Media Planning Manager

Starcom Georgia; Old Toronto; On-site; CAD 60,000 - 80,000; Full time

Job summary

Join a forward-thinking agency where creativity meets data-driven strategies. As a Media Planning Manager, you'll be at the forefront of client interactions, ensuring their objectives are met through innovative media solutions. This role emphasizes leadership, collaboration, and the ability to build strong client relationships. With a commitment to diversity and inclusion, the company fosters an environment where every voice is valued. If you're passionate about media and advertising and want to make a tangible impact, this is the perfect opportunity for you to shine and grow in your career.

Qualifications

• 6+ years in media planning and management with strong analytical and leadership skills.
• Excellent communication and negotiation skills essential for client relationships.

Responsibilities

• Build strong client relationships and ensure quality deliverables.
• Lead the planning team and maintain workflow efficiency.

Skills

Media Planning

Communication Skills

Negotiation Skills

Leadership

Analytical Skills

Problem-Solving

Interpersonal Skills

Teamwork

Client Relationship Management

Critical Thinking

Education

Bachelor’s Degree

Job description

Company description

Starcom is a part of Publicis Media within Publicis Groupe, one of the world’s leading communications groups. Our team spans across our Windsor, Toronto, and Montreal offices. We truly love the world of Media and Advertising. We see the planning and buying process as art. However, it is an art that is always best when backed by the science of empirical data.

One of our core tenants of media planning and buying is that human experiences drive impact through tangible results. Not only do we seek to deeply understand our clients’ business and what truly motivates consumers, but we seek to design experiences that drive meaningful consumer actions our clients care about – Move People, Move Business.

You will be joining a well-recognized agency with credentials:

1. Great Places to Work certified two years in a row
2. Only communications company to be ranked in LinkedIn’s Top 25 Great Places to Work
3. 2022 Media Agency of the Year
4. 2023 Media Agency of the Year finalist

As part of Publicis Media Canada, we are proud to be Great Places to Work certified and recognized with Best Workplaces for Today’s Youth. We provide continuing opportunities for career growth by fostering a diverse work environment that respects and supports individual contributions and opinions.

Overview

The Media Planning Manager will be involved with client conversations delivering the following:

Responsibilities

Communication

• Actively listens and anticipates client needs to build business and make Starcom indispensable.
• Communicates client objectives with internal stakeholders to clearly outline the plan for delivery.
• Proactively communicates performance goals, accomplishments, and improvements with staff.

Impact

• Ensures strong client relationships, quality of deliverables, and client satisfaction.
• Maintains an in-depth knowledge of client business both current and historical.
• Coordinates with partner agencies and global counterparts to maintain efficient work streams.
• Maintains overall control of workflow and assigned team responsibilities.
• Provides assistance, when necessary, to ensure timely completion of projects.
• Assists Directors with maintaining revenue tracking and forecasting.
• Behavior and deliverables consistently demonstrate leadership and innovation.

Team

• Works closely with both direct manager and entire planning team to develop and effectively sell through Spark and Publicis Media business solutions.
• Ensures staff are fully utilized and operating effectively/efficiently to meet client needs; can properly delegate while also taking on their own workload.
• Takes a leadership role in the training and development of new staff members.
• Works closely with their direct manager and across the rest of the planning team to continually assess group members' professional development.
• Effectively and professionally handles performance issues as they occur.
• Leads by example via work ethic, team-building approach, attitude, and overall collaboration.

Qualifications

Qualifications

• Bachelor’s degree from a four-year college or university preferred.
• 6+ years of progressive levels of responsibility in media planning, buying, and management.
• Demonstrated business acumen and a track record of success in the media services profession.
• Excellent written and verbal communication and presentation skills.
• Strong negotiating skills.
• Solid interpersonal and teamwork abilities.
• Able to build and strengthen client relationships.
• Demonstrated leadership and supervision skills.
• Demonstrated critical thinking and problem-solving abilities.
• Strong analytical abilities.
• Strong command of media research and reporting resources.
• Full Funnel Media Experience highly preferred, working on all types of campaigns – Awareness, Consideration/Demand Gen, and conversion KPIs.
• Candidates with previous experience working in hospitality considered a plus.

Additional information

Starcom is an equal opportunity employer with a strong commitment to diversity and inclusion. We create and nurture a vibrant work environment that celebrates, values, and leverages all aspects of diversity and inclusiveness, attracts world-class talent and serves as the industry benchmark for best practices. We encourage applications from all qualified individuals and will provide appropriate accommodation for candidates with disabilities or accessibility needs throughout the recruitment process, upon request. Please contact our recruiter for any questions, accommodations or specific requests. We thank all candidates for their interest in Starcom; however, only those candidates selected for an interview will be contacted.