MarTech Engineer (Adobe)

WillowTree; Vancouver, Toronto; Hybrid; CAD 96,000 - 120,000; Full time

Job summary

A leading digital consultancy in Vancouver is seeking a MarTech Engineer (Adobe) to empower Fortune 500 companies with cutting-edge Adobe solutions. The role involves working in a hybrid environment, leading integrations, and training clients on best practices. Ideal candidates have solid experience with Adobe tools and a strong consultative background, focusing on delivering exceptional digital experiences.

Benefits

Healthcare benefits - Medical, Vision, Dental

Retirement Savings Matching

Competitive PTO Policy

Life & Disability Insurance

Qualifications

• Advanced knowledge of MarTech tools such as Adobe Campaign is required.
• Experience integrating with data warehouses, and familiarity with BI tools.
• Demonstrated success in leading multi-phase projects.

Responsibilities

• Conduct discovery engagements for clients' marketing tech stacks.
• Lead complex business and technical integrations with various tools.
• Train clients on maximizing their mobile growth stack.

Skills

Adobe Experience Platform (AEP)

Customer Data Platform (CDP)

Adobe Journey Optimizer (AJO)

Customer Journey Analytics (CJA)

Audience segmentation

Data-driven marketing best practices

Strong consultative skills

Education

Master's Degree in engineering, computer science, or related fields

Bachelor’s Degree with additional relevant experience

Tools

Salesforce Marketing Cloud

Looker

Snowflake

Google Cloud Platform

Job description

Who We Are

Welcome to TELUS Digital — where innovation drives impact at a global scale. As an award-winning digital product consultancy and the digital division of TELUS, one of Canada’s largest telecommunications providers, we design and deliver transformative customer experiences through cutting-edge technology, agile thinking, and a people-first culture.

In January 2023, TELUS Digital acquired WillowTree, creating a combined firm with service offerings spanning Customer Experience and Digital Solutions.

With a global team across North America, South America, Central America, Europe, and APAC, we offer end-to-end expertise across eight core service areas: Digital Product Consulting, Digital Marketing Services, Data & AI, Strategy Consulting, Business Operations Modernization, Enterprise Applications, Cloud Engineering, and QA & Test Engineering.

From mobile apps and websites to voice UI, chatbots, AI, customer service, and in-store solutions, TELUS Digital enables seamless, trusted, and digitally powered experiences that meet customers wherever they are — all backed by the secure infrastructure and scale of our multi-billion-dollar parent company.

Location & Flexibility

Our MarTech Engineer (Adobe) is an integral part of our Digital Marketing team at TELUS Digital. This role will have the option to be in a Work From Near (Hybrid) capacity based out of our Vancouver, BC office, or in a Work From Anywhere (Remote) capacity from within Vancouver, Toronto, or Alberta, Canada.

The Opportunity

As a MarTech Engineer (Adobe) at TELUS Digital, you will be at the forefront of empowering Fortune 500 companies to achieve their digital transformation goals using the Adobe Experience Platform ecosystem. Your expertise in applications such as Adobe Experience Platform (AEP), RT Customer Data Platform (CDP), Adobe Journey Optimizer (AJO), Adobe Campaign, and Customer Journey Analytics (CJA) will be crucial in the end-to-end creation, evolution, and enablement of personalized user experiences within the world’s best digital products.

Responsibilities

• Conduct discovery engagements to determine a client’s optimal marketing tech stack and architecture within the Adobe Experience Platform ecosystem.
• Lead complex business/technical integrations across a variety of client apps and MarTech tools, including CDP, CEP, CRM, MMP, product analytics, and loyalty, with a strong emphasis on Adobe Experience Platform applications.
• Create technical documentation for engineers that outlines and communicates specific project needs by sprint, following agile frameworks.
• Drive ongoing client success and satisfaction by determining the scope of various engagements, communicating regularly with stakeholders, and understanding business goals and technology infrastructure.
• Train clients on how to maximize the potential of their mobile growth stack, with a focus on AEP, AJO, CJA, Adobe Campaign, and advising on technical and operational best practices.
• Manage ongoing marketing service engagements, outcomes-based analytics, and data reporting to demonstrate ROI for clients.
• Calibrate technology platforms to align with business metrics, including audience segmentation, analytics dashboards, email automation, and more.
• Resolve a wide range of customer needs, from basic education to technical enablement to tactical operations, especially within the Adobe Experience Platform ecosystem.
• Develop relationships with mobile technology vendors to foster strong partnerships and develop customized solutions for clients.

Qualifications

• Advanced knowledge of various growth tools across the MarTech landscape, such as Adobe Campaign, Braze, Marketo, Segment, mParticle, Branch, Appsflyer, Amplitude, Salesforce Marketing Cloud, and Punchh.
  • Adobe Experience Platform (AEP), Customer Data Platform (CDP), Adobe Journey Optimizer (AJO), and Customer Journey Analytics (CJA) are required.
• Deep expertise in the design, implementation, integration, and maintenance of best practices and ideal architecture for a company’s MarTech stack, with a focus on the Adobe Experience Platform.
• EITHER a Master’s Degree in engineering, computer science, information technology, marketing, or other closely related fields with 2+ years of experience OR a Bachelor’s Degree with 3+ years of experience OR 6+ years of professional experience in a relevant position.
• Experience with data planning, orchestrating client data, integrating with data warehouses (e.g., Snowflake, AWS, Google Cloud Platform, BigQuery, etc.), and BI tools (e.g., Looker), and advanced reporting.
• Demonstrated ability to successfully develop and lead multi-phase projects with a cross-functional group of stakeholders across the client organization.
• Strong consultative skills, including exceptional written and verbal communication, in a client-facing technical, strategic, or account manager role.
• Proven success leading diverse teams to deliver on project work while mentoring colleagues to develop their professional skills.
• Advanced knowledge of data-driven marketing best practices: audience segmentation, personalization, retargeting, automation, etc.

Equal Opportunity Employer

At TELUS Digital, we are proud to be an equal opportunity employer and are committed to creating a diverse and inclusive workplace. All aspects of employment, including the decision to hire and promote, are based on applicants’ qualifications, merits, competence, and performance without regard to any characteristic related to diversity.

#LI-hybrid

#LI-remote

What We'll Offer

In addition to a great culture and interesting work with opportunities for growth and development, this position is eligible for the following benefits:

• Healthcare benefits - Medical, Vision, Dental
• Retirement Savings Matching
• Competitive PTO Policy
• Employee Assistance Program (EAP)
• Life & Disability Insurance
• And more!

Annual Performance Bonus

This position is eligible for an annual performance bonus based on personal, division/business unit, and company performance. The range displayed is only the annual base salary. To maintain equity across the business, annual performance bonus targets are determined by job level, not individual circumstances.

Individual base salaries are based on various factors unique to each candidate, including skill set, experience, qualifications, and other job-related reasons determined during the interview process. Salary bands are periodically reviewed and updated based on market changes, internal needs, and industry trends. To maintain pay equity for team members, TELUS Digital conducts regular compensation audits.

Annual Base Salary Range (Performance Bonus Eligible)

$96,000 - $120,000 CAD

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