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Programmatic Buyer

dentsu

Toronto

On-site

CAD 50,000 - 55,000

Full time

Yesterday
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Job summary

A leading company in advertising services is seeking a Programmatic Buyer in Toronto. The role involves strategic planning, setting up programmatic campaigns, and optimizing them for performance. Ideal candidates have 1-3 years of experience, strong analytical skills, and a desire to drive revenue growth. This opportunity offers a dynamic work environment focused on collaboration and personal development.

Benefits

Medical benefits
Dental benefits
RRSP contributions
Paid time off

Qualifications

  • 1 - 3 years of programmatic experience.
  • In platform experience with multiple DSPs.
  • Solid understanding of the Canadian media marketplace.

Responsibilities

  • Campaign management from initial briefings to post reporting.
  • Participate in campaign discussions and RFP creation.
  • Set up and provide oversight for programmatic campaigns.

Skills

Problem solving
Critical analysis
Attention to detail
Communication

Tools

DV360
Amazon
Teads/TAM
The Trade Desk (TTD)
Excel
PowerPoint

Job description

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Job Description:

Our mission is to

Job Description:

Our mission is to Drive Business Performance. We use data to create personalized and connected experiences that deliver transformative business outcomes. Our role is to ensure our clients meet their quantifiable business goals every day, consistently, in every market. We are entirely focused on delivering better business results through optimization, creation and analysis across all digital platforms. Our scope ranges from recommending how to use content more effectively to optimizing daily media channel performance and maximizing visibility in eCommerce platforms.

Dentsu programmatic is shaping the future of programmatic and is looking for the next rising star to join the team. We are looking for someone who is accountable, works well in a team environment, and is proactive in growing revenue.

As a Programmatic Buyer, you will have the opportunity to own strategy and planning, set up and activate programmatic campaigns, and grow revenue. You will be working closely with internal and external stakeholders to service different client teams within the agency for your portfolio.

Your day-to-day would include campaign planning, set up, optimization, reporting, and collaborating closely with traders and client teams to hit client objectives. A successful candidate would demonstrate problem solving skills, attention to detail, and time management. Your primary goal in this role is to improve campaign performance, with insightful reporting, and growing revenue.

Key Responsibilities:

  • Participate in discussions about potential campaigns and attend new campaign briefings, including RFP creation.
  • Ensure all media plan requirements (including Partner spends) are correctly communicated to all relevant teams and entered accurately in the appropriate platforms.
  • Set up and provide oversight of programmatic campaigns across various platforms.
  • Campaign management from beginning to end – from initial briefings, planning, platform setup, and post reporting
  • Proactively review and flag any potential challenges or opportunities within live campaigns.
  • Completing post launch audits, campaign optimizations, & pacing on programmatic campaigns
  • Work effectively with internal and external partners to look for revenue growth.


Experience/Knowledge:

  • 1 – 3 years of programmatic experience. Previous agency experience is preferred.
  • In platform experience with multiple DSPs. This includes, but not limited to, DV360, Amazon, Teads/TAM, and The Trade Desk (TTD)
  • Solid understanding of the Canadian media marketplace.
  • Basic understanding of tagging, ad serving, & campaign management tools
  • Strong problem solving and critical analysis skills
  • Aptitude to build and maintain strong working relationships
  • Excellent communication and writing skills with a strong attention to detail.
  • Desire to continuously improve campaign performance and grow revenue.
  • Advanced Excel & PowerPoint knowledge


Additional Information

The salary range for this position is $50k-$55k. Actual salary within the salary range will be based on a variety of factors including relevant experience, knowledge, and skills. A range of medical, dental, RRSP, paid time off, and/or other benefits also are available to all permanent employees.

We know through experience that different ideas, perspectives and backgrounds foster a stronger and more creative work environment that delivers better business results. We strive to create workplaces that reflect the clients we serve and where everyone feels empowered to bring their full, authentic selves to work. We are committed to working with our candidates from all ability levels throughout the recruitment process to ensure that they have what they need to be at their best. If you need accommodation during the application or interview process, please contact Canada.Recruitment@dentsu.com or to begin a conversation about your individual accessibility needs throughout the hiring process

Location:

Toronto

Brand:

Dentsu Media

Time Type:

Full time

Contract Type:

Permanent

Seniority level
  • Seniority level
    Entry level
Employment type
  • Employment type
    Full-time
Job function
  • Job function
    Purchasing and Supply Chain
  • Industries
    Advertising Services

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