Product Marketing Manager

MaintainX; Toronto; On-site; CAD 90,000 - 130,000; Full time

Job summary

MaintainX, now part of Autodesk, seeks a Product Marketing professional to own the market strategy for our product portfolio. You will align with product pillars, work with product managers and engineers, and translate complex tech into clear value for buyers and technicians.

Plan launches from alpha to GA, lead major workstreams, shape messaging, create collateral, and collaborate with Demand Gen to ensure a successful market entry. Autonomy grows over time.

Qualifications

• 2–4 years in product marketing or a closely related role.
• Taken a product launch from plan to release and can discuss outcomes.
• You write clearly and present with confidence to sales, product and executives.
• You've worked with go-to-market teams before and after the sale.
• You’re comfortable in Tableau, Databricks and Salesforce to check on adoption.

Responsibilities

• Own how products reach the market from alpha to GA.
• Plan and run launches for mid-tier products end to end.
• Lead a major workstream on our biggest launches.
• Shape messaging, positioning and naming with product partners.
• Build collateral, video scripts and enablement for reps.
• Partner with Demand Gen on campaign messaging.
• Use analytics tools, customer conversations and market research to understand buyers and adoption goals.
• Within six to twelve months, gain autonomy to set strategy with your product counterpart.

Skills

Product marketing

Launch management

Messaging

Positioning

Go-to-market

Sales enablement

Analytics

Cross-functional collaboration

Tableau

Databricks

Salesforce

Education

Bachelor's degree

Tools

Tableau

Databricks

Salesforce

Job description

Role context

This role sits on the Product Marketing team and reports to the Director of Product Marketing. You'll be aligned to one or more of our product pillars and work with one to three product managers and their engineers, taking products from alpha through public beta to general availability. You're the translator between what product and engineering build and the language sales and customers use.

The role

You will own how your products reach the market, from first alpha to GA.

Plan and run launches for mid-tier (P2) products end to end, and lead a major workstream on our biggest (P1) launches, so sales and customer teams are ready on launch day.

Shape messaging, positioning and naming with your product counterpart so technical capabilities land as clear value for both the buyer and the frontline technician.

Build the collateral, video scripts and enablement that help reps close faster and help customers adopt what we ship.

Partner with Demand Gen on campaign messaging and review what goes to market.

Use analytics tools, customer conversations and market research to understand buyers, and own an adoption goal, shared with your product counterpart, that we review every week.

Within six to twelve months, product, sales and marketing should see you as the person to ask about your products. You'll have real autonomy to set strategy with your product counterpart and bring recommendations to your manager. Your priorities will shift each quarter with what the business needs.

About you

Must-haves

• 2-4 years in product marketing or a closely related role, such as sales enablement, sales or marketing
• You\'ve taken a product launch from plan to release and can tell us what worked and what didn\'t
• You write clearly and present with confidence to sales, product and executive audiences
• You\'ve worked with go-to-market teams before and after the sale
• You\'re comfortable getting hands-on in tools like Tableau, Databricks and Salesforce to check on customers and adoption
• You see the whole picture: tell you one thing and you can map the many moving parts behind it
• You welcome feedback, take accountability, and know when to push and when to agree and move on

Nice-to-haves

• Background in manufacturing, industrial or other asset-intensive industries
• Experience marketing B2B software or AI products

We offer

Your work shows up in the physical world. What we ship keeps factories, fleets and campuses running, and when it works, a technician goes home on time. You\'re joining a product the industry already loves, now part of Autodesk, with the scale of a global public company pointed at the problem we were already solving. The seat is early, not inherited: the team is small enough that you can name the parts of the launch process you own. And operations is new ground inside Autodesk, so the people who join now have real room to grow.

Values and how we work

We reward output and promote quickly when people deliver. Product marketing here means navigating strong opinions from product, sales and marketing, because everyone cares about the work. We look for people who are smart, humble and optimistic: open to feedback, easy to work with, and honest about what didn\'t go to plan.

Our mission is to keep the physical world running. Factories, fleets, hospitals and campuses stay up because the people who maintain them have tools worth using. That is what we build.

Compensation and benefits. Base pay is one part of the package. Depending on the role, compensation may also include commission, an annual bonus and equity. Benefits differ by country. For roles in the United States, Autodesk\'s benefits are described at benefits.autodesk.com . For roles in Canada and other countries, the plan differs on health coverage, retirement and leave, and your recruiter will walk you through it.

Belonging. We take pride in a culture where everyone can thrive. More at autodesk.com/company/global-belonging . More on where this is going: Autodesk CEO Andrew Anagnost on building the future of connected operations, and AOS SVP Stephen Hooper on welcoming MaintainX to Autodesk.