily: Cold calling, door-knocking, follow-ups — you thrive on high activity and direct contact.
• Sell smart: Position Merlo’s unique value to ag clients with compelling business cases that show ROI, efficiency, and game-changing results.
• Grow trusted partnerships: Develop long-term relationships rooted in trust, value, and consistency.
• Stay proactive: You’ll keep your CRM clean, your calendar full, and your sales funnel always moving.
• Work with purpose: Be part of a company that supports your goals and pushes you to grow, learn, and lead.

What You Bring

• A hunter’s DNA – You don’t wait for leads. You create them.
• 3+ years of experience in sales, preferably in equipment, agriculture, or B2B.
• Proven success in business development, prospecting, and territory growth.
• Strong communication and interpersonal skills — you’re a relationship builder.
• Independent, self-motivated, and competitive — but you thrive as part of a team.
• A strong sense of initiative and a desire to grow into bigger roles.
• Valid driver’s license — you love being on the road

Why Manulift?

• Uncapped commissions: Your earnings reflect your hustle.
• Structured career path: Your success opens doors to bigger roles.
• Full support – From sales enablement to financial experts, you’ll have the tools to win.
• Vehicle allowance + company laptop, phone, and expense account.
• Health & wellness benefits – Group insurance (75% employer-paid), RRSP & DPSP, Telus Health from day one, fitness allowance.
• Company culture that celebrates performance – Recognition programs, team events, family days, and mentorship.
• Workwear provided and up to $5,000 in referral bonuses.
• A place where your voice is heard, your results matter, and your growth is non-negotiable.

This isn’t just another sales job. It’s your opportunity to build a career, master your craft, and be part of a national success story, all while making a real difference for the clients you serve.

Apply now. We’re ready to invest in your success if you’re ready to earn it!