Marketing Insights & Analytics Manager (Remote - Canada)

Jobgether; Canada; Remote; CAD 90,000 - 120,000; Full time

Job summary

A leading company in Canada is seeking a Marketing Insights & Analytics Manager to enhance marketing strategies through data analysis. This role involves analyzing performance metrics, overseeing marketing analytics requests, and collaborating with teams to align data needs with business objectives. Ideal candidates will have extensive experience in marketing analytics, with a focus on data-driven decision-making in the healthcare or SaaS sectors.

Benefits

Competitive compensation package, including equity.

Flexible paid time off.

Comprehensive benefits package.

Generous employee discount on health and wellness products.

Remote-friendly work environment.

Qualifications

• 8+ years of experience in marketing analytics, ideally in healthcare or SaaS.
• Proven ability to translate complex datasets into strategic insights.
• Experience collaborating with stakeholders to drive performance improvements.

Responsibilities

• Analyze marketing channel and campaign performance to improve outcomes.
• Lead funnel and conversion rate analysis for trends in lead generation.
• Deliver strategic recommendations to optimize marketing performance.

Skills

B2B/B2C marketing analytics

Communication skills

Data analysis

Lead generation

Education

Bachelor’s degree in Marketing Analytics, Digital Marketing, or equivalent

Tools

Google Analytics

HubSpot

Salesforce Marketing Cloud

Looker Studio

Tableau

Snowflake

Job description

This position is posted by Jobgether on behalf of Fullscript. We are currently looking for a Marketing Insights & Analytics Manager in Canada.

This is a strategic role for a marketing data leader who thrives on turning insights into impact. You’ll bridge marketing and data teams to develop actionable, performance-driven strategies across digital channels. Your work will shape growth marketing decisions, optimize funnel performance, and influence business outcomes at scale. If you’re passionate about using data to fuel meaningful health and wellness change, this is your opportunity to lead with purpose in a fast-growing, mission-driven environment.

Accountabilities:

• Analyze marketing channel and campaign performance, providing actionable insights to improve outcomes and ROI.
• Lead funnel and conversion rate analysis to uncover trends in lead generation, engagement, and retention.
• Serve as the go-to expert for all marketing analytics requests, delivering strategic recommendations to optimize performance.
• Collaborate with cross-functional marketing teams to prioritize and fulfill data needs, ensuring alignment with business objectives.
• Translate marketing goals into functional requirements and user stories to support communication with technical teams.
• Continuously monitor campaign KPIs and identify areas for A/B testing and optimization opportunities.

• 8+ years of experience in B2B/B2C marketing analytics, ideally in healthcare, SaaS, or related industries.
• Bachelor’s degree in Marketing Analytics, Digital Marketing, or equivalent experience.
• Deep familiarity with tools such as Google Analytics, HubSpot, Iterable, Salesforce Marketing Cloud.
• Skilled in Looker Studio, Tableau, and data warehouse platforms like Snowflake.
• Proven ability to translate complex datasets into strategic insights for cross-functional teams.
• Excellent communication skills; capable of delivering findings to non-technical audiences and executive stakeholders.
• Experience collaborating with internal and external stakeholders to drive measurable performance improvements.

Bonus points for:

• Background in health and wellness or SaaS.
• Understanding of account-based marketing and lead management frameworks.
• Experience designing and interpreting A/B tests.
• Familiarity with the customer journey in healthcare settings.

• Competitive compensation package, including equity.
• RRSP (Canada) / 401K (US) matching programs.
• Flexible paid time off and wellness-focused policies.
• Comprehensive benefits package tailored to individual needs.
• Generous employee discount on health and wellness products.
• Fully remote-friendly work environment with flexibility.
• Supportive, inclusive culture that values continuous learning and innovation.

Jobgether is a Talent Matching Platform that partners with companies worldwide to efficiently connect top talent with the right opportunities through AI-driven job matching.

When you apply, your profile goes through our AI-powered screening process designed to identify top talent efficiently and fairly:

Our AI evaluates your CV and LinkedIn profile thoroughly, analyzing your skills, experience, and achievements.
It compares your profile to the job’s core requirements and past success factors to determine your match score.
Based on this analysis, we automatically shortlist the 3 candidates with the highest match to the role.
When necessary, our human team may perform an additional manual review to ensure no strong profile is missed.

The process is transparent, skills-based, and free of bias — focusing solely on your fit for the role.
Once the shortlist is completed, we share it directly with the hiring company. The final decision and next steps (such as interviews or assessments) are handled by their internal team.

Thank you for your interest!

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