Sales Manager - FMCG / Pet Food

Staffmax Staffing & Recruiting; Toronto; On-site; CAD 60,000 - 90,000; Full time

Job summary

A leading staffing agency is recruiting a Sales Manager for a client in the pet food industry based in Toronto. The role involves leading a national sales team, driving brand growth, and requires a strong background in FMCG, particularly in pet food. This position offers a competitive salary and the potential for career advancement within a rapidly growing company.

Benefits

Competitive compensation package

Potential for future growth and leadership development

Qualifications

• Minimum 2 years experience in managerial role within FMCG.
• Experience in the pet food industry preferred.
• Proven track record in managing remote sales teams.

Responsibilities

• Lead and support 5 sales representatives across Canada.
• Monitor sales performance and set growth strategies.
• Coordinate promotional visits with sales representatives.

Skills

Leadership

Analytical Skills

Communication

People Management

Tools

Microsoft Word

Microsoft Excel

Job description

Sales Manager – Pet Food Industry (FMCG)

Location : Toronto, ON (with national team oversight)

Full-time | Salary : $60,000 – $90,000 per annum

Start Date : May 2025 (Interviews May 14–15 in Toronto)

Staffmax is hiring for our client , a growing player in the Canadian pet food industry, seeking an experienced and motivated Sales Manager to lead their national sales team. With a solid foundation already in place—5 distribution clients and a team of 5 regional Sales Representatives—this is an exciting opportunity to grow brand presence across Canada.

This role is ideal for a results-driven leader with a background in the FMCG industry , strong people management skills, and a passion for building brands from the ground up. Experience in the pet food sector is a distinct advantage.

Key Responsibilities :

Lead, coach, and support 5 Sales Representatives located across Canada (Quebec, Ontario, Calgary, and Vancouver).

Monitor and analyze sales performance across regions; set goals and strategies for continuous growth.

Coordinate store-level visits by sales reps to promote products and increase brand visibility (Note : the company sells through distributors, not directly to retail stores).

Prepare sales and activity reports using Microsoft Word and Excel.

Collaborate with the marketing team to ensure effective promotional strategies.

Support the CEO and executive team with market insights and strategic sales input.

Qualifications :

Minimum 2 years of experience in a managerial role in the FMCG sector .

Experience in the pet food industry is highly preferred.

Proven leadership skills with a track record of managing a remote sales team.

Knowledge or experience in marketing principles.

Strong analytical and communication skills.

Proficiency in Microsoft Word and Excel for reporting and documentation.

Why You’ll Love This Opportunity :

Play a key leadership role in a fast-growing company with an entrepreneurial spirit.

Be part of a mission to build trusted, quality pet food brands across Canada.

Competitive compensation package, including a base salary between $60K–$90K depending on experience.

Potential for future growth and leadership development.