Outside Sales Representative

Northlake Financial; Barrie; On-site; CAD 60,000 - 80,000; Full time

Job summary

Northlake Financial is seeking an Outside Sales Representative based in Manitoba to manage and expand a dealer network in automotive finance. This role requires a proactive individual with 3-5 years of sales experience, strong communication skills, and a commitment to customer service excellence. The successful candidate will be pivotal in driving dealer adoption of Northlake's programs and achieving sales targets.

Qualifications

• 3-5 years of sales experience required.
• Experience in automotive, consumer lending, or financial services preferred.
• Valid driver’s license and ability to travel.

Responsibilities

• Manage and grow dealer network across Manitoba and Saskatchewan.
• Provide exceptional dealer support and build relationships.
• Resolve issues and take accountability in service delivery.

Skills

Communication

Interpersonal Skills

Problem Solving

Sales Success

Customer Service Excellence

Education

Business or Commerce education

Tools

MS Office

Productivity Tools

Job description

About Northlake Financial

Established in 2021 and based in Barrie, Ontario, Northlake Financial is the Canadian subsidiary of Westlake Financial—the largest privately held auto finance company in the U.S. We specialize in prime and subprime automotive financing, offering competitive rates from 10.9% to 32.99% with terms up to 84 months. Powered by proprietary technology, our platform enables real-time application processing and quick, flexible approvals.

Purpose:

The Outside Sales Representative will manage and grow a dealer network across Manitoba and Saskatchewan. This role involves daily travel, building strong relationships, promoting Northlake Financial programs, and driving dealer adoption.

Success:

Success is measured by signed dealer agreements, quality application volume, and funded deals.

Key Responsibilities:

• Prospecting: Proactively connect with the right contacts to promote Northlake services.
• Dealer Engagement: Deliver exceptional support and build personal, meaningful relationships.
• Problem Solving: Resolve issues with empathy and a solutions-focused approach.
• Ownership: Take accountability and collaborate with your team when needed.
• Product Knowledge: Understand and recommend Northlake products to support dealer goals.
• Performance: Meet and exceed sales targets.
• Teamwork: Embody Northlake values—Accountability, Speed, Integrity, and Innovation.

Requirements:

• Based in Manitoba
• 3–5 years of sales experience
• Background in indirect automotive, consumer lending, or financial services preferred
• Business or Commerce education is an asset
• Valid driver’s license and ability to travel
• Strong communication and interpersonal skills
• Proficient in MS Office and productivity tools
• Proven sales success and customer service excellence