Marketing Manager

Smart Savvy; Burnaby; On-site; CAD 70,000 - 90,000; Full time

Job summary

A leading construction company is seeking a proactive and strategic Marketing Manager. This role involves developing marketing strategies, overseeing a small team, and driving engagement through various channels. Candidates with 5+ years in marketing within the construction industry and strong leadership skills are encouraged to apply.

Qualifications

• 5+ years’ experience in marketing, managing brands and multichannel campaigns.
• Proven track record of executing high-impact marketing campaigns.
• Reliable transportation and valid driver’s license for occasional travel.

Responsibilities

• Develop and implement comprehensive marketing strategies.
• Oversee content creation and manage a small team.
• Plan and execute multi-channel marketing campaigns.

Skills

Organizational skills

Editing skills

Interpersonal skills

Strategic thinking

Data analysis

Education

Diploma or degree in journalism, marketing, communications, public relations

Tools

Marketing and project management tools

Analytics platforms

Job description

Are you a proven marketing leader with experience setting strategy and building a team that elevates brands in the construction industry?

At Smart, Savvy + Associates, we are pleased to partner with our client, a well-established construction group, in their search for a Marketing Manager. The right person for the role is hardworking and adaptable, able to create vision and carry out the work as needed. They must have experience managing brand presence, overseeing content creation, and driving digital and traditional campaigns that enhance engagement with their audiences.

As the Marketing Manager, you will...

1. Develop and implement comprehensive marketing strategies to enhance the company’s brand and market presence.
2. Oversee content creation, social media, website management, digital and physical advertising.
3. Lead and manage a small team, providing mentorship, direction, and support to drive performance and professional development.
4. Partner with internal teams to ensure brand consistency across marketing materials and communications.
5. Plan and execute multi-channel marketing campaigns to drive engagement and business growth.
6. Track and analyze the effectiveness of marketing communications efforts, using data to refine strategies and improve ROI.
7. Provide regular updates and reports to leadership on performance outcomes.
8. Research industry trends and best practices to keep marketing efforts effective.
9. Oversee workload distribution, set clear goals and expectations, empower team members to drive performance, and ensure timely project completion.
10. Manage relationships with external partners, ensuring high-quality deliverables and adherence to timelines and budgets.
11. Monitor the performance of agencies and external vendors, providing feedback and guidance to ensure effective partnerships.

You have...

1. 5+ years’ experience in marketing, managing brands and multichannel campaigns within the construction industry.
2. Diploma or degree in journalism, marketing, communications, public relations, or a related field.
3. A proven track record of developing and executing high-impact marketing campaigns.
4. Strong organizational skills to lead multiple projects and deadlines.
5. Exceptional editing and listening skills with the ability to craft compelling narratives for diverse audiences.
6. The ability to act as a strategic partner to senior leadership and collaborate with key business functions to align marketing and communications initiatives with company goals.
7. Strong interpersonal skills, able to build relationships across departments, provide guidance, and ensure a unified approach to achieving business success.
8. A proactive, team-oriented mindset with experience leading initiatives and managing teams.
9. Proficiency in marketing and project management tools and analytics platforms to measure performance and derive insights.
10. Reliable transportation and a valid driver’s license for occasional travel to job sites.

Additional details