Public Relations Coordinator

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Canada's Wonderland
Vaughan
CAD 60,000 - 80,000
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Job description

Overview:

$23.00 / hour

This is a vacant position.

Join our Marketing team as a year-round Public Relations Coordinator and help engage and monitor traditional and influencer media and motivate them to share our parks’ brand stories and experiences! This is your chance to gain hands-on experience in public relations, media and influencer outreach, charity/community partnerships and event coordination, all while working in a fast-paced, dynamic environment.

You’ll also…

  • Engage the Community: Respond to media inquiries, coordinate press and influencer visits, and assist with evaluation and execution of charitable programs and events.
  • Craft the Message: Draft and distribute press releases, media advisories, blogs, and other PR materials to promote park attractions and initiatives.
  • Coordinate Events: Plan and execute media events, press conferences, VIP/media days, ensuring smooth logistics and memorable experiences.
  • Track Success: Monitor media coverage, analyze influencer performance, and measure campaign impact.
  • Support Internal Communication: Help ensure consistent messaging across teams by coordinating internal communications.

Responsibilities:

Canada’s Wonderland is home to over 300 acres of world-class rides and attractions for the entire family, including a 20-acre water park. We are the ultimate destination for attractions, food, live shows, and events! We want YOU to join us in making people happy! As a member of our team, you’ll…

  • Make our guests happy by delivering amazing experiences and helping them create lifelong memories.
  • Interact with different people of all ages and backgrounds.
  • Gain skills, knowledge, and experience that will benefit in your future.

Qualifications:

  • Candidates that have an Associate or Bachelor’s degree or diploma in Public Relations, Communications, Journalism or a related field with a minimum of 2-3 years of relevant industry or communications professional experience.
  • Excellent writing and verbal communication skills with an eye for detail.
  • Candidates that have familiarity with social media platforms (Facebook, Instagram, X, TikTok, etc.) and basic content creation.
  • Individuals that are proactive, team-oriented mindset with the ability to work independently when needed.
  • Strong organizational skills to juggle multiple tasks and meet deadlines.
  • Individuals that have a passion for the entertainment or theme park industry is a big plus!
  • Basic understanding of public relations and media relations strategies.
  • Flexibility to work evenings, weekends, and holidays for events and media coverage.
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