Project Manager, Communications

Waterfront Toronto; Toronto; Hybrid; CAD 70,000 - 90,000; Full time

Job summary

A leading company focused on urban development is seeking a Project Manager, Communications to lead multi-channel marketing campaigns and public affairs strategies. The role involves collaborating with stakeholders, crafting compelling narratives, and executing integrated marketing communications. This exciting position offers a chance to influence and engage the public regarding various projects while representing Waterfront Toronto's mission in a hybrid working environment.

Qualifications

• 5+ years of progressive experience in communications, public relations, or public engagement.
• Exceptional writing, editing, and storytelling skills.
• Strong knowledge of the Canadian political landscape.

Responsibilities

• Develop and execute corporate-wide campaigns with project teams.
• Manage relationships with political office holders and stakeholders.
• Lead media relations for corporate-wide initiatives.

Skills

Public relations

Stakeholder engagement

Communication strategy

Digital marketing

Media relations

Crisis communications

Education

Post-secondary degree in communications, public relations, journalism, or a related field

Tools

Microsoft Office 365

Adobe Creative Suite

Job description

Waterfront Toronto was established by the Government of Canada, the Province of Ontario and the City of Toronto in 2001 to oversee and lead the renewal of the city’s waterfront. Our mandate is to deliver a revitalized waterfront that brings together the most innovative approaches to sustainable urban development, excellence in urban design, real estate development, and leading technology infrastructure. Working with the community, and with public and private-sector partners, Waterfront Toronto creates neighbourhoods anchored by parks and public spaces, and diverse, sustainable, mixed-use communities that offer a high quality of life for residents, employees, and visitors alike. We are transforming the waterfront for the use and enjoyment of the people of Toronto, Ontario and Canada, to foster economic growth and to redefine how the city, province and country are perceived by the world.

The Opportunity: Project Manager, Communications

Waterfront Toronto is seeking a Project Manager, Communications to coordinate, integrate and lead initiatives across the enterprise, ranging from annual reports and strategic plans to communications campaigns.The position works collaboratively with internal and external stakeholders to deliver multi-channel marketing campaigns, media relations and public affairs strategies in support of ongoing delivery of vibrant cultural, recreational, civic and public spaces that respond to the needs and desires of the public. This requires a practitioner with public affairs experience in addition to traditional and digital marketing and communications savvy.

Key Responsibilities:

The Communications and Public Engagement department operates within a matrixed structure and collaborates with internal departments and external project partners to seamlessly support Waterfront Toronto’s communications needs. Within this context, this position fulfils the following responsibilities for assigned projects and initiatives:

Marketing Communications

• Develop and execute corporate-wide campaigns in collaboration with internal and external project teams.
• Develop and execute innovative communications and marketing strategies that create awareness and understanding of Waterfront Toronto’s mandate, projects, and initiatives, and reinforce the corporation’s value proposition among a number of stakeholders.
• Lead and oversee logistics related to executing communications plans.
• Plan, develop and oversee the deployment of print and digital content, ensuring information is relatable and compelling.
• Collaborate with project teams and stakeholders to capture the corporation’s strongest narratives
• Create content and manage the production of video and other multi-media content.
• Track metrics assessing effectiveness of communications campaigns and programs and make adjustments where needed.
• Develop and execute programming and animation activities in support of corporate objectives.

Stakeholder Relations

• Cultivate and grow constructive relationships with constellations of interested parties including political office holders, project partners and other stakeholders.
• Represent Waterfront Toronto at meetings and events.
• Establish goals and objectives, identify appropriate tools and tactics, assign responsibilities, and manage timelines, deliverables, and budgets.
• Identify issues and provide strategic advice on communications matters, both internal and external, including community stakeholder management, reputational risk and liability, and public engagement.
• Lead media relations for corporate-wide initiatives, including establishing strategies, identifying, and developing opportunities and story ideas, planning and managing media events and announcements, creating messaging, news releases, backgrounders, briefing notes, and responding to inquiries.

General

• Manage external consultants and vendors, as needed.
• Provide direction, oversight and relevant information to Communications and Public Engagement Coordinator(s) and other team members in relation to the above duties.
• Other duties as assigned.

Skills and Qualifications:

• 5+ years of progressive experience in communications, public relations, or public engagement.
• Proven track record in leading integrated campaigns and managing complex projects.
• Exceptional writing, editing, and storytelling skills.
• Strong knowledge of Canadian political landscape and public sector communications.
• Experience with media relations, crisis communications, and stakeholder engagement.
• Proficiency in Microsoft Office 365, Teams, and social media platforms.
• Familiarity with Adobe Creative Suite (Photoshop, InDesign) is an asset.
• Post-secondary degree in communications, public relations, journalism, or a related field.
• CPRS or IABC membership/certification is considered an asset.

Salary: We offer a competitive salary and benefit package.

Other Considerations:

During this time, Waterfront Toronto is operating in a hybrid work environment. Employees are currently required to work in our office three days per week and have the option to work remotely for the remainder of the week. This is subject to change by the Corporation.

Application Process:

Candidates applying through LinkedIn should apply with their resume and cover letter together in one (1) PDF document by June 6th, 2025.

Please indicate in your cover letter how you learned about the job posting and include the specific site or network.

We thank all applicants for their interest; however, only those selected for further consideration will be contacted.

Note on Future Opportunities:

While we review applications for this role, we encourage all qualifying candidates to apply. Your application may be considered for future similar opportunities that become available. By submitting your application to us, you agree that we may consider you for an upcoming similar opportunity and can reach out to you should the opportunity arise.

Waterfront Toronto is an equal opportunity employer, committed to representing the diversity of the city of Toronto on our team and fostering an inclusive workplace. To this effect, you are encouraged to reflect upon the diversity you would bring to the role within your application, including, but not limited to, identifying with one or more of the under-represented groups identified within the Ontario Human Rights Code. We will provide equitable treatment and accommodation to ensure barrier-free employment. If you require accommodation under the Ontario Human Rights Code or Accessibility for Ontarians with Disabilities Act, 2005 (AODA) at any stage of the recruitment process, please advise and we will work with you to meet your needs, up to the point of undue hardship.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing, Public Relations, and Writing/Editing

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