Responsible for the planning and execution of Taobao's local marketing activities in Canada and media placement;
Have a good understanding of the operation of various mainstream social media;
Develop promotion strategies through data collection and analysis to increase traffic and consumer value;
Create exciting content on local social media platforms to attract consumers to shop on Taobao;
Establish and expand Taobao's media resources and partnerships in Canada.
Qualifications:
Bachelor's degree or above in media, journalism, public relations, marketing or related majors.
Excellent Chinese and English skills, can be used as working languages.
More than 2 years of work experience in the same position; applicants with work background in well-known companies are preferred.
Understand Taobao cross-border shopping, have elegant taste, and love copywriting.
Strong data analysis skills and an understanding of result-oriented approaches.
Excellent communication skills and teamwork spirit; be creative, responsible, detail-oriented, and quality-oriented.
Willingness to accept flexible working hours due to the time difference between China and Canada; may need to communicate remotely with the Chinese headquarters team daily to ensure smooth implementation of various tasks.