Marketing Manager (Level II)

MEC; Vancouver; Hybrid; CAD 89,500 - 112,200; Full time

Benefits offered by this job

Work-life flexibility

Hybrid work environment

Variable annual incentive plan

Generous vacation allotment

Paid Care time

Maternity and Parental leave top-up

Staff discounts and deals from vendors

Top-notch benefit plan

Retirement plan with matched contribut

Job summary

MEC is seeking a Marketing Manager (II) to lead key campaigns from planning through execution at the Vancouver head office. This hands-on role requires owning timelines, deliverables, and partner updates while coordinating across Creative, Digital, Retail, Merchandising, and Operations to ensure high-quality results.

The role emphasizes turning inputs into practical plans, balancing brand and business needs, and driving growth initiatives with a strong focus on detail and results.

Qualifications

• 5–7+ years of marketing experience
• Retail or omnichannel experience required
• Hands-on operator who loves the details
• Strong project management skills with timelines and dependencies
• Detail-oriented with clear communication

Responsibilities

• Lead campaigns from plan to launch, ensuring clarity and timely delivery
• Drive growth initiatives, category plans, and catalogue work
• Manage timelines, deliverables, and cross-functional coordination
• Track performance and extract insights to improve future work
• Collaborate with Marketing, Merchandising, Retail, Creative, and Digital teams

Skills

Marketing leadership

Campaign management

Cross-functional collaboration

Job description

About MEC

At MEC, we believe the transformative power of the outdoors makes us better humans and drives us to do good for the planet. We are here to inspire and support everyone in getting active outside, matching people with gear and advice that instills confidence. We offer more than products; we offer passion for the outdoors. We play with purpose!

MEC is an equal opportunity employer and committed to building an inclusive community of staffers. We’re proud to work with our people to create a diverse workplace, where everyone feels like they belong and has the opportunity to be successful. We welcome all applicants to join our diverse team. Tell us what you need during the hiring process, and we’ll do our best to accommodate you.

The Role

MEC's Marketing team is growing and we are looking to add a Marketing Manager (II). As Marketing Manager, you’ll lead key MEC marketing campaigns and programs from planning through execution; translating business priorities into clear briefs, timelines, channel plans, and deliverables. This is a hands‑on role for someone who is just as comfortable building the plan as they are tracking the details, following up with partners, solving problems, and ensuring work gets out the door at a high standard.

You’ll also drive growth initiatives, priority categories, MEC Label, seasonal campaigns, and catalogue work by turning inputs from across the business into practical plans that teams can action.

This role requires a strong hands‑on operator; someone who can see the bigger picture, but is happiest close to the work: managing timelines, clarifying deliverables, chasing details, resolving blockers, and keeping cross‑functional teams moving.

Location

This is a hybrid role based out of MEC Head Office in Vancouver, requiring you to be in office 2 to 3 days a week.

As The Marketing Manager, You’ll

Manage Campaigns from Plan to Launch

• Lead Tier 1 and Tier 2 campaigns (i.e. Black Friday, Camp Season) and projects from brief through launch, ensuring the work is clear, coordinated, and delivered on time
• Build and maintain campaign work‑backs, timelines, status updates, launch checklists, and approval paths
• Write and refine campaign briefs, messaging inputs, channel direction, and partner updates
• Facilitate alignment between Creative, Digital, Retail, Merchandising, Operations, and e‑commerce Teams
• Review campaign assets and execution details to ensure accuracy, consistency, and readiness for launch
• Lead the MEC catalogue program from planning through execution, balancing commercial priorities, member usefulness, and storytelling in partnership with stakeholders

Turn Inputs into Clear Plans

• Distill inputs from Merchandising, Operations, Digital, Retail, and Brand into clear plans with owners, timelines, deliverables, and next steps
• Translate seasonal priorities, growth categories, and business goals into practical campaign and channel plans
• Clarify scope, dependencies, risks, and decisions so teams know what needs to happen and when
• Balance brand, commercial, product, and channel needs while keeping execution realistic and focused

Own Timelines, Details, and Follow‑Through

• Own timelines end‑to‑end, driving progress, resolving blockers, and ensuring delivery
• Track open decisions, risks, dependencies, and next steps to keep work moving
• Follow up proactively with partners and remove blockers before they slow the work down
• Maintain a high standard for execution, accuracy, and attention to detail across every stage of the work

Track Performance and Improve the Work

• Define success upfront and track performance against clear business outcomes
• Pull together post‑campaign results, insights, and recommendations that help improve future work
• Use learnings to optimize campaign planning, channel execution, and internal ways of working

Work Cross‑Functionally to Get Things Done

• Act as a connector across Marketing, Merchandising, Retail, Creative, Digital, Operations, and e‑commerce
• Keep stakeholders aligned, informed, and moving toward decisions
• Bring structure and momentum to complex workstreams, especially when there are competing priorities or tight timelines
• Communicate clearly, proactively, and practically so teams understand what is needed and can act quickly

What You Bring

• 5–7+ years of marketing experience, 4+ of which as a Marketing Manager
• Retail or omnichannel industry experience is a must
• Hands‑on operator who is energized by the details and comfortable doing the work, not just directing it
• Strong project management skills, including work‑backs, timelines, approvals, dependencies, and follow‑through
• Ability to turn ambiguity into clear action plans, owners, deadlines, and next steps
• High attention to detail across copy, creative, channel execution, timing, and stakeholder communication
• Proven track record managing commercially driven campaigns from planning through execution
• Experience across digital and physical execution, including retail, events, activations, and channel planning
• Strong instinct for balancing brand and business performance
• Strong analytical skills and a clear view on how to measure success and improve future work
• Clear, proactive communicator who keeps stakeholders aligned, informed, and moving toward decisions
• Passion for the outdoors — and for helping more people get outside

Compensation & Perks

This is a permanent role with an anticipated annual base salary range of $89,500 to $112,200. The exact salary will be dependent on the successful candidate’s relevant skills, experience, location, qualifications and internal equity. This role is eligible for our annual variable incentive plan.

• Work‑life flexibility
• Hybrid work environment
• Variable annual incentive plan
• Generous annual vacation allotment
• Paid Care time (Wellness/sick)
• Maternity and Parental leave top‑up
• Staff Discount and amazing deals straight from vendors
• Top‑notch benefit plan
• Retirement Plan with matched contributions
• Paid days to pursue outdoor activities and/or volunteer in your community
• Free staff gear rental program
• Access to a learning platform and educational assistance support
• Career development opportunities

At our Home Office located in Vancouver, you’ll also love:

• Show up as you are—Athleisure wear
• An open office layout—choose where you sit.
• Well stocked kitchens filled with premium coffees and teas
• Onsite fitness equipment, change rooms with showers and bike storage

Note: Availability of the benefits and perks may be subject to your location & employment type and may have certain eligibility requirements. MEC reserves the right to alter these benefits and perks in whole or in part at any time without advance notice.

The Candidate must be able to read and converse in English. Le candidat doit être à l’aise de lire et de converser en anglais.