Media Science Lead

Flipp; Canada; On-site; CAD 80,000 - 110,000; Full time

Job summary

Flipp is seeking a Media Science Lead to guide a team in executing digital media campaigns. This role encompasses mentoring, strategic campaign management, and cross-functional collaboration to drive performance excellence. The ideal candidate will have significant experience in digital media, particularly in retail, and a strong capacity for performance analysis and process improvement.

Benefits

Inclusive and collaborative work environment

Tools for personal and professional growth

Opportunity to own your success

Qualifications

• 5+ years in digital media campaign management or media planning, preferably retail/CPG.
• Strong experience in campaign management, strategy, and optimization.
• Solid understanding of the digital media landscape.

Responsibilities

• Lead and mentor a pod of 1-2 Digital Media Specialists.
• Provide strategic guidance for campaign management and execution.
• Identify opportunities to streamline workflows and optimize processes.

Skills

Digital media campaign management

Strategic mindset

Performance data analysis

Project management

Coaching

Job description

Flipp partners with the largest North American retailers and brands to deliver local promotions and savings to millions of engaged shoppers daily, driving superior returns on investments.

We help people make smarter shopping decisions with autonomy and accountability. With rising living costs, Flipp's mission is crucial. Our Shopper Consideration Platform allows retailers and manufacturers to create digital experiences from their savings & deals content, aiding shoppers in deciding what to buy and where to buy it. Together, we make a difference.

At Flipp, you'll work with hungry, humble, highly intelligent and other-centered teammates. We challenge ourselves, learn by doing, and grow by developing new skills and perspectives. You'll be equipped to make an impact, realize your potential, and stay inspired every step of the way.

As a Media Science Lead, you will lead, mentor, and coach a pod of 1-2 Digital Media Specialists, empowering them to successfully execute digital media campaigns and exceed client KPIs and internal KPIs across various platforms. This role is the works at the intersection of data, product and sales in providing strategic oversight and support for over product & campaign optimization & performance. You'll drive process improvement and foster robust cross-functional collaboration with Sales, Creative, Content Operations, Analytics, and Product teams. Ultimately, your subject matter expertise will generate actionable insights, fueling future growth and operational excellence.

What you'll get the opportunity to do:

Campaign Management & Execution

• Provide strategic guidance to ensure campaigns meet their goals and KPIs.
• Oversee setup, audience targeting, budgets, and performance optimization.
• Lead insight and recommendation initiatives, creating clear narratives and actionable recommendations.
• Coach and empower a team of media specialists, helping them grow and excel.
• Build a culture of ownership, accountability, and continuous learning.

Media Planning

• Partner with Sales to understand client goals and translate them into smart, effective media strategies.
• Collaborate with Finance and Sales on campaign timing, pricing, and margin strategies.
• Define clear KPIs and proactively manage expectations to ensure outstanding results.

Team & Process Improvement

• Identify opportunities to streamline workflows and build scalable tools, documentation, and automation.
• Work closely with Product, Operations, and Engineering to enhance tooling and infrastructure.
• Foster continuous learning and champion best practices across the team.

Strategic Business Consultancy & Product Performance & Optimization

• Drive revenue through owning forecasting, supply/demand planning, pipeline tracking, and revenue optimization.
• Represent Media Science in cross-functional forums, delivering strategic recommendations.
• Ensure billing accuracy and revenue integrity through solid documentation.
• Lead key initiatives (e.g., vendor management, account strategy, measurement frameworks).
• Advise on campaign improvements, evaluate new product capabilities, and refine execution.
• Translate complex data into clear, actionable insights for clients and business decisions.
• Share testing results to strengthen team knowledge and best practices.

Coaching

• Mentor Media Specialists and Senior Specialists, supporting their growth and development.
• Build coaching frameworks, lead training programs, and drive performance conversations.
• Support hiring, capacity planning, and performance management.

What you'll bring to the team:

• 5+ years of digital media campaign management or media planning, preferably with exposure to retail / CPG
• Strong experience in campaign management, strategy, and optimization.
• Solid understanding of the digital media landscape, including platforms, technologies, and trends.
• Proficient in performance data analysis and deriving actionable insights.
• Strong project and process management skills.
• Ability to think conceptually and solve problems with a strategic mindset.

Our promise to each other:

What we bring:

• An inclusive, collaborative environment where your voice matters
• The tools and opportunities you need to grown and develop
• Every opportunity to own your success

What you bring:

• Your authentic self, everyday
• Your best work, from anywhere
• An appetite for learning, curiosity, and a growth mindset
• Motivation, initiative and the mind of an entrepreneur

Here’s how to apply:

If you’re interested in working with us on the future of shopping, fill out the fields below and submit your application. While experience and skill sets are valuable, growth potential and attitudes are equally important. If you’re prepared to grow dramatically with your team at a world-class learning organization, consider applying. We understand that the most creative solutions require diversity in thought and life experiences.

Flipp is an equal opportunity employer. We do not discriminate on the basis of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, or gender identity. We are proud to be a welcoming space for employees, of every background, to bring their whole selves to work with confidence. Flipp is committed to providing appropriate accommodations to ensure our selection process is equitable, and such accommodations can be made available on request. If you require an accommodation, please contact your dedicated recruiter directly.

A member of our recruitment team will respond to you in the coming weeks.

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