Prediction Markets Content Editor

Legend; Halifax; On-site; CAD 50,000 - 75,000; Full time

Benefits offered by this job

Annual discretionary bonus

4 weeks paid annual leave

Flexible work-life options

Job summary

Legend is seeking a sharp Content Editor to scale US-focused sports content across Covers and related brands. You’ll blend editorial judgment with performance content, ensuring accuracy in a regulated market while driving traffic and revenue through SEO-empowered articles.

The role sits in a fast-paced team with growth opportunities, and a strong emphasis on speed, curiosity, and high editorial standards.

Qualifications

• Strong writing, editing, and proofreading skills with exceptional attention to detail.
• Experience editing and optimizing English-language web content, including long-form pieces.
• Solid understanding of SEO fundamentals and using performance data to inform content decisions.
• Excellent research skills and confidence handling complex or regulated topics.
• Comfortable in fast-paced, performance-driven environments and meeting deadlines.
• Self-motivated and collaborative, with ability to work autonomously on a high-performing team.

Responsibilities

• Write, edit, and publish high-quality commercial and long-form content across North American prediction markets brands.
• Build new pages and optimize existing ones using SEO insights and user intent to drive traffic and revenue.
• Ensure content meets regulatory and compliance standards in a fast-evolving market.
• Partner with SEO, product, and design teams to improve user experience and commercial performance.
• Monitor industry trends and competitor activity to keep content accurate and competitive.
• Deliver against monthly and seasonal goals while upholding high editorial standards.

Skills

Writing & editing

SEO basics

Data-driven content

Research skills

Deadline-driven

Autonomous & collaborative

Regulated topics familiarity

Job description

About Covers And Legend

Here at Covers, we're a top digital media company in the sports betting industry, with a clear sense of purpose and a belief that success comes from the strength of our team and our culture.

We're proudly part of Legend. At Legend, we're building next-level player experiences. With 20+ years of proven success we're the world's leading Sports and Gaming marketing company.

Our people are our edge. 600+ sharp, ambitious Legends across 22+ countries who move fast, learn quickly and win together. Here growth isn't a perk, it's the standard. You'll stretch, level-up and carve out a career as bold as the products we build. We celebrate wins and create experiences that people talk about for years – for our players & for each other. If you're ready to shape the future of player experience and enjoy the ride while you do it, this is where you'll thrive.

The Role

We're looking for a sharp, fast-moving Content Editor to help scale our US-focused sports content, including our emerging prediction markets verticals, spanning brands including Covers and SBR. This role sits at the intersection of editorial judgment, performance content, and regulated financial-style products.

Prediction markets are a fast-growing category of online platforms where users trade on the outcomes of real-world events — from sports and politics to economics and pop culture. These markets function similarly to financial markets: each outcome is treated as an asset, prices shift in response to new information and demand, and the market reflects the crowd’s implied probability.

You'll be helping build authoritative, compliant, and high-performing content in a category that's still being defined — which means speed, curiosity, and strong editorial instincts matter a lot.

This is a hands-on role focused on US content, with room to grow into deeper ownership and independence over time.

In this role, we value diverse perspectives and encourage you to apply even if you don't meet every qualification listed.

Your Impact

• Write, edit, and publish high-quality commercial and long-form content across our North American prediction markets brands.
• Build new pages and optimize existing ones using SEO insights, performance data, and user intent to drive traffic and revenue.
• Ensure all content meets regulatory and compliance standards within a fast-evolving, regulated market.
• Partner with SEO, product, and design teams to improve user experience and strengthen commercial performance.
• Monitor industry trends, competitor activity, and market developments to keep content accurate, authoritative, and competitive.
• Deliver against monthly and seasonal goals by maintaining high editorial standards, meeting deadlines, and contributing to a high-performing team culture.

What You'll Bring

• Strong writing, editing, and proofreading skills with exceptional attention to detail.
• Experience editing and optimizing English-language web content, including long-form, authoritative pieces.
• Solid understanding of SEO fundamentals and ability to use performance data to inform content decisions.
• Excellent research skills and confidence working with complex or regulated topics.
• Comfortable operating in fast-paced, performance-driven environments and delivering to deadline.
• Self-motivated and collaborative, with the ability to work autonomously while contributing to a high-performing team.
• Experience in regulated or adjacent industries such as fintech, trading platforms, financial journalism, online gambling/betting, crypto, or regulated SaaS is a strong plus.

The Interview Process

• 1st: Initial Chat with Talent Partner (30 mins via Zoom)
• 2nd: Interview with our team, Interviewer 1 and Interviewer 2 (1 hour video via Zoom)
• 3rd: Take home task – you will be given 3 days to complete the task and present it back to the team, Interviewer 1 and Interviewer 2 (Hiring Manager) (1 hour video via Zoom)
• 4th: Final interview with our team, Interviewer 1 and Interviewer 2 (1 hour video via Zoom)

Why Legend?

• Super smart colleagues to work alongside and learn from.
• Engaging development opportunities at all levels.
• Tailored flexibility for your work-life balance.
• Annual discretionary bonus to reward your efforts.
• 4 weeks' paid annual leave
• Exciting global Legend events, where we unite in person to ignite our shared passion and unveil the exciting strategies for the year ahead!

Unlock your full potential by joining the Legend team. To support you on this journey, we provide an extensive array of benefits and perks, as outlined in our global offerings above. For country-specific benefits please reach out to your talent partner.

Legend is an Equal Opportunity Employer, but that's just the start. We believe different perspectives help us grow and achieve more. That's why we're dedicated to hiring and developing the most talented and diverse team- which includes individuals with different backgrounds, abilities, identities and experiences. If you require any reasonable adjustments throughout your application process, please speak to your Talent Partner or contact the team on [email protected], and we'll do all we can to support you.

Job Criteria

• Seniority level: Mid-Senior level
• Employment type: Full-time
• Job function: Marketing, Public Relations, and Writing/Editing
• Industries: Software Development