Sales Development Representative

Planitar Inc.; Waterloo; On-site; CAD 40,000 - 60,000; Full time

Job summary

A leading company in measurement and control technology is seeking a Sales Development Representative in Waterloo. This entry-level position focuses on lead qualification and outreach to nurture potential customers. Ideal candidates should have experience in sales or customer service, possess strong communication skills, and demonstrate adaptability in a fast-paced environment. Your contribution will help drive revenue growth and optimize sales processes.

Qualifications

• 2+ years in sales, customer service or related roles.
• Advanced verbal and written communication abilities.
• Strong interpersonal skills to build rapport quickly.

Responsibilities

• Qualifies leads and initiates conversations with potential customers.
• Researches and identifies potential leads through various channels.
• Maintains relationships and manages relevant CRM data.

Skills

Communication

Sales Techniques

Relationship Management

Time Management

Research Skills

Adaptability

Tools

CRM Software

Job description

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Direct message the job poster from Planitar Inc.

Founded in 2013, Planitar Inc. is the maker of iGUIDE, a proprietary camera and software platform for capturing and delivering accurate floorplans, immersive 3D virtual tours and extensive property data.

iGUIDE is the most efficient system to map interior spaces and features accurate floor plans, measurements, and reliable property square footage. By integrating floor plans and visual data, iGUIDE provides an intuitive and practical way to navigate and explore built environments digitally.

Visit www.goiguide.com for more information.

Must be able to come into the Waterloo office at least 3+ days a week

The Sales Development Representative qualifies leads and will reach out to potential customers, initiating conversations and identifying prospects who have genuine interest and potential to become qualified opportunities. Nurturing these leads, SDRs help streamline the sales process, optimize resource allocation, and drive revenue growth for the organization.

Job Duties :

• Prospecting : Actively research and identify potential leads and accounts through various channels, such as social media, databases and search engines / tools.
• Outreach : Initiate contact with leads through emails, phone calls, and social platforms to engage in meaningful conversations.
• Qualification : Assess the fit and potential of leads by gauging their needs, budget, timeline, and decision-making authority.
• Lead Nurturing : Build and maintain relationships with leads over time, providing relevant information and addressing their concerns.
• Data Management : Keep accurate records of all interactions and lead information in the CRM system.
• Collaboration : Coordinate closely with marketing to align messaging and strategies, and with sales to ensure a seamless transition of qualified leads.
• Continuous Learning : Stay updated on industry trends, product knowledge, and sales techniques to enhance effectiveness.

Knowledge, Skills & Qualifications :

• 2+ years of previous experience in sales, relationship management, customer service or related roles
• Working knowledge and familiarity with CRM software, sales tools, and communication platforms to track interactions and manage lead data.
• Working competency in effective time management skills to balance outreach, follow-ups, and administrative tasks efficiently.
• Advanced verbal and written communication abilities to effectively engage with leads, convey value propositions, and handle objections.
• Advanced interpersonal skills with the ability to build rapport quickly, establish trust, and develop relationships with potential clients.

Additional Assets :

• Sales Acumen : A fundamental understanding of sales processes, techniques, and strategies to effectively qualify and nurture leads.
• Persistence and Resilience : The tenacity to handle rejection and continue pursuing leads with a positive attitude.
• Organizational Skills : The capability to manage and prioritize a high volume of leads, tasks, and follow-ups in a fast-paced environment.
• Research Skills : Proficiency in researching and sourcing potential leads, as well as gathering relevant information about their businesses and industries.
• Adaptability : The willingness to learn and adapt to changing market conditions, product offerings, and sales approaches.
• Team Collaboration : The ability to work collaboratively with both marketing and sales teams to align strategies and seamlessly transition leads.
• Product Knowledge : A solid understanding of the company's products and services to articulate their value proposition to potential clients.
• Results-Driven : A self-motivated and results-oriented mindset, with a drive to achieve and exceed sales targets and performance metrics.

Seniority level

Seniority level

Entry level

Employment type

Employment type

Full-time

Job function

Job function

Sales and Business Development

Measuring and Control Instrument Manufacturing and Real Estate

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Sales Development Representative • Waterloo, Region of Waterloo, Canada