Performance Account Executive

Google LLC; Toronto; On-site; CAD 198,000 - 202,000; Full time

Job summary

Google LLC in Toronto, Canada is seeking a Performance Account Executive to lead and manage client and agency relationships within Google’s Large Customer Sales for Consumer Packaged Goods. You will be focused, proactively self-initiating with the ability to multi-task in a changing environment, and be sales-driven to expand client relationships.

You will take a front seat to evolving industry dynamics, influencing strategy, and advising clients and agencies on how Google’s advertising solutions

Qualifications

• Bachelor's degree or equivalent practical experience.
• 11 years of experience in advertising sales, marketing, digital marketing, consulting, media, or working with advertising agencies.
• Experience with advertisers, agencies, or clients; influencing at executive leadership level by building relationships.
• Experience with performance media, including measurement, attribution, optimization and new business line development.
• Experience partnering with clients on advertising products or marketing technology/ad technology (e.g., pitching solutions, consulting, project management, or demonstrating products).
• Experience utilizing AI productivity tools to streamline business or development workflows.
• Ability to work collaboratively on projects in a cross-functional team setting, both internally and externally.

Responsibilities

• Manage a book of CPG clients to drive measurable outcomes, leveraging strong relationships to scale performance-marketing best practices, optimize conversion strategies, and establish ROI benchmarks across the industry.
• Build and maintain strategic relationships with executive-level decision-makers, specifically targeting Growth Marketing/Performance Leads, direct advertisers, and performance-focused agency contacts.
• Develop a deep understanding of CPG advertisers’ bottom-line metrics (e.g., ROAS, CAC, LTV) and provide actionable, data-driven insights into lower-funnel consumer purchase behavior and conversion paths.
• Solve for direct business impact and revenue growth by developing performance-driven campaigns, leveraging internal cross-functional teams to optimize campaign efficiency.

Skills

Advertising sales

Executive relationships

Performance media

AI productivity tools

Cross-functional collaboration

Education

Bachelor's degree or equivalent practical experience

Job description

corporate_fare Google place Toronto, ON, Canada

X This posting is for a new vacancy. Google utilizes AI tools to assist in assessing candidates in our hiring processes.

• Bachelor's degree or equivalent practical experience.
• 11 years of experience in advertising sales, marketing, digital marketing, consulting, media, or working with advertising agencies.

Preferred qualifications:

• Experience working with advertisers, agencies, or clients; facilitating and influencing at executive leadership level by building strong relationships.
• Experience with performance media, including measurement, attribution, optimization and new business line development.
• Experience partnering with clients on advertising products or marketing technology/ad technology (e.g., pitching solutions, consulting, project management, or demonstrating products).
• Experience utilizing AI productivity tools to streamline business or development workflows.
• Ability to work collaboratively on projects in a cross-functional team setting, both internally and externally.

About the job

Businesses of all shapes and sizes rely on Google’s unparalleled advertising solutions to help them grow in today's dynamic marketing environment. You bring a passion for sales, knowledge of online media, and commitment to maximize customer success. You act like an owner, move with velocity through change, finding innovative and strategic ways to consistently deliver extraordinary and incremental outcomes for both Google and your customers. You build trusted relationships with customers, uncovering their business needs and translating them into powerful solutions to achieve their most ambitious goals. You achieve as a team with sellers, shape the future of advertising in the AI-era, and make a real impact on the millions of companies and billions of users that trust Google with their most important goals.

As a Performance Account Executive for Consumer Packaged Goods (CPG), you will lead and manage client and agency relationships. This requires you to be a focused, proactively self-initiate with the ability to multi-task in a changing environment, and be sales-focused to help expand client relationships. You will take a front seat to the rapidly evolving industry of CPG and gain first-hand access to some of the best marketers in the world to influence their strategy. Additionally, you will be an advisor and consultant, as well as a client advocate within Google.

Google's Large Customer Sales (LCS) teams are strategic partners and industry thought leaders to the world's leading brands and agencies. We continuously challenge how customers think about their business and how Google can support growth. We focus on helping these players navigate profound industry shifts and drive outsized business performance by competitively selling Google's full suite of advertising solutions across Search, YouTube, Measurement, and more. As a member of our LCS team, you'll have the unique opportunity to sell at the forefront of technology, collaborating with executives, influencing market-shaping strategies, and delivering tangible results that significantly impact major global businesses and drive the growth of Google.

Individual pay is determined by factors including job-related skills, experience, and relevant education or training.

Canada: $198000 - $202000 (CAD) + 75% bonus target + equity + benefits

Learn more about benefits at Google.

• Manage a book of CPG clients to drive measurable outcomes, leveraging strong relationships to scale performance-marketing best practices, optimize conversion strategies, and establish return on investment (ROI) benchmarks across the industry.
• Build and maintain strategic relationships with executive-level decision-makers, specifically targeting Growth Marketing/Performance Leads, direct advertisers, and performance-focused agency contacts.
• Develop a deep understanding of CPG advertisers’ bottom-line metrics (e.g., return on Ad spend (ROAS), customer acquisition cost (CAC), lifetime value (LTV)) and provide actionable, data-driven insights into lower-funnel consumer purchase behavior and conversion paths.
• Solve for direct business impact and revenue growth by developing performance-driven campaigns, uniquely leveraging internal cross-functional teams to optimize campaign efficiency.

Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google's EEO Policy, Know your rights: workplace discrimination is illegal, Belonging at Google, and How we hire.

Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.

Equity is granted exclusively and discretionarily by Alphabet Inc. on the basis of an agreement concluded between you and Alphabet Inc. Alphabet Inc. is your sole contractual partner with respect to equity grants. GSU grants are not guaranteed, are discretionary, are subject to approval by the Alphabet Inc. board of directors or its delegate, the terms of the relevant Alphabet Inc. stock plan, and your grant agreement. They have no impact on statutory payments. Current or past grants do not confer an acquired right.