Pet Brand Recruitment Marketing Specialist (Hybrid)

Mars, Incorporated; Guelph; Hybrid; CAD 70,000 - 90,000; Full time

Job summary

A leading pet care brand based in Guelph is seeking a Consumer Recruitment Marketing Specialist. This role will design and activate consumer recommendation programs to engage new pet owners across North America. The ideal candidate will possess a degree in business or marketing and over three years of experience in marketing operations. This position offers a hybrid work model and involves interacting with cross-functional teams to deliver impactful programs.

Benefits

Industry competitive salary

Company bonus

Best-in-class learning and development support

Qualifications

• 3+ years of experience in marketing operations and program management.
• Experience with data analytics and translating insights into actions.
• Strong presentation and stakeholder management skills.

Responsibilities

• Design consumer recommendation programs for market activation.
• Lead annual plan inputs for strategic program portfolio.
• Manage marketing operations for recommendation kits and optimize performance.

Skills

Marketing operations

Cross-channel program management

Data-informed decision-making

Creative thinking

Communication skills

Education

Bachelor’s degree in business, marketing or related field

Tools

PowerBI

Salesforce

Google Analytics

Job description

A leading pet care brand based in Guelph is seeking a Consumer Recruitment Marketing Specialist. This role will design and activate consumer recommendation programs to engage new pet owners across North America. The ideal candidate will possess a degree in business or marketing and over three years of experience in marketing operations. This position offers a hybrid work model and involves interacting with cross-functional teams to deliver impactful programs.