Regional Marketing Specialist - 2 Year Contract

JRoss Recruiters; Toronto; Hybrid; CAD 60,000 - 80,000; Full time

Job summary

A leading recruitment firm in Toronto is looking for a Marketing Specialist to serve as the primary contact for regional marketing efforts. The role involves planning and implementing localized campaigns, analyzing market trends, and supporting franchisees. Candidates should have 3–5 years of marketing experience, particularly within retail or franchise environments, along with strong communication skills. The company offers a dynamic environment, competitive compensation, and opportunities for professional development.

Benefits

Competitive compensation

Comprehensive benefits including health and dental

Opportunities for ongoing professional development

Flexible hybrid work structure

Qualifications

• 3–5 years of marketing experience, ideally in QSR, retail, or franchise-driven environments.
• Ability to work cross-functionally with strong relationship-building skills.
• Proven experience in both traditional and digital marketing.

Responsibilities

• Serve as the primary marketing contact for the region, supporting franchisees and District Managers.
• Plan and implement localized marketing campaigns to strengthen community engagement.
• Analyze market trends and consumer insights to identify opportunities for growth.

Skills

Marketing experience

Communication skills

Campaign development

Analytical mindset

Creativity

Job description

Serve as the primary marketing contact for your region, supporting franchisees, District Managers, and the Support Centre team.

Plan and implement localized marketing campaigns that strengthen community engagement, elevate brand visibility, and drive guest traffic.

Partner with the National Marketing team to roll out national promotions, adapting them to resonate with your regional audience.

Analyze market trends, consumer insights, and competitive activity to identify opportunities for growth and differentiation.

Provide franchisees with marketing support, resources, and guidance to ensure consistent execution of the brand promise.

Collaborate with District Managers and local leadership to develop regional strategies that align with overall business objectives.

Requirements

3–5 years of marketing experience, ideally within QSR, retail, or franchise-driven environments.

Strong communication, collaboration, and relationship-building skills, with the ability to work cross-functionally.

Proven experience in campaign development and execution, with both traditional and digital marketing.

Analytical mindset with the ability to interpret data and adjust strategies for maximum impact.

A proactive, hands-on approach, with the creativity to adapt national brand strategies to local markets.

Corporate Culture

This is more than just a job—it’s a chance to be part of a dynamic, entrepreneurial team driving the growth of well-loved Canadian brands. The company fosters a collaborative culture where creativity is valued, ideas are heard, and career growth is actively supported.

You can expect:

A creative, fast-paced environmentwhere no two days are the same

Exposure to high-impact national and international campaigns

The chance to help shape the brand identityof rapidly expanding consumer businesses

A supportive team of marketing and creative professionalswho are passionate about what they do

Competitive compensationcommensurate with experience

Comprehensive benefitsincluding extended health and dental coverage

Opportunities for ongoing professional developmentand training

Flexible hybrid work structure, with a mix of in-office and remote work

This is an opportunity to do meaningful, brand-defining work in an environment that rewards initiative, innovation, and excellence.

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