Product Owner SEO

Promote Project; Toronto; Remote; CAD 57,000 - 108,000; Full time

Job summary

A leading company in digital marketing solutions is looking for a Product Owner - SEO to lead the development of their LocalSEO product. This pivotal role requires 3-5 years' experience in product ownership with a strong focus on SEO. The position offers the opportunity to significantly impact the lives of small and medium businesses by optimizing their digital presence in a remote-first work environment, along with competitive salary and benefits.

Benefits

3 weeks paid vacation

5 paid personal days

Stock options in a YC-backed start-up

Virtual social events

Qualifications

• 3-5 years of experience as a Product Owner or similar role.
• Strong focus on SEO and digital marketing technologies.
• Proven track record in leading SEO projects and practices.

Responsibilities

• Steer the development of the LocalSEO product.
• Lead, hire, and do quality control of SEO freelancers.
• Collaborate with teams across the company for seamless SEO strategies.

Skills

Leadership

Analytical skills

Communication

Education

CSPO or equivalent certification

Qualifications in UX / UI

Tools

Product management methodologies

Job description

57500 - 107500 a year (Canadian Dollars)

Description

Our mission is to serve as the ultimate partner for our clients, offering not just individual impactful products, but a holistic approach that combines cutting-edge technology with local marketing expertise. We achieve this through our SMB brand OneLocal, and our white-labeled solution AgencyEngine agencyengine.ai. We're passionate about empowering small and medium businesses (SMBs) worldwide with our comprehensive suite of AI-powered digital marketing solutions.

As our Product Owner - SEO , your main focus will be to steer the development and enhancement of our LocalSEO product. Working at the intersection of technology and marketing, you'll play a pivotal role in transforming how our clients optimize their digital presence effectively.

You’ll work on

• Lead, hire, and do quality control of the SEO freelancers that are currently doing manually the work that hasn't been automated by our Platform team yet.
• Interface with internal stakeholders, clients, and external business partners to gather and prioritize business, functional, and technical requirements.
• Drive the vision and strategy for the LocalSEO product, reflecting current trends to keep OneLocal competitive and scalable.
• Analyze and refine SEO processes, reducing manual efforts and automating operations where possible.
• Develop and maintain detailed roadmaps and functional specifications, ensuring alignment with overall business goals.
• Collaborate with teams across the company including Customer Success, Sales, and the broader Delivery team to ensure seamless implementation and optimization of SEO strategies.
• Stay current with the latest developments in SEO, digital marketing technologies, and industry practices to implement solutions that enhance user experience and business outcomes.
• Develop strategic change management plans to facilitate the integration of new or upgraded features, providing training and support to end-users.

What you’ll need to succeed

• 3-5 years of experience as a Product Owner or in a similar role with a strong focus on SEO and digital marketing technologies.
• Proven track record in leading SEO projects, with a deep understanding of SEO practices, including keyword research, link-building, content strategy, and analytics.
• Experience in product management methodologies and tools, capable of prioritizing development activities effectively.
• Strong leadership capabilities, with experience managing cross-functional teams in a dynamic, fast-paced environment.
• Excellent analytical, organizational, and communication skills.
• CSPO or equivalent certification; additional qualifications in UX / UI are a plus.

Why You’ll Love Working Here

• The opportunity to have a major impact at a growing company that is helping small and medium-sized businesses grow their digital presence.
• Remote first : We have committed to a remote-first work environment. This means our roles are open to candidates who can work between the core hours of 9 am- 5 pm EST.
• 3 weeks paid vacation + 5 paid personal days.
• Stock options in a YC-backed start-up.
• Virtual social events : coffee chats with your colleagues and weekly happy hours!

At OneLocal, we are committed to building a diverse and inclusive workplace where all employees feel valued, respected, and empowered to succeed. We encourage applications from candidates of all backgrounds, experience levels, and perspectives. Join us in shaping the future of digital marketing for SMBs around the world!

Location

57500 - 107500 a year (Canadian Dollars)