Producer, CBC Thunder Bay (English Services) (On Site)

CBC / Radio-Canada; Ontario; On-site; CAD 60,000 - 85,000; Full time

Job summary

CBC / Radio-Canada is looking for a Producer in Thunder Bay to lead newsroom content creation for radio and digital platforms. This role emphasizes storytelling, engaging with local audiences, and supporting journalists in crafting diverse narratives that resonate across the region. Ideal candidates should have a strong background in media production, leadership skills, and a commitment to community-focused journalism.

Benefits

Inclusive workplace culture

Professional development opportunities

Access to CBC resources and tools

Qualifications

• Minimum five years of experience in media and broadcasting.
• Experience working with Indigenous communities.
• Proven storytelling skills across platforms.

Responsibilities

• Lead content creation for radio shows and digital platforms.
• Guide and mentor journalists in story production.
• Develop engaging content that reflects the community's diversity.

Skills

Leadership

Storytelling

Audience Engagement

Analytical Skills

Creativity

Education

University degree or equivalent

Tools

Digital Media Tools

Broadcast Platforms

Job description

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Position Title :

Status of Employment :

Permanent

Position Language Requirement :

Language Skills :

Work at CBC / Radio-Canada

At CBC / Radio-Canada, we create content that informs, entertains and connects Canadians on multiple platforms. Our successes and accomplishments are driven by embodying and upholding values, which include creativity, integrity, inclusiveness and relevance.

Do you think you have the ability and drive to keep up with this exciting, ever-changing industry? Whether it be in front of the camera, on air, online or behind the scenes, you would be joining a team that thrives on making connections and telling stories that are important to Canadians.

Unposting Date :

2025-06-27 11 : 59 PM

This role requires full time on site presence.

Your role

CBC has an amazing opportunity for an individual to join our team in Thunder Bay. You’ll be a leader in the newsroom, assigning, guiding and creating content for our morning radio show, newscasts and video-forward website.

You put audience needs at the centre of your decision-making and are committed to reflecting stories from Thunder Bay and northwest Ontario in your daily journalism. You will be setting the agenda every day with an eye to grow our target audience, grow our morning radio show's presence in the region and build lasting relationships within our community, especially with underrepresented groups.

You inspire people to bring out their creative best, pushing them to develop their skills and take risks. You make story your number one priority, and guide reporters throughout the reporting process, from pitch, to gather, to production. You understand our different platforms and know how to shape a story so that it sings whether the treatment is video, audio, or digital print. You are aware of emerging trends around on-demand and live video.

As a multi-platform Content Producer, your primary role is the production of stories across all platforms. You understand audio, and will work closely with the station’s morning radio program Superior Morning and the Up North afternoon program with an ear and an eye for on-demand audio and video content. You are committed to creating a trusting relationship with the morning show host and with the audiences of northwestern Ontario and you focus your daily decision making to ensure Superior Morning and our daily news content reflects the rich diversity of the region.

You are an excellent writer, an experienced journalist and a leader who thrives with high-performance teams and cultivates a positive, inclusive workplace culture. You can be a mentor to journalists in the early stages of their careers, working with them to develop their skills and confidence in the job.

You are committed to public service journalism, ensuring people in positions of power are held to account, while giving the audience what they need to make up their own minds. You thrive on pushing breaking news to multiple platforms, with an emphasis on digital and visual storytelling. Nothing makes you happier than working with a team to develop original, enterprise journalism.

You’re paying attention to what people are talking about and you look for ways to bring those voices to the table. You understand that CBC Thunder Bay is a place where conversations start and you want to ensure they’re amplified as far and wide as possible by cultivating relationships within the CBC to get our content in front of a national audience.

Work must adhere to CBC journalistic and / or program policies, standards and practices.

There may be wide latitude for initiative, independent judgment and creativity. You must be willing to roll-up your sleeves and do the hard work when needed. You are technically adept, and welcome the opportunity to experiment.

As required, you will perform the following tasks :

• With the executive producer, help lead the program and team development of the flagship radio programme Superior Morning. Coordinate daily content contributions to Up North afternoon show. Conceive and develop story and program ideas and concepts for all platforms.
• Participate in the preparation of content for local and national audiences including assigning, researching, gathering, writing and / or editing.
• Coordinate resources and coverage plans for daily content creation, as well as special projects, series, remote broadcasts and streaming content.
• Frequently contact newsmakers, organizations and community groups to develop a database of ideas for stories and / or programming specials.
• Provide regular feedback and coaching to experienced and developing journalists.
• Aid in the critical analysis around story selections, treatment and placement, and feedback on the same.
• Aid in determining the style, pace, tempo, line-up and format of digital material and programs.
• Select, re-write and / or edit copy, audio and videos created by others.
• Co-ordinate the work of others within CBC Thunder Bay and with other CBC centres.

We are looking for a candidate with the following :

• University degree or equivalent with minimum five years experience in media and broadcasting. Leadership experience is an asset.
• Recent journalistic track record working on digital and broadcast platforms.
• A proven ability to tell stories with credibility and authority.
• Experience working in and with Indigenous communities
• Excellent communication skills and ability to maintain close cooperation with a team.
• Critical thinker with strong analytical skills to support your ability to make complex issues easily understood.
• Able to generate original, compelling material on a daily basis.
• Work with a team to develop content for the most appropriate time of day.
• A demonstrated knowledge of the social, political and cultural life of Thunder Bay and northwestern Ontario, with a strong focus on connecting with underserved communities and equity-seeking groups.
• Strong interpersonal skills, highly creative and resourceful.
• Proven experience coaching teams to success.
• Fluent and confident in the use of CBC owned and operated sites, including local news and programming apps, CBC Listen and Gem.
• Advanced knowledge of broadcast platforms, web, mobile and social media tools and industry trends, and fluency using them.
• Proven experience in producing audio current affairs, with a flair for using sound.
• Must possess a valid driver’s license as well as a driving record that meets the minimum requirements of CBC / Radio-Canada’s insurance company, other classes considered an asset.

Please include a link to your website, blog or video in your cover letter.

Candidates may be subject to skills and knowledge testing.

We thank all applicants for their interest, but only candidates selected for an interview will be contacted.

As part of our recruitment process, candidates who advance to the next

step will be asked to complete a background check. This includes :

• A mandatory Criminal record check.
• Other background checks may be conducted based on the operational requirements of the position.

CBC / Radio-Canada is committed to being a leader in reflecting our country’s diversity. That’s because we can only create and tell the stories that connect Canadians, by having a workforce that mirrors the ever-changing makeup of our country. That’s why we, as an employer, value equal opportunity and nurture an inclusive workplace where our individual differences are not only recognized and valued, but also extend to and pervade all the services we provide as Canada’s public broadcaster. For more information, visit the Diversity and Inclusion section of our website. If you have accommodation needs at this stage of the recruitment process, please inform us as soon as possible by sending an e-mail to [emailprotected] .

You are invited to consult and familiarize yourself with our Code of Conduct, which can be found on our corporate website. All employees must adhere to the Code as a condition of employment. We also invite you to take a look at our policy on conflicts of interest. In the event that you become an employee, it will be important to inform us, as quickly as possible, of any situation that, because of your hiring, constitutes or could appear to constitute a conflict of interest.

Primary Location :

Number of Openings : Work Schedule :

Full time

Seniority level

Seniority level

Mid-Senior level

Employment type

Employment type

Full-time

Job function

Job function

Design, Art / Creative, and Information Technology

Broadcast Media Production and Distribution

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