Merchandising and Brand Specialist (Food & Beverage Operations)

Dexterra; Mississauga; On-site; CAD 50,000 - 70,000; Full time

Job summary

An industry-leading company seeks a motivated Merchandising and Brand Specialist to enhance brand visibility and operational excellence across Canada. In this role, you will collaborate closely with the marketing team, develop branding strategies, and support innovative marketing initiatives. Ideal candidates will have strong experience in food service marketing, exceptional organizational skills, and the ability to work independently as well as part of a team. Opportunities for career advancement and a culture focused on diversity and inclusion await you.

Benefits

Employee Referral Program

Career Advancement Opportunities

Qualifications

• Proven experience in a marketing or merchandising role, preferably within the foodservice industry.
• Strong organizational and time management skills.
• Excellent written and verbal communication skills.

Responsibilities

• Develop and maintain branding strategies and visual identity for new business.
• Support branding and marketing efforts for both new and existing locations.
• Train and coach food service teams for brand consistency.

Skills

F&B Marketing Experience

Organizational Skills

Time Management

Communication Skills

Education

Post-secondary degree/diploma in marketing/merchandising

Tools

Microsoft Office

Job description

Company Description

WHO ARE WE?

Dexterra Group is a fast-growing, financially strong, publicly listed company (TSX:DXT). We have a far-reaching presence across the entire continent North America with hundreds of full-time and part-time opportunities at any given time. We aim to provide our people with more than just a job – we offer fulfilling opportunities in a culture that promotes stability, diversity and inclusion, camaraderie, employee recognition, work-life balance, and doing what you love. For over 75 years, the companies that began independently, and now form Dexterra Group, have been dedicated to serving North American clients to create and manage built environments that play a vital role in our economy and our local communities. And, that’s something we’re truly proud of. Work That Matters, People Who Care .

Job Description

Do you have a Passion for Restaurants & Food Service operations, branding & merchandising, love working in a dynamic environment, and enjoy collaborating with others to make great ideas turn into execution?

If so, Dexterra Group has the perfect opportunity for you!

What's the job?

We’re looking for a motivated and detail-oriented Merchandising and Brand Specialist to join our marketing team and help bring our in-unit operations brands to life nationally, across our Hospitality and Remote ServicesDivisions (Dana Hospitality & Horizon North).

In this role, you’ll work closely with the Director of Marketing, Culinary & Sustainability to support exciting brand initiatives and food program strategies. This role focuses on upholding our brand standards, ensuring operational excellence, and driving innovative marketing solutions.

The ideal candidate is passionate, proactive, detail-oriented, and has strong F&B marketing experience, exceptional organizational and time management skills, proficiency in Microsoft Office, and excellent communication abilities.

Key Responsibilities:

• Develop and maintain branding strategies and visual identity for new business, site refreshes, and openings.
• Build and manage our 2025 image library for use across marketing and operations.
• Support branding and marketing efforts for both new and existing locations.
• Keep our MicroMarket design package up to date and aligned with brand standards.
• Help plan and coordinate new brand installations—from site reviews to approvals.
• Create marketing and merchandising strategies that reflect current trends and business needs.
• Develop content for our operational marketing guide, including:
  • Written materials, images, and videos
  • Training presentations and video support
• Create seasonal merchandising guidelines for all food service stations.
• Research and recommend smallwares, equipment, and display fixtures.
• Coach and support food service teams to ensure brand consistency and great food presentation.
• Provide hands-on operational support, including training and action plans.
• Train and coach our Engagement team to help deliver consistent, high-quality brand experiences.

Working Conditions:

• Approximately 50% of the time will be spent in food service environments or at Dexterra offices; the remaining 50% will be remote.
• National travel across Canada is required.

Qualifications

WHO ARE WE LOOKING FOR?

• A Great Attitude!
• Post-secondary degree/diplomaor equivalent relevant experience in marketing/merchandising.
• Proven experience in a marketing or merchandising related role, preferably within the foodservice industry.
• A self-starter who’s comfortable working independently and as part of a team.
• Previous experience in foodservice environments is strongly preferred.
• Strong organizational and time management skills, with proficiency in Microsoft Office.
• Excellent written and verbal communication skills.
• Proficiency in Microsoft Office (especially PowerPoint and Excel).
• Must be able to travel across Canada as required.

Additional Information

WHAT'S IN IT FOR YOU?

• Be part of an industry that's more important than ever!
• Employee Referral Program!
• Career advancement opportunities.
• Be #1 on day 1 by joining an industry leader.

Dexterra Group is an equal opportunity employer committed to diversity and inclusion. We are pleased to consider all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veterans’ status, Indigenous status, or any other legally protected factors. Accommodation is available upon request at all stages of the selection process.

We thank all applicants for their interest and will contact those candidates selected for interview.

Please note, we are not accepting candidates from placement agencies at this time.

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