Marketing Manager

PRI Engineering; Toronto; Presencial; CAD 85 000 - 120 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Competitive compensation

Comprehensive benefits

Professional development support

Resumo da oferta

PRI Engineering is seeking a Marketing Manager to own the brand, content, and campaigns for a growing national engineering and environmental consulting firm. You will run the marketing engine across five sectors, guiding strategy and hands‑on execution to support commercial growth.

You’ll manage sector editorial calendars, newsletters, HubSpot campaigns, website and social channels, collateral, events, and sponsorships, collaborating with Sector VPs, Proposal Specialists, and the BD team.

Qualificações

• Bachelor's degree requested or equivalent experience.
• 5+ years of progressive B2B marketing experience, including 2+ years owning a marketing function.
• Hands-on HubSpot experience: campaigns, workflows, segmentation, landing pages, and reporting.
• Strong writing and editing skills for technical subject matter.
• Experience managing content calendars, newsletters, and LinkedIn programs for professionals.
• Experience planning and delivering trade shows, conferences, events, and sponsorships with budgets and logistics.

Responsabilidades

• Own the annual marketing plan and budget aligned with sector growth priorities.
• Steward the PRI brand across all touchpoints: visual identity, voice, templates, website, and social channels.
• Run the content engine: editorial calendar, newsletter, project stories, thought leadership, and LinkedIn.
• Build and run campaigns in HubSpot: email, automation, landing pages, segmentation, and lead capture.
• Design and execute targeted outreach programs to defined audiences and measure pipeline impact.
• Produce and maintain qualifications and collateral with the Proposal Specialist.
• Manage trade shows, conferences, events, and sponsorships including budgets and lead follow-up.
• Oversee website, SEO basics, and digital analytics.
• Coordinate external agencies and internal marketing requests.

Conhecimentos

Strategic marketing

Content creation

Campaign management

B2B marketing

Writer/editorial skills

AI in marketing

Project management

Analytics & reporting

Stakeholder management

Formação académica

Bachelor's degree in Marketing/Communications/Business or related field

Ferramentas

HubSpot

Adobe Creative Suite

Canva

CMS/web content tools

SEO basics

CRM management

Descrição da oferta de emprego

Own PRI's brand, content, and campaigns across a growing national engineering firm

LOCATION

Toronto, ON or Mississauga, ON

REPORTS TO

Chief Executive Officer

TYPE

Full-time, permanent

• Manager

About The Opportunity

PRI is a multidisciplinary engineering and environmental consulting firm with offices across British Columbia, Alberta, and Ontario, growing toward a national footprint. We are seeking a Marketing Manager to own our brand, content, and campaigns, and to run the marketing engine that supports our commercial team across five sectors: transportation and infrastructure, earth and environment, property and buildings, energy and resources, and renewable energy.

This is a hands-on manager role, not a pure strategist's seat. You will set the marketing plan and then execute much of it yourself: a sector-organized editorial calendar and newsletter, HubSpot campaigns and automation, the website and LinkedIn presence, qualifications and proposal collateral, targeted outreach programs such as a year-long awareness campaign to architects, and the firm's trade show, event, and sponsorship program. You will work closely with the Sector Vice Presidents and Practice Leads who supply the stories, the Proposal Specialist who turns our credentials into winning submissions, and the BD team whose pipeline your campaigns feed. You will be expected to use AI tools fluently to produce more, faster.

What You'll Do

• Own the annual marketing plan and budget, tied to the firm's sector growth priorities, and report on what is working.
• Steward the PRI brand across every touchpoint: visual identity, voice, templates, website, and social channels.
• Run the content engine: a sector-organized editorial calendar, the firm newsletter, project stories, thought leadership, and LinkedIn, drawing content from our technical and commercial leaders.
• Build and run campaigns in HubSpot, including email, automation, segmentation, landing pages, and lead capture, and maintain the marketing side of the CRM.
• Design and execute targeted outreach programs to defined audiences, such as architects, developers, municipalities, and lenders, and measure their impact on pipeline.
• Produce and maintain qualifications and collateral: statements of qualifications, project sheets, capability one-pagers, and resumes, in partnership with the Proposal Specialist.
• Own the trade show, conference, event, and sponsorship program: select the right shows and associations by sector, manage budgets and logistics, equip the commercial team to work the floor, and track leads and follow-up so every event pays back.
• Manage the website, SEO basics, and digital analytics.
• Manage external agencies, designers, photographers, and printers, and coordinate marketing requests from across the firm.

Required

• Bachelor's degree in Marketing, Communications, Business, or a related field, or equivalent experience.
• 5 or more years of progressive B2B marketing experience, including at least 2 years owning a marketing function or program end to end.
• Hands-on HubSpot experience: campaigns, workflows, segmentation, landing pages, and reporting.
• Strong writing and editing skills, with the ability to turn technical subject matter into clear, engaging content.
• Experience running content calendars, newsletters, and LinkedIn programs for a professional audience.
• Experience planning and delivering trade shows, conferences, events, and sponsorships, including budgets, logistics, and lead follow-up.
• Working command of design and web tools (Adobe Creative Suite or Canva, a modern CMS) and comfort directing designers.
• Demonstrated, practical use of AI tools in marketing work, and genuine enthusiasm for applying them.
• Strong organization and follow-through, and the diplomacy to draw content from busy senior professionals.

Preferred

• Marketing experience in architecture, engineering, construction, or another professional-services firm.
• Experience with account-based or targeted outreach campaigns and with measuring marketing's contribution to pipeline.
• Familiarity with proposal and SOQ development in a consulting environment.
• SMPS membership or certification.

Why PRI

• Genuine ownership of the marketing function at a growing firm, with the CEO as your sponsor.
• Five sectors and seven disciplines of interesting work to tell stories about.
• A firm investing in modern tools, including HubSpot and AI-enabled approaches, and a team that wants marketing to drive growth.
• A collaborative, multidisciplinary environment where your work directly supports the people winning the work.
• Competitive compensation, comprehensive benefits, and support for professional development.

PRI is an equal-opportunity employer committed to building a diverse and inclusive team. We welcome applications from all qualified candidates, and we particularly encourage applications from Indigenous professionals.