Product Manager (KYB)

Trulioo; Vancouver; Hybrid; CAD 120,000 - 170,000; Full time

Benefits offered by this job

Benefits package

Hybrid work model

Wellness programs

Employee ERGs

Job summary

Trulioo is hiring a Product Manager to own the KYB strategy and roadmap, shaping how businesses onboard customers worldwide. You’ll lead discovery, partner with Engineering and Data teams, and ship new product classes that drive onboarding speed and revenue.

This role emphasizes AI-enabled productivity, global scale, and collaboration across Sales, Marketing, CS, and Compliance. Hybrid Vancouver-based, with remote flexibility for the right candidate.

Qualifications

• 5+ years in product management with a track record of shipping work that moved measurable outcomes.
• Experience defining strategy, roadmaps, and bring concepts to launch and scale.

Responsibilities

• Define strategy and roadmap for KYB capabilities and prioritize bets.
• Translate customer problems into product narratives, business cases and launch plans.
• Conduct market and competitive analysis to guide product direction.
• Develop detailed technical requirements with Engineering and Data teams.
• Lead end-to-end product launches with GTM, Sales, CS, and Support.
• Define success metrics: adoption, conversion, verification rate, revenue impact.

Skills

Product management

Strategic thinking

AI fluency

Stakeholder mgmt

Analytical mindset

Education

Bachelor's degree

Tools

SQL

AI tools

Job description

Are you ready to embark on a career that truly affects people around the world? Trulioo invites you to be a catalyst for change in the dynamic realm of digital identity verification. As the global front-runner in our industry, we are redefining how businesses grow, innovate and comply online.

Picture yourself at the forefront of innovation, contributing to our award-winning platform that enables organizations worldwide to quickly onboard customers, optimize costs and combat fraud. Fueled by Silicon Valley support, Trulioo stands as the trusted platform that can verify more than 5 billion people and 700 million business entities spanning 195 countries.

But Trulioo is more than a tech company. We are a united force of dedicated experts committed to establishing trust online - and we’re proud to be recognized as a BC Top Employer for the second consecutive year, reflecting our commitment to an inclusive, collaborative, and people-first workplace.

Headquartered in Vancouver and with strategic hubs in San Diego and Dublin, we foster a culture of collaboration and open communication. Our offices support a hybrid model and staff typically work three days per week at a hub location. Join us where excitement meets innovation and contribute to a world where trust and technology unite.

What We Offer

• Comprehensive Benefits: We provide a robust benefits package for full-time, permanent employees, including health, dental, and vision coverage, retirement plans with company match, paid time off, parental leave, and an annual education & training stipend (equivalent to $1,000 in local currency). Specific benefits may vary by location and will be discussed further during the interview process.

• Flexible Hybrid Working Environment: Our offices are designed to support both collaboration and flexibility. Enjoy weekly lunches, quality coffee, and regular social events. Many locations also feature parent rooms, on-site gyms, comfortable lounges, and adaptable workstations to support your comfort and productivity.

• Wellness: We care about your well-being. Team members have access to wellness workshops and events, as well as a complimentary Headspace subscription to help you stay focused, grounded, and energized.

• Employee Resource Groups: Belonging is an important part of doing your best work. Our ERGs provide an inclusive space, support and community for employees of diverse backgrounds and allies. We host informative, fun sessions and celebrations that are often open to the entire organization.

Position Summary

Trulioo verifies businesses and the people behind them at global scale. Our Business Verification (KYB) product is the system enterprises and high-growth companies trust to onboard merchants, meet regulatory needs, and stop bad actors before they enter the platform - across 195+ countries, with the data, document, and watchlist coverage to back it.

We're hiring a Product Manager to own the strategy and roadmap for a core area of KYB - setting direction, leading discovery, and shipping new product classes that change how fast and how confidently our customers can onboard a business anywhere in the world. You'll have a point of view on where KYB goes next, defend it with evidence, and change it when the evidence says otherwise. We need a strategic operator who can take new capabilities from concept to launch, adoption, and revenue-generating.

