Marketing Manager

PromoRepublic; Canada; Remote; CAD 60,000 - 100,000; Full time

Job summary

An innovative marketing platform is seeking a passionate Marketing Manager to drive demand and lead generation. In this dynamic role, you will develop and execute impactful marketing campaigns across various channels, collaborating with cross-functional teams to achieve business objectives. The position offers an exciting opportunity to work in a fast-paced startup environment, where creativity and strategic thinking are highly valued. If you thrive on challenges and want to make a significant impact in the marketing landscape, this role is perfect for you. Join a diverse team dedicated to empowering brands and enhancing their visibility in the market.

Benefits

International team collaboration

Performance-based bonuses

Creative freedom

Skills development opportunities

Qualifications

• 2-3+ Jahre Erfahrung im B2B-Marketing für SaaS-Produkte.
• Ausgezeichnete verbale und schriftliche Kommunikationsfähigkeiten in Englisch.

Responsibilities

• Entwicklung und Durchführung von Marketingkampagnen über digitale Kanäle.
• Überwachung und Analyse der Kampagnenleistung zur Bereitstellung umsetzbarer Erkenntnisse.

Skills

B2B Marketing

SaaS Marketing

Lead Generation

Campaign Management

Analytical Skills

Growth Mindset

Communication Skills

Tools

HubSpot

Facebook Ads

LinkedIn Ads

Google Ads

Intercom

Hotjar

Job description

PromoRepublic is a cutting-edge, data-driven marketing platform dedicated to empowering franchise and multi-location brands to amplify their local visibility through search and social media. We’re looking for a passionate and driven T-shaped Marketing Manager to join our team and play a significant role in creating and capturing demand. In this role, you’ll be responsible for planning and executing campaigns and collaborating closely with our marketing and sales teams.

We offer a great environment for a determined professional who knows how to orchestrate marketing channels to drive and nurture leads. If you’re eager to think outside the box and thrive on doing so to the best of your ability, we would love to hear from you!

Why PromoRepublic?

For 10 years, we’ve been at the forefront of scalable yet easy-to-use local marketing workflows for multi-location brands, small businesses, and marketing agencies.

20,000+ locations are managed daily on our platform for top franchise and multi-location companies and brands in the US, Canada, Australia, the UK, and the EU, including Expedia Cruises, Curves, Metcash, and over 80 more.

We’ve created the CMO Peer Talks Community—a unique community for franchise marketers with 3,000 members, offering both online and offline events. We’ve also integrated AI into our marketing and CX tools on the platform.

Our team:

Head of Marketing (product marketing, sales & marketing campaigns)
Content Manager (website, customer marketing)
Marketing Manager (lead generation, campaigns)
Developers (agency)
PPC (agency)

As a team, we effectively collaborate across 10+ countries, fostering a remote-first and supportive culture.

Key responsibilities:

• Develop and execute marketing campaigns for certain industries to create and capture demand through paid and organic digital channels, including webinars, email marketing, LinkedIn, offline conferences, paid search, paid social, retargeting, etc.
• Partner with SDR Team Lead to inspect and optimize lead follow up processes and nurtures.
• Manage relationships with external agencies and vendors, ensuring alignment with campaign objectives and budgets.
• Monitor, analyze, and report on campaign performance, providing actionable insights.
• Own webinars at all stages from planning to execution including holistic pre- and post-event/webinar strategies, webinar set up, streaming.
• Collaborate with cross-functional teams to align digital strategies with overall business objectives.

What experience and skills we are looking for:

• 2-3+ years of experience in B2B marketing for enterprise IT products, with a focus on SaaS.
• Experience working with the US, Canada, and UK markets.
• Excellent verbal, written, and presentation skills in English.
• Hands-on mindset with the ability to test various marketing assumptions and scale the most effective strategies for achieving positive results.
• Growth mindset—enthusiasm for challenges and a strong work ethic with a "can-do" attitude.
• Proven ability to prioritize tasks and meet deadlines.
• Experience with marketing tools such as HubSpot, Facebook, LinkedIn, Google Ads, Intercom, Hotjar, etc.

We offer:

• Working in an international Marketing startup with a team distributed around the globe
• The competent team of hard-working hands-on professionals who share their experience
• Competitive salary, consisting of base pay and performance-based bonuses
• Quick, intensive, and comprehensive skills level-up
• Creative freedom, ability to suggest and implement changes

About PromoRepublic:

PromoRepublic is a data-driven marketing platform that helps multi-location businesses get found and unify your brand and customer experience across all locations. We’re recognized as a Top-10 fast-growing SaaS Company, High Performer 2024 by G2, and featured in prominent publications like Entrepreneur, TechCrunch, and TNW. With clients across the US, Canada, Australia, and Europe, we’re committed to

More about our company and culture here: