Marketing Supervisor - Marketing

Peavey Industries LP; Red Deer; On-site; CAD 70,000 - 90,000; Full time

Job summary

A leading Canadian company is seeking a Marketing Supervisor to join their dynamic team. This role focuses on creative direction, digital media management, and team leadership. The ideal candidate will have a robust background in marketing, leadership experience, and a passion for community engagement. With flexible working options and a commitment to employee development, Peavey Industries values contributions from diverse backgrounds in their workforce.

Benefits

Comprehensive benefits

Flexible working hours

Promote from within

Qualifications

• Minimum 6 years of related work experience.
• 3 years experience in a leadership role.
• Familiarity with community work and community building.

Responsibilities

• Lead the development of creative concepts for marketing campaigns.
• Oversee digital marketing strategies to increase brand awareness.
• Manage marketing budgets and coordinate with external vendors.

Skills

Creative Thinking

Marketing Strategy

Digital Media Management

Social Media Engagement

Interpersonal Skills

Education

Education in Marketing

Job description

Peavey Industries LP is the corporate parent to retail brands Peavey Mart, MainStreet Hardware, and Ace Canada. We are 100% Canadian owned and operated.

Peavey is an engaging workplace. We are proud to promote from within and provide training to make this possible. We offer flex-time and comprehensive benefits.

Committed to Canadians, connected through communities.

Reports to : Marketing Manager

Type of Employment : Full-Time

Job Overview : The Marketing Supervisor will be a marketing generalist and have a varied ability and skillset, assisting the manager with events, branding, newsletters with a strong focus on the brands Digital Media & Social Media responsibilities. The Marketing Supervisor will oversee the Corporate Graphic Designer, and Content / Communications Coordinator roles. The role requires a high level of adaptability, creativity, and strategic planning. In addition to Digital Marketing and Social Media management, the Marketing Supervisor will ensure stakeholder alignment with campaigns, monitor campaign metrics, enhance awareness to the brands content strategies, and optimize the return on advertising spend (ROAS).

Ideal Candidate : The ideal candidate is a highly motivated individual with a collaborative mindset, possessing strong creative thinking skills, detailed creative acumen, and the ability to efficiently multi-task. Thriving in a fast-paced environment, the candidate should comprehend the unique dynamics of retail marketing, where a mix of well-planned campaigns and swift reactions to evolving consumer demands is essential. Proficiency in managing multiple projects simultaneously is crucial. Familiarity with community work and community building is imperative, given the widespread scope of responsibilities encompassing our stores and the establishment of frameworks for our store network across Canada. An appreciation for real-time involvement and proactive engagement is highly recommended for success in this role.

Responsibilities :

• Creative Direction
• Lead the development of creative concepts and strategies for marketing campaigns.
• Collaborate with the creative team to ensure the delivery of high-quality marketing materials, including graphics, videos, and written content.
• Maintain brand consistency across all marketing channels and materials.
• Marketing Material Oversight
• Review and approve marketing materials to ensure accuracy, relevance, and adherence to brand guidelines.
• Monitor the effectiveness of marketing collateral and make recommendations for improvement.
• Digital and Social Media Management
• Develop and implement digital and social media marketing strategies to increase brand awareness, engagement, and conversions.
• Oversee the planning, creation, and scheduling of content across various digital platforms, including but not limited to websites, social media channels, email campaigns, and blogs.
• Analyze performance metrics and use data-driven insights to optimize digital marketing campaigns.
• Planning & Coordination
• Collaborate with cross-functional teams to develop marketing plans that align with business objectives.
• Coordinate with external vendors, agencies, and partners to execute marketing campaigns effectively.
• Manage marketing budgets and allocate resources efficiently to maximize ROI.
• Leadership
• Provide leadership and direction to the marketing team, fostering a collaborative and innovative work environment.
• Set clear goals and expectations for team members, and provide regular feedback and performance evaluations.
• Mentor and develop team members, helping them enhance their skills and grow within the organization.
• Safety
• Follow all Peavey Industries safety policies, procedures, and protocols, report any accidents / incidents, near misses, injuries and concerns to your manager or a health and safety committee representative, and work in a safe manner that ensures the health and safety of themselves and all other on the work site.
• Core Values
• Positively communicate and demonstrate the company’s Core Values.
• Other Duties as Assigned.

