Sales and Marketing Specialist

Hubstaff blog; Toronto; Remote; CAD 40,000 - 60,000; Full time

Job summary

A dynamic remote company is seeking a Sales & Marketing Virtual Assistant to develop and execute campaigns that generate and convert leads. The ideal candidate has at least 2 years of experience in similar roles, with strong copywriting and analytical skills. This full-time, remote position requires proficiency in marketing automation tools, and excellent communication in English. You will collaborate with the team to optimize campaign performance and align with brand objectives.

Qualifications

• Minimum of 2 years experience in sales or marketing campaigns.
• Experience with drip email campaigns is essential.
• Strong analytical skills to optimize campaign performance.

Responsibilities

• Develop a multi-channel drip campaign strategy.
• Manage and schedule campaigns using automation tools.
• Analyze campaign performance and optimize messaging.

Skills

Campaign planning

Lead generation

Copywriting

Marketing automation

Data analysis

English communication

Tools

Go High Level

CRM tools

Job description

Job Title : SDR - Sales & Marketing Virtual Assistant

Work Schedule : Full-time | Monday to Friday | 9AM – 6PM EST

Employment Type : Remote | Long-term

About the Role

We are seeking a creative and strategic Sales & Marketing Virtual Assistant who can think critically about campaign planning, craft compelling content, and execute drip campaigns over the next few months to generate and convert leads.

Key Responsibilities

• Develop a clear, multi-channel drip campaign strategy (email, social, ads) to nurture leads and drive conversions
• Manage and schedule campaigns using email marketing and marketing automation tools (e.g., Go High Level, etc.)
• Analyze campaign performance metrics and continually optimize messaging, cadence, and targeting
• Collaborate with the internal team to align campaign content with overall brand and sales objectives
• Track leads in a CRM and follow up according to campaign workflows

Qualifications

Minimum of 2 years experience creating and executing sales or marketing campaigns, especially drip email campaigns

Demonstrated success in generating leads and converting prospects via strategic campaign planning

Excellent copywriting skills for email, social posts, ads, and landing pages

Familiarity with marketing automation and CRM tools

Strong analytical mindset and ability to optimize based on data

Self-starter who can work independently and manage deadlines

Strong English communication skills (written and verbal)

Reliable internet connection and backup power preferred

To maintain a productive and transparent environment, we use a time tracking tool that includes screenshot monitoring during work hours. This helps ensure accountability and supports our commitment to high-quality, remote collaboration.

Please apply only if you are seeking a long-term role, have drip campaign experience, and are aligned with these expectations.

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