Medical Copywriter / Senior Healthcare Copywriter

Aquent; Toronto; Vor Ort; CAD 70.000 - 110.000; Vollzeit

Zusammenfassung

Aquent is seeking an experienced Medical Copywriter to join our creative agency team in Canada. You will bridge complex science and storytelling, developing omnichannel campaigns for pharmaceutical brands and health products, while ensuring PAAB and ASC compliance.

You will lead cross-functional concepts across HCP and consumer spaces, translating clinical data into human-centered copy for physicians, pharmacists, patients, and caregivers, collaborating with art directors and strategists from

Qualifikationen

• 3–5+ years of dedicated copywriting experience within a pharmaceutical, healthcare, or wellness advertising agency in Canada.
• Hands-on PAAB approvals experience; familiarity with ASC and Health Canada guidelines.
• Channel versatility across digital (UX/web/CRM/social) and traditional formats (print/video).
• Bachelor’s degree in Life Sciences, Biology, Pharmacology, Communications, or related field; MSc/PhD/PharmD asset.
• Compelling portfolio showcasing healthcare/pharma multi‑channel campaigns.

Aufgaben

• Creative Campaign Development: Ideate and execute 360° campaigns across multiple channels including websites, detail aids/iPads, decks, video scripts, broadcast and social ads.
• Scientific Storytelling: Translate clinical data and MOA into persuasive copy for physicians, specialists, pharmacists, patients, and caregivers.
• Regulatory Compliance: Navigate PAAB and ASC guidelines to keep copy compliant without sacrificing creative impact.
• Cross-Functional Collaboration: Partner with Art Directors, Creative Directors, Medical Strategists, and Account Services from brief to final production.
• Client Presentation & Strategy: Participate in pitches and brand planning, defending creative rationales backed by clinical data.

Kenntnisse

Copywriting

Pharma advertising

Regulatory compliance

Healthcare communications

Cross-functional collaboration

Ausbildung

Bachelor's degree in Life Sciences or related field

Advanced science degree (MSc/PhD/PharmD) or advertising portfolio

Jobbeschreibung

We are seeking an experienced Medical Copywriter / Senior Healthcare Copywriter to join our creative agency team. In this role, you will bridge the gap between complex science and compelling storytelling, developing omnichannel advertising campaigns for leading global pharmaceutical brands, biotech products, and health & wellness treatments.

You will lead creative concepts across both HCP (Health Care Professional) and DTC/PAAB-regulated consumer spaces, crafting compliant, high-impact narratives that translate clinical evidence into human-centered creative work.

Candidates for this role must be based in Canada.

Key Responsibilities

• Creative Campaign Development: Ideate and execute 360° creative campaigns across multiple channels, including responsive websites, digital visual aids (detail aids/iPads), pitch slide decks, video scripts, broadcast, social media campaigns, and programmatic display ads.
• Scientific Storytelling: Translate complex clinical study data, mechanism of action (MOA), and medical terminology into persuasive, engaging copy tailored to distinct audiences (physicians, specialists, pharmacists, patients, and caregivers).
• Regulatory Compliance: Navigate Canadian advertising regulations with precision. Lead submissions and revisions to ensure all copy aligns with PAAB (Pharmaceutical Advertising Advisory Board) and ASC (Ad Standards Canada) guidelines without sacrificing creative punch.
• Cross-Functional Collaboration: Partner directly with Art Directors, Creative Directors, Medical Strategists, and Account Services to build unified visual and verbal concepts from initial brief to final production.
• Client Presentation & Strategy: Participate in client pitches, brand planning sessions, and creative presentations, defending creative rationales backed by clinical data.

Candidate Qualifications & Requirements

• Agency Experience: 3–5+ years of dedicated copywriting experience within a pharmaceutical, healthcare, or wellness advertising agency in Canada.
• Canadian Regulatory Expertise: Proven, hands‑on experience securing PAAB approvals is required. Familiarity with ASC and Health Canada advertising guidelines.
• Channel Versatility: Demonstrated expertise writing for both digital (UX/web, CRM, social, digital sales aids) and traditional (print, video/broadcast, conference collateral) formats.
• Education: Bachelor’s degree in Life Sciences, Biology, Pharmacology, Communications, or a related field; an advanced science background (MSc, PhD, PharmD) or advertising portfolio school diploma is a strong asset.
• Portfolio Required: A compelling portfolio showcasing healthcare/pharma creative work that illustrates conceptual thinking, scientific accuracy, and multi‑channel campaign execution.