Qualifications :

• Education in Marketing or a related field / equivalent experience.
• 6 years' or more of related work experience and a minimum of 3 years experience in a leadership role.
• Drives Engagement.
• Interpersonal Savvy.
• Communicates Effectively.

Business & Results :

• Drives Results.
Self-Development :

Peavey Industries LP is the corporate parent to retail brands Peavey Mart, MainStreet Hardware, and Ace Canada. We are 100% Canadian owned and operated.

Peavey is an engaging workplace. We are proud to promote from within and provide training to make this possible. We offer flex-time and comprehensive benefits.

Committed to Canadians, connected through communities.

Reports to : Marketing Manager

Type of Employment : Full-Time

Job Overview : The Marketing Supervisor will be a marketing generalist and have a varied ability and skillset, assisting the manager with events, branding, newsletters with a strong focus on the brands Digital Media & Social Media responsibilities. The Marketing Supervisor will oversee the Corporate Graphic Designer, and Content / Communications Coordinator roles. The role requires a high level of adaptability, creativity, and strategic planning. In addition to Digital Marketing and Social Media management, the Marketing Supervisor will ensure stakeholder alignment with campaigns, monitor campaign metrics, enhance awareness to the brands content strategies, and optimize the return on advertising spend (ROAS).

Ideal Candidate : The ideal candidate is a highly motivated individual with a collaborative mindset, possessing strong creative thinking skills, detailed creative acumen, and the ability to efficiently multi-task. Thriving in a fast-paced environment, the candidate should comprehend the unique dynamics of retail marketing, where a mix of well-planned campaigns and swift reactions to evolving consumer demands is essential. Proficiency in managing multiple projects simultaneously is crucial. Familiarity with community work and community building is imperative, given the widespread scope of responsibilities encompassing our stores and the establishment of frameworks for our store network across Canada. An appreciation for real-time involvement and proactive engagement is highly recommended for success in this role.

Responsibilities :

• Creative Direction
• Lead the development of creative concepts and strategies for marketing campaigns.
• Collaborate with the creative team to ensure the delivery of high-quality marketing materials, including graphics, videos, and written content.
• Maintain brand consistency across all marketing channels and materials.
• Marketing Material Oversight
• Review and approve marketing materials to ensure accuracy, relevance, and adherence to brand guidelines.
• Monitor the effectiveness of marketing collateral and make recommendations for improvement.
• Digital and Social Media Management
• Develop and implement digital and social media marketing strategies to increase brand awareness, engagement, and conversions.
• Oversee the planning, creation, and scheduling of content across various digital platforms, including but not limited to websites, social media channels, email campaigns, and blogs.
• Analyze performance metrics and use data-driven insights to optimize digital marketing campaigns.
• Planning & Coordination
• Collaborate with cross-functional teams to develop marketing plans that align with business objectives.
• Coordinate with external vendors, agencies, and partners to execute marketing campaigns effectively.
• Manage marketing budgets and allocate resources efficiently to maximize ROI.
• Leadership
• Provide leadership and direction to the marketing team, fostering a collaborative and innovative work environment.
• Set clear goals and expectations for team members, and provide regular feedback and performance evaluations.
• Mentor and develop team members, helping them enhance their skills and grow within the organization.
• Safety
• Follow all Peavey Industries safety policies, procedures, and protocols, report any accidents / incidents, near misses, injuries and concerns to your manager or a health and safety committee representative, and work in a safe manner that ensures the health and safety of themselves and all other on the work site.
• Core Values
• Positively communicate and demonstrate the company’s Core Values.
• Other Duties as Assigned.

Qualifications :

Education in Marketing or a related field / equivalent experience.

6 years' or more of related work experience and a minimum of 3 years experience in a leadership role.

Drives Engagement.

Interpersonal Savvy.

Communicates Effectively.

Business & Results :

Drives Results.

Self-Development :

Courage.

Demonstrates Self-Awareness.

Thought :

Customer Focus.

Business Insight.

Strategic Mindset.

Only those selected for an interview will be contacted.

Peavey Industries LP is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive equal consideration for employment, and we welcome the unique contributions that you can bring in terms of education, culture, ethnicity, race, sex, gender identity and expression, nation of origin, age, languages spoken, veteran’s status, color, religion, disability, sexual orientation, and beliefs.

J-18808-Ljbffr