Marketing Specialist, Alumni and Corporate Director Programs (Bilingual FR/EN)

PricewaterhouseCoopers International; Montreal; On-site; CAD 60,000 - 85,000; Full time

Job summary

Join a dynamic team at a leading professional services firm as a Marketing Specialist, focusing on Alumni and Corporate Director Programs. You will execute strategic marketing initiatives, manage data, and collaborate with teams to enhance brand visibility. The role requires creativity, strong communication skills, and the ability to thrive in a fast-paced environment, supporting diverse client interactions in both English and French.

Benefits

Competitive compensation

Inclusive benefits

Flexible work arrangements

Qualifications

• Experience in campaign planning and execution in a corporate environment.
• Fluency in English and French for client engagement.
• Ability to work under pressure with multiple priorities.

Responsibilities

• Execute marketing plans and manage data for programs.
• Develop and execute campaigns across email and social media.
• Monitor and report on campaign performance.

Skills

Campaign planning

Client events

Digital content development

Writing skills

Communication skills

Data analysis

Risk management

Tools

Salesforce

Job description

At PwC, our people in brand management, marketing, and sales focus on collaboration to develop and execute strategic sales and marketing initiatives. These individuals aim to drive revenue growth, promote the Firm's services, enhance brand visibility, and capture new business opportunities. They utilize market research, digital marketing, creative campaigns, and effective sales strategies to engage clients, strengthen the firm's market presence, and achieve organizational targets.

Role Overview

As a Marketing Specialist, Alumni and Corporate Director Programs, you will be part of a team dedicated to solving business challenges, delivering high-quality client service, and operational efficiency. Your responsibilities will include:

1. Executing marketing plans and managing data for Alumni and Corporate Director Programs
2. Project planning, administration, and budgeting
3. Implementing campaigns across channels such as email, social media, advertising, and events
4. Developing and executing social media campaigns on platforms like LinkedIn, Facebook, and Instagram, providing strategic recommendations
5. Monitoring and reporting on campaign performance
6. Reviewing and editing marketing materials to ensure quality and adherence to PwC guidelines
7. Collaborating with internal teams (social media, design, web development) to implement campaign tactics
8. Managing risk, independence, and branding guidelines for marketing initiatives
9. Conducting competitive intelligence and external market research
10. Engaging with and presenting to key stakeholders

Required Skills and Experience

• Experience in campaign planning, execution, client events, and digital content development
• Ability to thrive in a fast-paced, corporate environment
• Self-motivated, detail-oriented, and capable of working within local and national teams
• Proficiency in managing multiple priorities and meeting deadlines
• Familiarity with Salesforce and data analysis software
• Experience managing marketing and event budgets
• Commitment to diversity and inclusion
• Strong writing and communication skills
• Fluency in English and French to support bilingual client and stakeholder engagement

Why Join PwC

We empower our people to make a difference. Using the latest technology, we help clients build trust and achieve sustainable outcomes. Our supportive environment offers competitive compensation, inclusive benefits, and flexible work arrangements to help you thrive. Learn more about our Application Process and Total Rewards.

We acknowledge the land of the First Nations, Métis, and Inuit Peoples, and are committed to reconciliation and inclusivity. PwC Canada values diversity and strives to create an equitable community where everyone belongs. We provide accommodations throughout the employment process to support all candidates.