Product Manager

Brother International Corporation; Mississauga; On-site; CAD 90,000 - 130,000; Full time

Benefits offered by this job

Health and wellness benefits

Flexible vacation and personal days

Tuition reimbursement and development

Job summary

Brother Canada is seeking a Product Manager to define and lead 0–6 month category Go-To-Market plans in collaboration with Product Planning, Sales, Marketing, and GTM Operations. The PM will manage the 4 P’s, analyze sales and margins, and translate insights into pricing, promotions, and GTM strategies to hit category KPIs.

The role requires strong cross‑functional collaboration, structured decision‑making, and the ability to defend recommendations in a fast-paced environment.

Qualifications

• Bachelor’s degree in Commerce, Business Administration, Engineering, or equivalent.
• Minimum 5 years in Product/Category Management or Product Marketing Management.
• Experience in consumer goods is preferred.

Responsibilities

• Define category Go-To-Market strategy and deliverables with cross‑functional teams.
• Lead product launches with Sales, Marketing, and Supply Chain.
• Plan pricing, promotions, and product transition strategies.
• Provide business cases and proposals aligned with strategic goals.
• Analyze market trends and competitive landscape to identify growth opportunities.
• Communicate insights and recommendations to achieve KPIs.

Skills

MS Office

Analytical thinking

Effective communication

Problem solving

Cross-functional collaboration

Adaptability

Education

Bachelor’s Degree (Commerce, Business Administration, Engineering)

Tools

MS Excel

PowerPoint

Job description

Role Overview

Reporting to the Senior Product Manager, the Product Manager (PM) defines, plans, and leads the short-term (0–6 months) category Go-To-Market plan in partnership with Product Planning, Sales, Marketing, and GTM Operations. The PM manages the 4 P’s, analyzes sales, sell-through, margin, market trends, and competitive activity, and turns insights into clear recommendations on pricing, promotions, and GTM strategies to achieve category KPIs.

This individual communicates clearly, builds strong cross‑functional relationships, and brings structure, ownership, and sound judgment to ambiguous business challenges. They are resourceful, detail‑oriented, and comfortable defending recommendations while adapting as priorities change.

Duties & Responsibilities

• Category Strategy & Go‑To‑Market Execution
  • Plan, create, and measure category Go‑To‑Market deliverables while managing cross‑functional implementation with GTM teams.
  • Drive product launches by collaborating with Sales, Marketing, and Supply Chain to ensure timely launch and completion of required deliverables.
  • Plan and communicate pricing, promotional plans, product transition plans, and clearance strategies.
  • Support sales activities aligned with overall business plan strategies by creating comprehensive business cases and professional product proposals with a clear understanding of the desired outcome.
• Business Analysis, Forecasting & Performance Management
  • Monitor, analyze and communicate market trends and competitive landscape to identify opportunities for growth and potential impacts on the business strategies.
  • Regular analysis and reporting on sales and profit with the objective to provide recommendations to achieve category KPIs.
  • Understand market conditions and paths to market, evaluate and recommend the most appropriate product placement, channel and promotional plans to maximize category performance.
  • Review HW and ACC forecasts from a channel perspective, challenge assumptions when needed, and provide insights to support forecast inputs.
• Cross‑Functional Collaboration & Decision‑Making
  • Provide allocation direction aligned with partner strategies and make strategic inventory decisions in partnership with Operations, Sales, and Product Planning teams.
  • Collaborate with Marketing by providing direction for product‑related deliverables, including spec sheets, cartons, mylars, and related materials.
  • Act as a product evangelist to build awareness and understanding while working with Marketing to ensure proper product positioning.
• Product Expertise, Learning & Continuous Improvement
  • Serve as the technical product expert for the category and provide product and application‑based sales training on key selling features, advantages, and benefits.
  • Practice a test‑and‑learn mindset supported by KPIs, measures of success, and retrospectives.

Experience & Qualifications

• Education
  • Bachelor’s Degree specializing in Commerce, Business Administration, Engineering, or equivalent.
• Experience
  • Minimum 5 years of Product / Category Management or Product Marketing Management experience.
  • Experience with project management, or CI is an asset.
  • Experience in the consumer goods industry preferred.
• Skills / Knowledge / Abilities
  • Strong command of MS Office Suite, including Excel, Word, Teams, and PowerPoint.
  • Analytical, with the ability to manipulate and interpret data, numbers, and other sources of information.
  • Able to apply a hypothesis‑thinking mindset, solve problems, test outcomes, learn, and continuously improve.
  • Effective communicator with the ability to influence and persuade.
  • Curious and passionate, with a strong sense of urgency.
  • Detail‑oriented, self‑motivated, accountable, and driven to achieve goals.
  • Able to plan, prioritize, and adapt quickly in a fast‑paced environment.
• Languages
  • Bilingual.
  • Proficiency in both written and verbal English communication is essential for effective correspondence with clients, suppliers, business partners and colleagues beyond the province of Quebec.
• Additional Information
  • Minor travel may be required, less than 5%.

Additional Details for This Role

Hybrid Work Setting – Enjoy the flexibility of a hybrid model, with three days working remotely and two days in the office each week, supporting work‑life balance and meaningful in‑person collaboration. Exceptions may apply according to business needs. #LI-Hybrid #atyourside

Our Benefits

Health and wellness benefits include medical, dental, vision, mental health support, financial advisors, and fitness programs. Flexible vacation, personal days, summer hours, and a company‑wide holiday shutdown are available. Retirement plan with matching contributions and additional perks such as a TFSA and mortgage benefits. Development programs include LinkedIn Learning, Brother curated learnings, tuition reimbursement, and personalized development plans. Celebrations include BBQs, gala nights, and the STAR recognition program.

Equal Opportunity Employer (EOE) Statement

At Brother Canada, we strive to provide an environment where everyone feels valued by respecting individual differences and welcoming diverse life and work styles. We are an equal opportunity employer and do not discriminate or make employment decisions on the basis of race, colour, religion, sex, disability, or any other protected characteristic.