Remote Staff Researcher, Consumer UX & Behavior

Jackalope Digital LLC; Canada; On-site; CAD 189,000 - 200,000; Full time

Job summary

Instacart is seeking a Staff Researcher on the Consumer team to shape the foundational understanding of how and why people change their food behaviors. You’ll lead research from generative discovery to iterative product testing, partnering with product, design, data science, marketing, and engineering to build products grounded in deep human insight.

This is a high‑visibility, high‑impact role for a researcher who is as comfortable in early‑stage innovation as in quantitative validation,

Qualifications

• 8+ years conducting UX or consumer research in a product organization.
• Familiarity with behavioral psychology or related fields.
• Expertise in a wide range of qualitative methodologies and quantitative methods.
• Proven ability to lead foundational, generative research and influence product direction.
• Fluency using AI tools to accelerate iterative research cycles with rigor.

Responsibilities

• Own and drive the research roadmap for the consumer innovation workstream.
• Lead generative research to understand food, nutrition, and health behaviors.
• Apply behavioral science frameworks to frame research questions and insights.
• Execute mixed-methods research: qualitative studies and surveys with data analysis.
• Translate research into narratives to move stakeholder decisions.
• Maintain living knowledge bases, personas, and journey maps; mentor junior researchers.

Skills

UX research

Behavioral psychology

Qualitative methods

Quantitative methods

Storytelling

AI tooling

Education

Advanced degree preferred

Bachelor's degree or equivalent

Tools

Data science collaboration

Job description

Instacart is seeking a Staff Researcher on the Consumer team to shape the foundational understanding of how and why people change their food behaviors. You’ll lead research from generative discovery to iterative product testing, partnering with product, design, data science, marketing, and engineering to build products grounded in deep human insight.

This is a high‑visibility, high‑impact role for a researcher who is as comfortable in early‑stage innovation as in quantitative validation,