Retail Sales Representative (15 month contract)

Lactalis Canada; Toronto; Hybrid; CAD 50,000 - 70,000; Full time

Job summary

Lactalis Canada, a prominent dairy company, seeks a Sales Representative to drive revenue growth and manage retail relationships. This full-time role offers a hybrid work model and a comprehensive benefits package including tuition reimbursement, performance bonuses, and generous vacation time, fostering a culture of inclusivity and career advancement.

Benefits

Performance-Based Bonus System

4 Weeks of Vacation

Pension Program with Employer Match

Tuition reimbursement plan

A Volunteer Day

Learning and Development opportunities

Internal career advancement

Qualifications

• 1-2 years of sales experience in CPG industry or related experience.
• Knowledge of the grocery industry and retail marketplace.
• Ability to work independently and as part of a team.

Responsibilities

• Execute sales strategy to drive profitable revenue growth.
• Manage business relationships at retail and distribution partners.
• Develop and secure new customers and entry into respective markets.

Skills

Analytical skills

Negotiation

Problem solving

Interpersonal communication

Presentation

Education

University degree or college diploma

Tools

Microsoft Office

SAP

Nielsen syndicated data

Job description

Direct message the job poster from Lactalis Canada

Welcome to Lactalis Canada – where we take pride in being recognized as one of Forbes' 2022 top employers! Our journey revolves around enhancing the lives of Canadians through a rich variety of dairy delights, including some of Canadian’s favourite dairy brands such as Black Diamond Cheese, Lactantia Milk, Astro Yogurt, Balderson Cheese, and Cheestrings. In fact, we’re proud to say our products grace the shelves of an incredible 94% of Canadian households!

With a 140-year legacy driven by innovation and unwavering quality, we’re seeking like-minded individuals to join us in shaping our next chapter. Our flexible hybrid work model accommodates 40% remote work, adapting to the evolving needs of our workforce. Step into a collaborative hub with our revamped office, and enjoy free parking, endless coffee, delicious Lactalis snacks, an on-site gym, and more!

About the opportunity

The Sales Representative is accountable for executing Lactalis sales strategy at retail to drive profitable revenue growth for the organization. This execution includes managing business relationships at retail, distribution partners and generating new business in alignment with Lactalis overall objectives and those of its Divisions.

The attributes we are looking for :

• Create product demand and assist customers through the implementation of merchandising plans, display techniques and proactive inventory management to eliminate product “out-of-stock”. Secure and execute promotional plans that match with both corporate and banner needs;
• Execute store coverage model that is consistent with our field sales process, which satisfies customer needs while driving Lactalis sales results for Lactalis and its Divisions;
• Develop and secure new customers while increasing Lactalis’s Distributor business by entering respective markets and exploring all potential business building opportunities to grow Lactalis Canada sales volumes;
• Achieve distribution on authorized listings and secure secondary displays throughout the store by working with store personnel. Key focus products / categories will be determined by National Sales Manager for the territory, region, and category based upon direction from Lactalis and its Divisions;
• Under the direction and guidance of the National Sales Manager, the Sales Representative will actively build top line sales through successfully prospecting for new business and capitalizing on opportunities available within existing locations.
• Develop specific sales plan for each Division by customer (S.M.A.R.T. objectives) in weekly sales coverage model to achieve listing and merchandising objectives on a weekly and daily basis;
• Perform administrative duties including Business review reports, Delante budget reports, and summary of display / distribution objectives;
• Monitor and provide competitive market activity to the National Sales Manager, regular selling price or feature selling price, competitive listings or de-listings, point-of-sale material that is supporting new product launches and / or customer marketing campaigns as well as changes within a category segment to ensure Marketing / Trade Marketing can analyze the risk / opportunity;
• Deliver positive results for specific KPI’s, utilize all communication platforms such as yammer and teams to communicate to the National leadership team and their peer group.

This job description is intended to summarize the overall level of responsibility of the job and is not an exhaustive list of all the duties performed.

What Lactalis will offer :

Lactalis Canada believes in rewarding its people with the following comprehensive benefits package and perks :

• A Performance-Based Bonus System
• 4 Weeks of Vacation
• A Pension Program with an Employer Match at 100% of up to 6%
• Tuition reimbursement plan of up to $3,000 / year
• A Volunteer Day to give back to your community
• Learning and Development opportunities
• A commitment to internal career advancement with potential for international mobility.

What you will bring :

• University degree or college diploma;
• One (1) to two (2) years of sales experience in CPG industry or other related sales experience;
• Robust analytical, planning, presentation, negotiation, and problem solving skills;
• A positive attitude and high level of curiosity;
• Strong written, verbal and interpersonal communication skills;
• Knowledge of the grocery industry and retail marketplace;
• Proficient with standard office computer technology such as Microsoft Office products, Nielsen syndicated data and SAP;
• Ability to self-motivate, work independently and also function effectively within a team.

Our ESG commitment :

Our ESG (Environmental, Social, and Governance) roadmap drives our sustainability mission. We aim to positively impact communities and the planet by enabling stakeholders including our people, consumers, customers, suppliers, dairy farmers, government, and industry partners to have a positive impact on the wellbeing of our communities and the planet through all that we do.

At Lactalis Canada, we value our employees as catalysts for positive change. Together, we will create a sustainable future, promote belonging, and make a lasting impact on the world.

Our commitment to DEI :

Fuel Our Culture with Your Uniqueness! Lactalis thrives on the value each person brings. We're dedicated to amplifying diverse voices, inviting personal and professional growth, and embracing everyone's true selves. We're committed to crafting an environment that genuinely welcomes all, reflecting the richness of our people and communities.

Our promise extends to accessible processes and spaces. If you require accommodation due to a disability (which may be visible or invisible, temporary, or permanent), please inform our Talent Acquisition team – confidentiality will be maintained.

Note : Lactalis Canada does not conduct credit or background checks through LinkedIn. If required, we'll contact you after signing a Job Offer.

Seniority level

• Associate

Employment type

• Full-time

Job function

• General Business and Manufacturing
• Food and Beverage Manufacturing

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