Product Marketing Specialist - Electrification Panelboard

ABB Schweiz AG; Montreal; On-site; CAD 70,000 - 110,000; Full time

Job summary

An established industry player is seeking a Product Marketing Specialist to lead marketing strategies for NEMA low voltage panelboards in Canada. This role involves defining and executing marketing plans, coordinating market studies, and ensuring timely product introductions. The ideal candidate will have over five years of experience in product management, a strong engineering background, and a collaborative approach to drive sales efficiency. Join a forward-thinking company dedicated to innovation and sustainability, and make a significant impact in the electrification sector.

Benefits

Retirement plan

Accident insurance

Healthcare plan

Wellbeing program

Qualifications

• 5+ years of experience in product management of NEMA low voltage distribution panelboards.
• Knowledge of the Canadian Electric Code and relevant product standards.

Responsibilities

• Define and implement product marketing strategies for NEMA low voltage panelboards.
• Oversee sales and marketing activities to drive sales and increase market share.

Skills

Product Management

Marketing Strategy

Sales Strategy

Communication Skills

Relationship Building

Education

Bachelor degree in Engineering

Job description

Product Marketing Specialist - Electrification Panelboard

At ABB, we are dedicated to addressing global challenges. Our core values: care, courage, curiosity, and collaboration - combined with a focus on diversity, inclusion, and equal opportunities - are key drivers in our aim to empower everyone to create sustainable solutions. Write the next chapter of your ABB story.

This position reports to

Product Marketing Manager

Your role and responsibilities

In this role, you will define, plan and ensure implementation of product marketing strategies for Smart Power, NEMA portfolio (panelboards) Canada, meeting business targets and aligning with global product strategy. You will oversee all sales and marketing activities and events to drive sales and increase market share for NEMA low voltage panelboards.

• Developing and executing the annual marketing plan with regional and national sales leaders, focusing on business development in various Canadian Regions.
• Coordinating market studies with the Product Marketing and Sales team, defining appropriate forecasts and business/marketing plans for panelboards reviews of marketing activities and implementation of improvement plans to achieve business targets.
• Evaluating and disseminating customer research, market conditions and studies of competitors.
• Maintaining relevant and competitive product offering by driving the product roadmap, and ensuring new product introductions are initiated and delivered on time.
• Delivering product information, providing training (technical and sales) for the various stakeholders, and driving sales efficiency.

Qualifications for the role

• 5+ years of experience in product management of NEMA low voltage distribution panelboards.
• Bachelor degree in Engineering.
• Demonstrated experience in development and implementation of marketing and sales strategy for NEMA panelboards.
• Knowledge and experience of Canada market, channel to market, launch strategies.
• Knowledge and experience of the Canadian Electric Code and relevant product standards.
• A collaborative, solution-focused approach, with strong written and spoken communication skills, as well as relationship-building skills.
• English and/or French. French is required. English is also required to communicate with customers outside Quebec on a regular basis.

Benefits

• Retirement plan
• Accident insurance
• Healthcare plan
• Wellbeing program

More about us

ABB Smart Power is a global technology leader, with products and solutions that make power supplies smart, connected and protected. Its intelligent products and solutions make power more competitive by improving the energy efficiency, productivity and reliability of almost any operation. We look forward to receiving your application. If you want to discover more about ABB, take another look at our website www.abb.com.