Sales Programs Senior Manager

salesforce; Toronto; On-site; CAD 133,000 - 183,000; Full time

Job summary

Salesforce Canada is seeking a results‑driven Sales Programs Lead to partner with executive sales leaders and cross‑functional teams. You will design and implement programs that amplify pipe generation and improve productivity across Canada, measuring impact and iterating based on results.

You will communicate with senior stakeholders, deliver presentations, and manage multiple initiatives in a fast‑paced environment, aligning strategy with Salesforce’s growth goals in the Canadian market.

Qualifications

• 7+ years of experience in management consulting, executive communications, storytelling, or strategic messaging.
• 3-5 years experience of partner directly with a sales organization (technology sales preferred).
• Strong communication and interpersonal skills, with the ability to influence and collaborate at all levels.
• Proven ability to create compelling executive narratives and messaging.
• Experience working with C-level executives and senior stakeholders.
• Experience leading cross-functional projects and driving alignment across teams.
• Self-starter who thrives in a dynamic and evolving setting.
• Bachelor’s degree or equivalent experience; MBA preferred.

Responsibilities

• Builds trusted partnerships and works cross-functionally to share information and resources across the Canadian region.
• Analyze sales performance and health of the business to create programs addressing pipeline and productivity gaps.
• Synthesize data and create programs to address gaps in the business, bringing in cross-functional teams as needed.
• Deliver structured programs to large and diverse audiences of sellers; comfortable presenting to large groups.
• Structured project management to drive successful goal attainment and engagement metrics post-program launch.

Skills

7+ years of experience in management

3-5 years experience working with a销售

Strong communication and interpersonal

Executive narratives and messaging

Experience with C-level executives

Cross-functional project leadership

Education

Bachelor’s degree or equivalent experience

MBA preferred

Tools

PowerPoint

Google Slides

Job description

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.

Job Category

Program & Project Management

Job Details

About Salesforce

Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.

Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce.

Job Description

Overview of the Role

We are looking for high-energy, driven people who are passionate about helping sales teams succeed in Canada. Salesforce’s Sales Programs team is focused on executive-level alignment to provide insights on how to successfully and efficiently create quality pipe gen. Every sales play/program we implement has a measurable impact.

You will work directly with executive sales leaders, sales teams, and front-line sales managers to understand their pipe generation and pipe progression needs, collaborate with a diverse cross-functional group of Salesforce teams across sales, marketing, enablement, strategy, and others to develop and implement a sales program to meet those needs, then measure the results and adapt the sales programs as necessary. You will work closely with your Sales Programs team members to develop and execute a single sales programs strategy to meet the collective needs of the business you support.

Key Responsibilities & Core Competencies

Cross-Functional Relationship Management

Builds trusted partnerships and works cross-functionally to share information and resources, problem-solve, and produce better outcomes across the Canadian region.

Data Analytics

• Analyze sales performance and health of the business to create programs addressing pipeline and productivity gaps and standardize processes across accounts.
• Leverage reports and data to gain quantitative insights into a business challenge.

Program Design & Delivery

• Synthesize data and create programs to address gaps in the business, bringing in cross-functional teams as needed.
• Develop creative net-new approaches or processes to solve new or emerging problems.
• Deliver compelling & impactful programs to large & diverse audiences of sellers; comfortable presenting to large groups.

Operational Implementation

• Structured project management skills with the ability to engage in the right actions and cross-functional teams to drive successful goal attainment and consistently produce strong results despite day-to-day challenges.
• Operationalize the program from start to finish, which includes managing the execution across multiple cross-functional teams, delivery, follow-up, and managing engagement metrics post-program launch.
• Change management based on program performance and Key Performance Indicators.

Win as a Team

• Establishes a spirit of teamwork and leads by example.
• Asks questions and seeks out input from others to develop the best solutions and ideas.
• Fosters a culture of interdependence, encouragement, teamwork, collaboration, and communication.

Minimum Requirements

• 7+ years of experience in management consulting, executive communications, storytelling, or strategic messaging.
• 3-5 years experience of partner directly with a sales organization (technology sales preferred).
• Strong communication and interpersonal skills, with the ability to influence and collaborate at all levels.
• Proven ability to create compelling executive narratives and messaging.
• Experience working with C-level executives and senior stakeholders.
• Expertise in presentation design and visual storytelling, including PowerPoint and Google Slides.
• Strong understanding of corporate strategy, business insights, and executive communications.
• Experience leading cross-functional projects and driving alignment across teams.
• Highly organized with the ability to manage multiple priorities in a fast-paced environment.
• Self-starter who thrives in a dynamic and evolving setting.
• Bachelor’s degree or equivalent experience required; MBA preferred. Experience will be evaluated based on the core competencies for the role (e.g., extracurricular leadership roles, military experience, volunteer roles, work experience, etc.).

Preferred Qualifications

• Deep understanding of the market landscape and business trends.
• Knowledge of customer success, customer support, and industry trends; Salesforce certifications are a plus.
• Familiarity with Salesforce, CRM, or digital transformation trends.
• Familiarity with data and analytics to support data-driven decision-making.

Unleash Your Potential

When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.

Accommodations

If you need a reasonable accommodation during the application or the recruiting process, please submit a request via this Accommodations Request Form.

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Posting Statement

Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.

Equal Opportunity Statement

Know your rights: workplace discrimination is illegal.

At Salesforce, we believe in equitable compensation practices that reflect the dynamic nature of labor markets across various regions. For Ontario-based roles, the base salary hiring range for this position is CAD 133,200 to CAD 183,200 annually. The range represents base salary only, and does not include company bonus, incentive for sales roles, equity or benefits, as applicable. This posting is to fill a vacancy on our team, unless otherwise noted.