Product Manager, Salesforce Hub

iA Financial Group; Quebec; Hybrid; CAD 90,000 - 130,000; Full time

Benefits offered by this job

Flexible benefits

Retirement plan

Employee share plan

Wellness days

Telemedicine

Ergonomic program

Performance bonus

Job summary

iA Financial Group is seeking a Product Manager, Salesforce Hub, to help business units understand needs, explore Salesforce capabilities, and structure opportunities that deliver value. You will develop expertise in Salesforce products and work with IT teams and partners to translate needs into concrete solutions.

The role supports hybrid work arrangements, emphasizes collaboration, and requires strong communication in both French and English to engage with stakeholders across the organization.

Qualifications

• Experience in product management, business analysis and workshop facilitation.
• Experience with Salesforce or other large-scale CRM platforms.
• Understanding of Agile frameworks (Scrum, SAFe, Kanban).
• Strong communication, leadership and collaboration skills.

Responsibilities

• Act as Salesforce Hub’s primary contact for requests from business units and translate needs into solutions.
• Structure, maintain, and prioritize the backlog of Salesforce opportunities and requests based on value and effort.
• Support business units with demos, PoCs/PoVs and discovery workshops to validate value.
• Assess benefits, feasibility and conditions for success before investments, with a framework for innovation and validation.
• Develop in-depth Salesforce expertise: products, licenses, contracts and services to optimize investments.
• Track value generated by Salesforce products, adoption, and impact on business objectives.
• Collaborate with IT, architects, Salesforce experts and partners to translate needs into concrete solutions.

Skills

Salesforce

Leadership

Communication

Client focus

Teamwork

Agile

Education

SAFe Product Owner certification

Salesforce certifications

Tools

Salesforce

Job description

Job Description Build the future with us

Are you driven by technological innovation and eager to contribute to the purpose of a company that aims to help its clients feel confident and secure about their future? As a Product Manager, Salesforce Hub, you will play a key role in supporting business units in understanding and documenting their needs, exploring Salesforce capabilities, and structuring opportunities that can generate value for the organization. This position is a great opportunity to showcase your skills and fully realize your potential within a caring and trustworthy company. Here, people and their development are at the heart of our priorities, fostering an environment that encourages collaboration and innovation.

What you’ll accomplish with us

• Act as the Salesforce Hub’s primary point of contact for requests from business units, helping them understand their needs and identify relevant solutions.
• Structure, maintain, and prioritize the backlog of Salesforce opportunities, initiatives, and requests based on business value, strategic alignment, and required effort.
• Support business units in exploring solutions through demonstrations, proofs of concept (PoCs), proofs of value (PoVs), and discovery workshops to validate the relevance and business value of proposed initiatives.
• Assess potential benefits, impacts, feasibility, and conditions for success before investments are made, while establishing a structured framework for innovation, experimentation, and validation.
• Develop and maintain in-depth expertise in Salesforce products, licenses, contractual agreements, and available services to optimize investments, identify opportunities for reuse, and leverage existing capabilities and product updates.
• Track the value generated by Salesforce products, their adoption, and their contribution to business objectives, while continuously monitoring the Salesforce ecosystem and promoting best practices.
• Collaborate with IT teams, architects, Salesforce experts, external partners, and business units to translate business needs into concrete solutions and strengthen Salesforce knowledge and capabilities across the organization.

What could accelerate your success in this role

• Has in-depth knowledge of Salesforce solutions, including Financial Services Cloud, Experience Cloud, Data360, and Marketing Cloud.
• Has relevant experience in product management, business analysis, workshop facilitation, product exploration, and Salesforce or another large-scale CRM platform.
• Has a good understanding of Agile frameworks, including Scrum, SAFe, and Kanban.
• Demonstrates excellent communication, leadership, and collaboration skills and is recognized as a strong team player.
• Has a strong client focus and the ability to manage and anticipate needs to help ensure optimal satisfaction, while effectively identifying priorities and working under pressure.
• Is curious, autonomous, and consistently solution-oriented; knowledge of financial and insurance products, a SAFe Product Owner certification, and Salesforce certifications are considered strong assets.
• Has an advanced level of proficiency in both French and English, as the role involves participating in meetings with unilingual English-speaking stakeholders, reviewing documentation in English, and engaging in frequent written and verbal communications in English as part of the role’s responsibilities.

Why you’ll love working with us

• A work environment where learning and development merge with a collective pursuit of excellence.
• AI is in everyone’s hands, empowering you to increase your personal effectiveness while supporting the organization’s growth.
• A healthy, safe, fair, and inclusive environment where potential can be freely expressed and developed.
• The opportunity to work in a hybrid environment supported by flexibility and access to inspiring and innovative workspaces.
• Opportunities to develop your expertise and contribute to strengthening Salesforce knowledge and capabilities across the organization.
• A collaborative environment where you’ll work with business units, IT teams, architects, Salesforce experts, and external partners.

Competitive benefits

• Flexible group insurance.
• Competitive retirement plan.
• Employee share purchase plan.
• Vacation, wellness, and personal development days.
• Telemedicine and an Employee and Family Assistance Program.
• Ergonomic furniture program.
• Performance bonus, discounts on iA products, and more!

Location

Location(s) Quebec / 1080, Grande Allee West Other Possible Location(s) Montreal / 1981 McGill College Avenue

Posting End Date

2026-11-03

Company Overview

iA Financial Group* is the strength of a company with a human side, with its over 8,000 employees. Together, we have earned the trust of our more than four million clients and 25,000 advisors who have chosen us for their insurance, savings, and wealth management. With over $200 billion in assets and half a billion invested in technological innovation, we’re a key player in the financial services industry in Canada and the United States. The secret to our success? Investing in you, one person at a time. Because, for over 125 years, we have believed that it’s by supporting our employees and surrounding ourselves with the most reputable leaders in the industry, we will continue to innovate. At iA, we’re invested in you. * iA Financial group includes the following entities: iA Services financiers, iA assurance auto et habitation, iA Gestion privée de patrimoine, PPI Management, Investia, iA Gestion de placements, Prysm, iA Clarington, Michel Rhéaume et associés, Garanties Nationales, WGI Manufacturing, WGI Service Plan Division, Lubrico, iA Financement auto

Our Commitment to Diversity and Inclusion

At iA Financial Group, we support and celebrate diversity. We strive to provide a workplace that is recognized as inclusive for all, regardless of ethnic origin, nationality, language, religious beliefs, gender, sexual orientation, age, marital status, family situation, or physical or mental disability.

Please note that if you need help or assistance to make the recruitment process more accessible for you, please Contact us here. Someone from our team will be happy to assist you with your needs.

Technology and Artificial Intelligence in Recruitment To optimize and support our recruitment process, iA Financial Group may use certain technological tools, including artificial intelligence. These tools support the work of our recruiters but do not replace their judgment. All hiring decisions continue to be made by authorized individuals within the organization. For more information, please refer to our Privacy Notice. As a reflection of our employees’ appreciation and engagement, iA once again stands out this year as one of Canada’s top employers according to Forbes. In 2026, iA Financial Group also ranks 1st among major publicly traded Canadian insurers. At iA Financial Group, our differences make us unique. We are committed to supporting and celebrating diversity because we believe that it is by bridging our differences that we will be stronger. Our employees’ wellbeing is our priority. We are also committed to creating a stimulating and safe work environment, in addition to offering a real work-life balance with our flexible work model. As a reflection of our employees’ appreciation, iA has been ranked as one of the top employers in Canada in 2023 by Glassdoor and Forbes.