PATS - Director of Sales

The PATS - Director of Sales will play an important and dynamic role in the day-to-day operation and success of the Club’s business operations. The PATS - Director of Sales is a key leadership position responsible for developing and implementing strategic plans for overall ticket sales, membership services and group and single-game ticket sales. The PATS - Director of Sales will also be responsible for generating new and renewed sponsorship sales, overseeing the corporate sales efforts and managing the servicing of our roster of corporate partners. This role works closely with the Vice President Business Operations to drive departmental growth and success for ticketing and sponsorship. Also, it is responsible for achieving sales goals and objectives through ongoing business development through direct prospecting, relationship building and leadership of an internal sales team.

• Lead and mentor ticket sales staff to achieve departmental goals and individual development plans.
• Execute product sales plans, including full-season, partial-season, group tickets, and single-game ticket sales.
• Collaborate with stakeholders to develop and implement technology tools, such as CRM systems.
• Work with Vice President Business Operations to align initiatives with strategic objectives.
• Support overall department member and service renewal strategies.
• Build meaningful and collaborative relationships with customers to ensure the acquisition and growth of season ticket memberships.
• Develop and execute a B2C and B2B ticket sales strategy focused on engaging and selling to prospects through various networking efforts throughout the community.
• Cultivate an ecosystem of lead generation, engagement and fulfillment.
• Lead the development and execution of the sales pipeline, dashboards and weekly revenue and touchpoint reports.
• Participate in a competitive, dynamic atmosphere with a vibrant entrepreneurial culture.
• Manage select membership accounts, as required.
• Work closely with the membership team on overall delivery of the membership program.
• Execute new member onboarding plans in conjunction with the sales team.
• Perform other duties, including on game days, as assigned.

• Lead the development and implementation of the Club’s annual sales strategies to maximize all revenues associated with our advertising and sponsorship revenue stream.
• Work with Vice President Business Operations to align initiatives with strategic objectives.
• Support overall departmental new business goals and renewal strategies.
• Develop a highly productive sales team focused on meeting and exceeding stated yearly sponsorship sales targets.
• Establish, build, and maintain client relationships that increase client satisfaction and retention.
• Regular prospecting and cold calls utilizing both prepared vendor lists as well as ingenuity in uncovering new potential clients.
• Regular weekly reporting of all sponsorship sales related activity.
• Ensure sponsorship fulfillment and that sponsorship deliverables are executed timely.
• Collaborate with stakeholders to develop and implement technology tools, such as CRM systems and prospecting tools.
• Provide analytics reporting and end of campaign reports (Proof of Performance) to clients and internally, as required.
• General contract management.
• Perform other duties, including on game days, as assigned.