Media Planning Intern: Digital & Data Analytics

Saatchi & Saatchi Canada; Toronto; On-site; CAD 34,000 - 41,000; Part time

Job summary

Saatchi & Saatchi Canada is seeking a 4-month internship to support Digital & Social Planning and related activities. You will assist with campaign execution, analytics, and content ideation for Toyota and other clients in a fast-paced Toronto environment.

Given the role, you will collaborate with cross-functional teams, maintain trackers, and help optimize campaigns. Strong communication, data analysis, and familiarity with AI tools are valuable assets for success.

Qualifications

• Strong understanding of the fundamentals of Marketing & advertising.
• Knowledge of the Digital and Social Media Landscape.
• Data Analysis, presentational and communication skills.
• Core aspects underpinning all skills: understanding of the automotive industry, analytical thinking, rigor, diplomatic skills, fast learner, ability to work independently and self-start, pro-active personality, good team-worker.
• Advanced Microsoft Office, G-Suite skills and attention to detail.
• Ability to understand and adopt AI tools.

Responsibilities

• Support the planners with execution and delivery of campaigns by engaging with internal teams.
• Support in maintaining trackers and optimization logs to improve campaign performance.
• Explore opportunities to improve efficiency and impact of campaigns in market.
• Support the team with ideation for Content/Influencer campaigns by participating in brainstorming sessions.
• Community Management support across brand channels on Social Platforms.
• Evaluate opportunities to improve process around Community Management and Social Listening.
• Generate periodic reports to assist planners in making data driven recommendations to clients.
• Gather data across campaigns to feed dashboards for reporting.
• Analyze data to identify opportunities for optimization.
• Document learnings, challenges, case studies and best practices.
• Be part of team conversations and share out of the box ideas as needed.
• Understand the AI policy at Publicis and establish prompt logs to assist teams with their day-to-day responsibilities.

Skills

Marketing fundamentals

Digital & Social Media

Data Analysis

Presentation skills

Analytical thinking

Diplomatic skills

Fast learner

Independent worker

Proactive attitude

Team player

Attention to detail

AI tools adoption

Tools

MS Office

G-Suite

Job description

Saatchi & Saatchi Canada is seeking a 4-month internship to support Digital & Social Planning and related activities. You will assist with campaign execution, analytics, and content ideation for Toyota and other clients in a fast-paced Toronto environment.

Given the role, you will collaborate with cross-functional teams, maintain trackers, and help optimize campaigns. Strong communication, data analysis, and familiarity with AI tools are valuable assets for success.