R4B - Business Development Associate

Wireless DNA Inc.; Toronto; On-site; CAD 45,000 - 75,000; Full time

Job summary

An established industry player is seeking a dynamic Business Development Associate to join their Enterprise division. In this role, you'll engage in outbound prospecting, cold-calling, and client-facing activities to drive sales of innovative telecom solutions. You'll collaborate closely with Account Executives, conduct quarterly reviews, and develop unique solutions to meet client needs. This is a fantastic opportunity to grow your career in a supportive environment that values employee development and success. If you're passionate about sales and eager to make an impact, this role is for you.

Benefits

Comprehensive health and dental plan

Employee Referral Program

Career development opportunities

Qualifications

• 6 months-1 year of B2B sales experience preferred.
• Strong work ethic with a desire to exceed targets.

Responsibilities

• Outbound cold-calling and emailing to identify target accounts.
• Prepare quotes and agreements for prospects using Salesforce.

Skills

B2B Sales Experience

Cold Calling

Interpersonal Skills

Microsoft Office Suite

Tools

Salesforce

Job description

April 25, 2025

WDNA is an authorized exclusive Rogers and Fido dealer with 38 locations across the Greater Toronto Area.

Over the last 25 years we have built an award-winning network of stores that brings the best and the latest in telecommunication technology to our customers. We are passionate about innovation and believe that the best road to success lies through the growth and happiness of our employees.

This role is for our Enterprise division and would directly report to the division head. Rogers has multiple products in the enterprise space such as Corporate wireless plans, Business grade fibre, Fleet management solutions, Microsoft suite of products as well as Fleet management solutions.

Our Business Development Associates are key players within the enterprise business environment and would be selling Rogers’ Enterprise telecom solutions suite of products. They are client centric sales professionals who create opportunities by generating, securing, and executing on any potential business leads. The ideal candidate would also be responsible for client facing activities such as Quarterly business review, building quotes and involved in sales operations activities, conducting renewal and explore opportunities for upsell/cross-sell with current clients

In this role you will:

• Outbound cold-calling and cold-emailing based prospecting to identify target accounts within an assigned segment
• Cold-calling volume of 65-80 calls per day with the intent to qualify key leads
• The Business Development Representative will be responsible for setting appointments/meetings between prospects and Account executive
• Working and collaborating directly with Account Executive
• Build an understanding of the assigned territory/segment, develop unique solutions to uncover prospects and create leads
• Develop Sales skills through regular training and review cycles
• Prepare quotes and agreements on salesforce for the prospects
• Conduct quarterly business review and renewal presentations with current clients and explore avenues to upsell as well as cross-sell products

You are someone who:

• Telecom background is good to have but not mandatory
• 6 months-1 year of previous B2B sales experience is preferred
• Must have cold calling experience
• Strong work ethic with a desire to consistently exceed targets
• You have great interpersonal skills and the ability to build rapport quickly.
• Skilled in Microsoft Office suite
• Have experience in presenting to senior executives

What is in for you:

• Comprehensive health and dental plan
• Great Employee Referral Program
• Opportunities to grow and develop your career

This description highlights the most critical responsibilities and requirements of the job. It’s not all-inclusive. There may be additional duties, responsibilities and qualifications for this job.

WDNA is an equal opportunity employer. We are committed to recruiting, hiring, training, and promoting qualified people of all backgrounds, regardless of sex, race, color, creed, national origin, religion, age, marital status, sexual orientation or gender identity. For qualified persons with disabilities who are applicants for employment. If you need assistance or accommodations to interview because of a disability, please inform the Recruiter (Human Resources) in advance. Employment opportunities will never be denied to anyone because of the need for an accommodation.

• 4789 Yonge St, Toronto, ON M2N 0G3, Canada