This role is expected to leverage AI and emerging technologies to improve productivity, enhance decision-making, and continuously optimize how work is performed.

This will be a full-time, permanent position working out of the Vancouver office on a hybrid model (3 days per week in the office). However, this role can be done remotely for the right person.

What You'll Be Doing:

• Strategy and roadmap for key KYB capabilities - including the prioritization trade-offs, the bets we're making, and the work we're explicitly not doing

• Customer discovery to develop a deep understanding of enterprise and SMB onboarding, risk, and compliance workflows, translating customer problems into clear product narratives, business cases, and launch plans

• Market and competitive analysis to identify where KYB needs to lead, where parity is enough, and where new product classes should be invented

• Detailed technical requirements developed with Engineering and Data teams, including APIs, platform workflows, data needs, edge cases, acceptance criteria, and trade-offs that unblock execution and support global scale

• New product launches end-to-end - partnering with Product Marketing, Sales, Customer Success, Solutions Engineering, and Support to land new capabilities with enterprise and SMB customers

• Define and manage success metrics such as adoption, conversion, verification rate, match quality, processing time, manual review reduction, revenue impact and customer satisfaction

What You'll Bring:

• 5+ years in product management, with a track record of shipping work that moved measurable business or customer outcomes

• Technical fluency - comfortable specifying API behavior, reasoning about platform and data architecture trade-offs, and engaging with engineers as a peer on scope, edge cases, and build-vs-buy decisions

• Analytical rigor - defining the right metrics, instrumenting learning loops, and using data to drive prioritization decisions

• Customer discovery - regularly talking to customers and internal teams, synthesizing qualitative and quantitative signals, and separating urgent asks from durable product opportunities

• Go-to-market experience taking new products from concept through launch with sales, marketing, and CS - ideally including enterprise selling motions

• Stakeholder management and influence without authority across Product, Engineering, Sales, Customer Success, Support, Marketing, and Compliance, including driving durable alignment on difficult trade-offs

• AI fluency as a default - you use modern AI tools to accelerate research, drafting, prototyping, and engineering communication

• Clear written communication - your strategy docs and PRDs should require minimal interpretation

Nice to Have:

• Background in KYB/KYC/AML, merchant onboarding, identity verification, risk, RegTech, financial services, payments, or e-commerce platforms

• Experience shipping AI-powered features, including evaluation methodology and reasoning about non-deterministic outputs

• Experience with global product surfaces - multi-jurisdiction compliance, localization, or international data sourcing

Interview Process:

At Trulioo, we strive to create an interview experience that is transparent, engaging, and respectful of your time. Our process is designed to help us learn more about your skills and experience while giving you insight into our team, culture, and the impact of the work we do.

Here’s what you can expect throughout the interview process:

• Recruiter Interview: 30 minutes

• Hiring Manager Interview: 45 minutes

• Panel Interview: 60 minutes

• Final Leadership Interview: 30 minutes

Why Trulioo:

KYB sits at the center of how the global economy onboards trust. The work compounds: every new jurisdiction, data source, and signal we add changes what's possible for our customers. You'll own a meaningful surface of that, with the autonomy to set direction and the team to actually ship it.

Thriving at Trulioo

At Trulioo, you’re not just an employee. You’re a valued member of our Trulicrew on a journey of professional and personal growth with a world-class organization. With Trulioo, you have the power to revolutionize the intersection of technology, digital trust and online identity to open the global economy to everyone. Together, we can shape the digital future.

We’re on the lookout for exceptional people to empower with trust, autonomy and the freedom to cultivate their potential. Your curiosity, meticulous attention to detail and passion to contribute are highly valued.

Get an inside look at life at Trulioo by following us on LinkedIn, or learn more about us at www.trulioo.com

Privacy Notice

As part of our job application process, Trulioo collects, processes, and discloses personal data for the purpose of identifying suitable candidates for our job openings. For more detail, please visit Trulioo’s Website Privacy Policy in the section “When you apply for a job”.