Marketing Manager, Medical Nutrition

Nestlé; Toronto; Hybrid; CAD 85,000 - 110,000; Full time

Job summary

A leading health nutrition company in Toronto is seeking an experienced Marketing Manager to lead the development of medical nutrition strategies. The ideal candidate will have a strong background in marketing within the healthcare sector, with at least 5 years of experience. Responsibilities include creating consumer and healthcare professional campaigns, ensuring market share growth, and collaborating with cross-functional teams. The position offers a comprehensive benefits package and a hybrid working environment.

Benefits

Comprehensive health and dental benefits

Company matched pension plan

Four weeks of vacation

Flexible work arrangements

Educational assistance and tuition reimbursement

Bonus eligibility

Qualifications

• Minimum 5+ years marketing experience, preferred in CPG or healthcare.
• Demonstrated competency in marketing fundamentals.
• Ability to manage high-priority initiatives.

Responsibilities

• Develop 18-month and 3-year plans for Medical ONS platform.
• Create HCP and patient-centric campaigns.
• Ensure margin improvement and market share growth.

Skills

Marketing fundamentals

Project management

Cross-functional team collaboration

Market analysis

Consumer insights

Education

5+ years of marketing experience

Science background (preferred)

Job description

Overview

Marketing Manager, Medical Nutrition

Position Snapshot

Business area: Nestlé Health Science

Location: North York, ON located at 25 Sheppard Ave W, North York, ON M2N 6S8; Hybrid

A little bit about us

Nestlé Health Science is an innovative company engaged in advancing the role of nutritional therapy to improve the management of health for consumers, patients and our partners in healthcare. Our intent is to bring forward nutritional therapies that have proven clinical and health economic value and improve the quality of people’s lives. We will support your personal growth with a people-focused culture and a flexible and diverse working environment.

What to Expect:

You will be responsible for the development of 18-month and 3-year plans for Medical ONS platform, leveraging outstanding consumer/patient and healthcare professional (HCP) insights to build engaging brand experiences and successful innovation. Develop HCP and/or patient/caregiver -centric campaigns that apply transversally across appropriate medical nutrition and consumer health platforms. You will ensure margin improved market share growth and brand health, measured by NNS, OG, marginal contribution and market share.

A day in the life:

• Identify and define target consumer and HCP profiles. Develop key insights for HCPs, patients, and caregivers, and determine perceived value for both the medical ONS platform and transversal medical conditions.
• Responsible for developing strong, fully functionally aligned Business Plans (18-months and 3-year ) with commercial sales and medical affairs teams. Leads outstanding execution through cross-functional teams. Proposes brand Price & Promotion strategies for institutions, community, direct-to-consumer (DTC), and reimbursement (where applicable).
• Builds great brands and health science credibility through translation of insights to action. Develops or applies (locally aligned or global) Brand Essence. Responsible for crafting compelling consumer and HCP communication and effective media strategies that include direct-to-consumer, direct-to-HCP, and via medical sales force. Lead the Integrated Communication Plan process.
• Collaborate with the Innovation & Renovation team to develop a consumer/patient-centric, technically, and financially validated 5-year plan. Ensure the plan results in Bigger, Bolder, Better Innovation & Renovation.
• Responsible for implementing PFME, improving return on investment, market share, and brand health
• If applicable, lead and coach cross-functional team members by actively communicating expectations and providing regular feedback.

Role Requirements

• Minimum 5+ years marketing experience, successful and progressive experience from Consumer Packaged Goods, pharma, OTC/consumer health, or healthcare industry, with a science background (preferred)
• Demonstrated competencies and success in marketing fundamentals (4 P's, Marketing/Brand Plans)
• Ability to manage high priority, complex and strategic initiatives
• Experience in projects that provide cross functional, cross-divisional or broad company experience
• Experience in managing multi-brand, multi-channel, multi-audience (consumer and HCP) marketing communications.
• Experience making actionable recommendations based on market and financial analysis.

Benefits

• Comprehensive total rewards benefits package including Health and Dental benefits that start on day one of employment
• Company matched pension plan
• Four weeks of Vacation and five personal days (Personal Paid Holidays)
• Flexible and hybrid work arrangements
• Excellent training and development programs as well as opportunities to grow within the company
• Access to Educational Assistance & Tuition Reimbursement
• Bonus eligibility
• Gender affirmation benefits to ensure access to necessary care, resources, and coverage for gender-affirming procedures
• Fertility Services and Surrogacy Medical Coverage to support the pursuit of a path to parenthood regardless of medical conditions, gender or sexual orientation
• Adoption benefits to remove some of the financial barriers associated with adoption
• Up to 50% off – Nespresso Coffee Machine, Capsules and accessories
• Access to the Discount Company store with Nestlé, Nespresso, and Purina products (Located across various Nestle offices/sites)

What you need to know

We will be considering applicants as they apply, so please don’t delay in submitting your application.

Nestlé Canada is an equal-opportunity employer committed to diversity, equity, inclusion, and accessibility. We welcome qualified applicants to bring their diverse and unique experiences as a result of their education, perspectives, culture, ethnicity, race, sex, gender identity and expression, nation of origin, age, languages spoken, veteran’s status, colour, religion, disability, sexual orientation and beliefs.

If you are selected to participate in the recruitment process, please inform Human Resources of any accommodations you may require. Nestlé will work with you in an effort to ensure that you are able to fully participate in the process.