Public Relations Account Manager

Category-Communications; Toronto; Hybrid; CAD 75,000 - 90,000; Full time

Benefits offered by this job

Health benefits

Mentorship program

Hybrid work environment

Generous vacation policy (4 weeks)

Curiosity fund

Job summary

Category Communications is seeking a Public Relations Account Manager in Toronto, ON. This permanent full-time role focuses on leading client relationships, crafting strategic PR plans, and overseeing account teams in a hybrid work environment.

The ideal candidate has 2–5 years in PR, strong writing, and the ability to drive earned media and thought leadership across technology, real estate and finance sectors. In-person collaboration is expected 1–2 days per week at the Toronto office.

Qualifications

• 2-5 years of PR agency experience.
• Proven track record of earned media and client relationships.
• Strong writing and presentation skills.
• Curious mindset with strategic media relations capabilities.

Responsibilities

• Develop strategic PR plans based on client objectives.
• Lead client relationships and manage the account team.
• Coordinate media relations and influencer outreach.
• Mentor junior staff and contribute to team culture.
• Support new business opportunities where applicable.

Skills

Strong communication

Excellent writing

Relationship management

Strategic thinking

Job description

Public Relations Account Manager

Toronto, ON

Permanent Full-Time

Overview of the Role

Are you ready to be a Category leader? Category Communications is on the lookout for a dynamic and visionary Account Manager to join our team. As an Account Manager, you'll be at the forefront of leading the charge for our clients, working alongside the best in the business to craft compelling stories that redefine the industry categories we represent. If you're someone who thrives in a fast-paced, dynamic environment, loves to forge meaningful client relationships, and is ready to push the boundaries of what's possible in the world of communication, you're exactly who we're looking for. At Category Communications, we believe in fostering a culture of innovation, collaboration, and continuous growth.

About Category

Category Communications is a forward thinking public relations agency that is on a mission to collaborate passionately with industry changemakers and founders by providing strategic communication solutions that drive real business impact. Founded by Chantel Cassar and Lauren Arnold, Category Communications takes pride in its relationship with clients, recognizing them as the architects of change in tomorrow's leading industries. Category’s suite of services include media relations, thought leadership, social media management, influencer marketing, event planning, and crisis communications. The Category approach goes beyond traditional PR; we immerse ourselves in the heartbeat of each industry, fostering curiosity, clarity, connection and care in our communication strategies. To learn more, visit www.categorycomms.com.

Account Manager Responsibilities

• Develop strategic PR plans based on our clients business objectives
• Build, maintain and lead the relationship with the client
• Prepare or review all client material including PR plans, strategies (media & digital), key messaging documents, pitches, content calendars, reports and more to ensure they are error-free and presentable
• Build and maintain relationships with media and influencers
• Maintain and monitor workflow and assignments by effectively delegating, coaching and guiding junior team members
• Be the leader of the account team by effectively managing both the client and internal teams to ensure projects are on time and results are being generated
• Offer solutions to clients, teams and new business challenges
• Manage, motivate, mentor and connect with junior staff to develop their skills based on their unique needs
• Contribute to Category Communications’ collaborative team culture
• Be curious in your Category and keep up to date with industry trends, news and best practices
• Be connected and attend industry-related events for PR/Marketing and our client’s industries.
• Help train and mentor junior talent
• Support with new business development where applicable

Qualifications

• 2-5 years experience in the public relations industry, agency experience is preferred.
• Demonstrated track record of developing trusted client relationships
• Successfully executed earned media programs that have landed top tier coverage
• Curious mindset with a sharp level of strategy to execute media relations, corporate communications, crisis communications and thought leadership programs
• Great communication skills, both written and verbal
• A strong and persuasive communicator and presenter
• Excellent writing skills and an eye for a new media angle
• Highly organized with an acute attention to detail
• Connected network and key relationships across media and influencers
• Passionate about the business world with a focus on technology, real estate and finance industries
• Relationship-centric approach to clients, team and media
• You like to celebrate wins and learn from mistakes

Compensation & Benefits

Category Communications values your dedication and talent. The salary band for this role ranges from $75,000 - $90,000, reflective of your experience and expertise. We will also be offering a bonus structure that rewards our dedicated team members based on the company's overall performance. In addition to compensation, Category is proud to offer an array of benefits designed to enhance both your professional and personal life.

• Comprehensive Health and Medical Benefits: Your well-being is our priority. Gain access to a leading health and medical benefits package.
• Access to our industry-leading team of business advisors: We’re committed to ensuring you have the best mentorship in the game. Each quarter, you will have access to career planning and coaching sessions with our leading team of business advisors.
• Hybrid work environment: The future of work is flexible. We’ll always provide opportunities to engage and plan with your team and clients in person, but ultimately – we trust you to do what’s best for you.
• Industry leading vacation and benefits policies: In order to excel, time off to travel, to be with family, and to recharge is essential. We’re offering best-in-class vacation policies (hello, 4-week minimum!) and benefits that make sense.
• Curiosity Fund: As a collective, learning and personal growth is in our DNA. Each employee will have a monthly curiosity fund spending account that can be put towards upskilling courses, a new hobby, wellness activity and more.

Location

Category Communications is a flexible hybrid work environment. The ideal candidate is based out of the Greater Toronto Area, ON, and would have availability to be in-person at the Category office (Front St + John St in downtown Toronto) 1-2 days a week.

What to Expect During the Interview Process

We aim to make our hiring process thoughtful, transparent, and completed within two weeks. Here’s what you can expect:

1. Introductory Screening (30 minutes)

A casual conversation to learn more about your experience, values alignment, and role expectations.

2. Focused Interview (30 minutes)

A more in-depth interview focused on your skills, experience, and how you approach your work.

3. Take-Home Assignment (48 hours)

You will be asked to prepare a brief strategy presentation.

4. Final Interview & in-person Presentation (45 minutes)

An opportunity to walk us through your assignment and meet the Category Leadership team.

5. Reference Checks

We’ll connect with a few of your previous managers or colleagues.

6. Offer Stage

Successful candidates will receive a verbal offer via phone, followed by a formal offer letter and employment agreement sent by email.

Category Communications is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

The close date for this job application is September 25, 2026.

For more information visit: www.categorycomms.com