Marketing Insights and Delivery Manager

CPA Ontario; Toronto; Hybrid; CAD 85,000 - 100,000; Full time

Job summary

A leading accounting organization is looking for a Marketing Insights and Delivery Manager to enhance marketing performance through data-driven insights. This role requires over 5 years of experience in marketing insights and proficiency in data visualization tools. The ideal candidate will transform complex data into strategic marketing recommendations and lead collaborative efforts across departments. A hybrid work environment is offered, promoting employee well-being and career growth.

Benefits

Hybrid work environment

Ongoing learning and career growth

Focus on well-being with wellness programs

Qualifications

• Strong academic background and over 5 years of experience in marketing insights.
• Experienced in using tools to create dashboards.
• Hands-on experience in building scalable analytics solutions.

Responsibilities

• Deliver strategic insights by transforming complex data into actionable recommendations.
• Implement best practices in direct marketing and campaign execution.
• Lead projects to streamline marketing processes.

Skills

Data-driven problem solver

Proficient in SQL

Experience with Power BI

Analytical thinking

Technical aptitude in Python

Education

Post-secondary graduate

Tools

Power BI

Tableau

MicroStrategy

Job description

Join to apply for the Marketing Insights and Delivery Manager role at CPA Ontario

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Join to apply for the Marketing Insights and Delivery Manager role at CPA Ontario

Lead Data-Driven Marketing Innovation to

Power Enrollment and Organizational Growth

The Marketing Insights and Delivery Manager plays a pivotal role in optimizing marketing performance, driving student lead generation, increasing education enrollments, and enhancing member engagement. By developing robust performance metrics, automated dashboards, and actionable insights, this role empowers smarter, data-driven decision-making across the organization. Collaborating closely with recruitment, education, and professional development teams, the manager transforms complex data into clear strategic direction—shaping impactful marketing campaigns and advancing CPA Ontario’s growth objectives.

What You’ll Be Doing

Delivering strategic insights by transforming complex data from multiple sources into actionable marketing recommendations that optimize strategies and programs.

Democratizing data through the evolution of key performance indicators, automated reporting, and dynamic dashboards, enabling timely and informed decision-making at all levels.

Influencing stakeholders by tailoring insights to diverse audiences, using compelling data storytelling to guide strategic marketing decisions and operational improvements.

Implementing best practices in direct marketing and campaign execution to drive quality, efficiency, and governance across the organization.

Leading projects to streamline marketing and lead generation processes, maximizing business value through effective change management and stakeholder engagement .

Who You Are

A post-secondary graduate with a strong academic background and over 5 years of experience in marketing insights, business intelligence, and customer analytics across both product and service-based industries.

Data-driven problem solver, proficient in SQL and experienced in using tools like Power BI, Tableau, and MicroStrategy to create dashboards that uncover actionable customer and marketing insights.

An analytical thinker who thrives on working with large, complex datasets to identify key performance indicators and uncover the root causes behind customer behaviors and marketing outcomes.

Technically adept, with hands-on experience in Python, PySpark, or similar languages to build scalable analytics solutions that support automation, reporting, and performance tracking.

Strategic collaborator who has successfully led cross-functional projects, working across business and technical teams to streamline processes, implement marketing solutions, and drive campaign effectiveness.

Adaptable and resilient in ambiguous environments, with a reputation for building strong relationships, communicating insights clearly, and influencing decision-making through compelling data storytelling.

What We Offer

A fast-paced environment. Collaboration, innovation and passionate professionals are at our core. We relentlessly pursue what’s next to unlock the full potential of you and us together.

Hybrid work environment. As part of our Hybrid work culture, we include a portion of remote work within an overall approach that places a high value on in-office teamwork and collaboration.

Diversity and inclusion. We recognize the value in our differences and prioritize inclusivity to bring together the best talent to protect the public, advance the profession and enable CPAs to lead business and society forward.

Ongoing learning and career growth. We want your career to skyrocket. We support career advancement and professional development opportunities with learning investments to promote your future growth. Thrive with us.

Focus on your well-being. With industry leading benefits and wellness programs, including a healthy lifestyle allowance, mental health resources and more, we’re committed to your well-being.

Who We Are

We protect the public. We advance the profession. We enable CPAs to lead business and society forward. We ensure that our over 103,000 members and over 18,000 students meet the highest standards of integrity and expertise. We help them stay ahead of global market trends and abreast of regulatory change. CPAs represent a globally recognized, premium designation. Our Chartered Professional Accountants are valued by organizations in all industries for their financial expertise, strategic thinking, management skills and leadership. We believe that success happens when both business and society benefit. For information on the profession visit : cpaontario.ca

We Appreciate Your Interest In CPA Ontario And This Position :

At CPA Ontario, we are committed to building high-performance teams. Our selection process is thorough, and all candidate applications are reviewed. Should your qualifications and experience meet the requirements of this role, a member of our recruitment team will contact you. We encourage you to set up CPA Ontario job alerts for positions that align to your experience and career goals.

CPA Ontario is an inclusive employer. Accommodation is available under the Ontario Human Rights Code. If you require a disability-related accommodation to participate in the recruitment process, please email [e-mail] with “Accommodation Required” in the subject line to provide your contact information. A member of the Recruitment team will contact you within 48 hours.

Seniority level

Seniority level

Mid-Senior level

Employment type

Employment type

Full-time

Job function

Job function

Management and Manufacturing

Accounting

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