Marketing Specialist | $150/hr Remote | Mercor

Crossing Hurdles; Canada; Remote; CAD 137,760 - 206,640; Part time

Job summary

A marketing services company is seeking a Marketing Specialist to join their remote team on an hourly contract. The role involves extracting campaign data, calculating key performance indicators, and creating data visualizations. Ideal candidates will have strong experience in marketing analytics, proficiency in Google Analytics 4, and a meticulous approach to data handling. This position offers flexible hours between 10 to 40 hours a week, aligning with the company's innovative marketing strategies.

Qualifications

• Strong experience in performance marketing analytics, media reporting, or marketing operations.
• Proficiency in Google Analytics 4, Facebook Ads Manager, LinkedIn Campaign Manager, and Google Sheets.
• Experience with Excel-based modeling, cohort analysis, funnel breakdowns, and segmentation strategies.

Responsibilities

• Extract campaign data from advertising platforms.
• Calculate KPIs across channels.
• Create data visualizations and insights summaries.
• Build and manage UTM tracking templates.
• Reconcile advertising costs.

Skills

Performance marketing analytics

Media reporting

Google Analytics 4

Facebook Ads Manager

LinkedIn Campaign Manager

Budget/spend tracking

UTM tracking

Attention to detail

Tools

Google Sheets

Data Studio

Excel

Job description

Marketing Specialist | $150/hr Remote | Mercor

1 day ago Be among the first 25 applicants

This range is provided by Crossing Hurdles. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$100.00/hr - $150.00/hr

At Crossing Hurdles, we work as a referral partner. We refer candidates to Mercor that collaborates with the world’s leading AI research labs to build and train cutting‑edge AI models.

Organization: Mercor

Position: Digital Marketing Analyst

Referral Partner: Crossing Hurdles

Type: Hourly contract

Compensation: $100–$150 per hour

Location: Remote

Commitment: 10–40 hours/week, flexible and asynchronous

Duration: Flexible

Role Responsibilities:

• Extract campaign data from advertising platforms (Google Ads, Facebook, LinkedIn, TikTok, etc.)
• Calculate KPIs including CTR, CPC, CPA, ROAS, and conversion rates across channels
• Compare performance across time periods and against budget targets
• Create data visualizations and insights summaries in Google Sheets, PowerPoint, or Data Studio
• Audit tracking setups and conversion reporting accuracy using GA4 and Tag Assistant
• Build and manage UTM tracking templates for campaigns
• Reconcile advertising costs against invoiced amounts, including currency conversions
• Segment customer data from CRMs and create targeting recommendations
• Develop budget optimization models and retention/cohort analyses using historical data
• Design dashboards with automated data refresh and cross‑channel KPI visualizations

Ideal Qualifications:

• Strong experience in performance marketing analytics, media reporting, or marketing operations
• Proficiency in Google Analytics 4, Facebook Ads Manager, LinkedIn Campaign Manager, and Google Sheets
• Strong grasp of digital KPIs (CPA, ROAS, CTR, etc.) and budget/spend tracking
• Experience with Excel-based modeling, cohort analysis, funnel breakdowns, and segmentation strategies
• Familiarity with UTM tracking, tag auditing tools, and attribution model comparisons
• Excellent attention to detail in calculations, formatting, and visualizations
• Ability to work independently and deliver on weekly or monthly reporting deadlines

Application Process (Takes 20 min):

• AI interview based on your resume (15 min)

Seniority level

Associate

Employment type

Contract

Job function

Marketing

Industries

Marketing Services