marketing specialist

Government of Canada - Central; Aurora; Hybrid; CAD 70,000 - 90,000; Full time

Job summary

A governmental organization in York Region, Aurora, is seeking an experienced marketing and communications professional to develop and execute effective strategies. The role involves preparing content, conducting research, and coordinating events. Ideal candidates will have a Bachelor's degree and five years of experience in a related field, alongside strong communication and digital media skills. The position offers a hybrid work model and various benefits including a health care plan and a retirement savings plan.

Benefits

Dental plan

Health care plan

Registered Retirement Savings Plan (RRSP)

Qualifications

• 5 years or more experience in communications or marketing.
• Strong background in digital media and brand management.
• Experience working in a fast-paced environment.

Responsibilities

• Prepare written material such as reports and briefs.
• Conduct comparative research on marketing strategies.
• Gather and prepare communications material.

Skills

Client focus

Excellent written communication

Excellent oral communication

Attention to detail

Initiative

Team player

Education

Bachelor's degree

Tools

Salesforce

MS Office

Adobe Photoshop

JavaScript

LinkedIn

Zoho CRM

SQL

Search Engine Optimization (SEO)

Adobe Suite

Job description

Overview Languages

English

Education

• Bachelor's degree

Experience

5 years or more

Hybrid

Work must be completed both in person and remotely.

Responsibilities Tasks

• Prepare written material such as reports, briefs, website content
• Perform administrative tasks
• Conduct comparative research on marketing strategies for industrial and commercial products
• Assist in the preparation of brochures, reports, newsletters and other material
• Co-ordinate special publicity events and promotions
• Gather, research and prepare communications material
• Conduct analytical marketing studies
• Develop portfolio of marketing materials
• Conduct online marketing, E-commerce and Website promotions
• Develop marketing strategies
• Co-ordinate work activities with other departments
• Create and optimize content for Website using a variety of graphics, database, animation and other software
• Synthesize technical information through creation of data visualization
• Evaluate the marketing strategies used by establishments

Experience and specialization Computer and technology knowledge

• Salesforce
• MS Office
• Adobe Photoshop
• JavaScript
• LinkedIn
• Zoho CRM
• Desktop publishing software
• SQL
• Search Engine Optimization (SEO)
• Adobe Suite

Area of work experience

• Special events

Area of specialization

• Communications
• Brand management
• Digital media

Additional information Work conditions and physical capabilities

• Tight deadlines
• Fast-paced environment
• Attention to detail

Personal suitability

• Client focus
• Efficient interpersonal skills
• Excellent oral communication
• Excellent written communication
• Initiative
• Judgement
• Organized
• Team player
• Dependability
• Reliability
• Integrity
• Quick learner
• Due diligence

Benefits Health benefits

• Dental plan
• Health care plan

Financial benefits

• Registered Retirement Savings Plan (RRSP)