Promotions Strategy Coordinator

UFA; Calgary; On-site; CAD 50,000 - 70,000; Full time

Job summary

UFA is seeking a Promotions Strategy Coordinator to support the Product Strategy team in implementing marketing strategies and campaigns. This full-time role involves managing marketing activities, ensuring alignment with organizational goals, and requires strong organizational and communication skills. Ideal candidates will have a degree in a relevant field and experience in marketing coordination.

Qualifications

• 2+ years of experience in marketing coordination or promotions planning.
• Strong knowledge of livestock & agricultural products is an asset.
• Effective communicator with the ability to manage multiple stakeholders.

Responsibilities

• Provide administrative support for marketing activities.
• Manage marketing calendars and project plans.
• Track and report on promotional activities and performance metrics.

Skills

Organizational skills

Communication

Attention to detail

Analytical mindset

Education

Bachelor’s degree in Marketing, Business Administration, Communications

Tools

Microsoft Excel

Microsoft Outlook

Microsoft Office Suite

Job description

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Employment Type : Full-Time

Requisition ID : 1013

Date Posted : May 5, 2025

Closing Date : May 20, 2025 or until filled

Position Summary

Reporting to the Sr. Manager, Product Strategy & Merchandising, the Promotions Strategy Coordinator will provide support to the Product Strategy team members with the coordination and implementation of marketing strategies & campaigns in partnership with UFA’s Marketing team. To track, report and communicate the teams progress throughout the year on execution of strategies, meeting vendor partnership agreements and delivering on the financial goals and objectives for the organization.

Key Responsibilities / Accountabilities

• Provide day-to-day administrative support for all marketing-related activities initiated by the Product Strategy team.
• Maintain and manage marketing calendars, project plans, and documentation.
• Manage and optimize flyer detail and layout processes, ensuring all product placements, pricing, and creative align with marketing and product strategy goals.
• Collaborate with creative and production teams to ensure flyer accuracy and on-time delivery.
• Create, track, and manage detailed production schedules for all promotional activities and marketing campaigns.
• Create, organize, and maintain files and documentation related to promotional and marketing activities.
• Ensure all deadlines and key milestones are met by proactively following up with stakeholders and adjusting timelines when necessary.
• Act as the liaison between the Product Strategy team and the Marketing department.
• Facilitate communication and alignment between teams to ensure timely execution of marketing programs and promotional campaigns.
• Track and record all promotional activities, performance metrics, and timelines.
• Support the continuous improvement of marketing operations processes related to product strategy and promotional execution.
• Ensure proper documentation and compliance with internal processes and brand standards.

Qualifications Required For The Position

• Bachelor’s degree in Marketing, Business Administration, Communications, or related field.
• 2+ years of experience in marketing coordination, promotions planning, or related administrative / project support roles.
• Advanced proficiency in Microsoft Excel and Outlook
• Strong knowledge of other Microsoft Office Suite applications
• Strong organizational and time-management skills with excellent attention to detail.
• Effective communicator with the ability to manage multiple stakeholders across departments.
• Livestock & Agricultural product knowledge an asset
• Analytical and resolution-oriented mindset

Diversity, Inclusion & Belonging

At UFA we care about the lives of our employees, members, customers, elected officials, and partners. This includes their whole selves and what makes them unique. We strive to create an inclusive environment that welcomes employees from diverse populations and backgrounds, where everyone can do their best work. In our world of agriculture, it takes time for growth, this is our seed to grow inclusion and belonging at UFA.

If you require accommodation in submitting this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries to [e-mail]

Stay Connected With Us

• Follow us on LinkedIn and Facebook for the latest job postings and company news.
• View our Sustainability Video to see UFA’s pillars in regard to environmental, social, and economic topics.

We thank all candidates for their interest, however only qualified candidates will be contacted for an interview.

Seniority level

Seniority level

Entry level

Employment type

Employment type

Full-time

Job function

Job function

Administrative and Marketing

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Coordinator Strategy • Calgary, AB, Canada