Marketing Coordinator

CrossSafety Holdings Inc.; Toronto; On-site; CAD 50,000 - 65,000; Full time

Job summary

A leading health and safety services company in Toronto seeks a Marketing Coordinator to manage client relationships and support marketing initiatives. The role includes overseeing client outreach, satisfaction surveys, and collaboration on marketing campaigns. Candidates should have post-secondary education in Marketing or Communications and at least 2 years of relevant experience. Strong organizational and communication skills are essential.

Qualifications

• At least 2 years of experience in client-facing or marketing coordination roles.
• Experience in professional services or workplace health and safety preferred.

Responsibilities

• Manage the Client Contact Plan and oversee Client Appreciation Program.
• Conduct client satisfaction surveys and analyze feedback.
• Support marketing and sales initiatives.

Skills

Organizational skills

Interpersonal skills

Communication skills

Analytical skills

Customer-focused

Education

Post-secondary education in Marketing or Communications

Tools

Microsoft Office Suite

CRM systems

Job description

Job Description

Position: Marketing Coordinator

Location: Toronto, Ontario

Compensation: Based on experience

Looking to be part of a dynamic team?

About Us

With over two hundred personnel working across Canada, USA, and Mexico, CrossSafety is one of North America’s largest specialty health and safety services companies. We offer a comprehensive range of HSE consulting, engineering, training, outsourced personnel resources, and project and program support services to thousands of clients across various workplace sectors. Our core values include: Integrity, Commitment, Inclusion, Excellence, Respect, and Accountability. Visit us at [website].

Position Summary

The Marketing Coordinator manages and executes the firm's Client Relationship Marketing Plan daily. Responsibilities include overseeing the Client Contact Plan and the Client Appreciation Program for several hundred clients, ensuring proactive engagement, scheduling meetings, coordinating appreciation activities, conducting satisfaction surveys, and supporting marketing and sales initiatives. The role is vital in maintaining strong client relationships, enhancing satisfaction, and supporting business growth.

Key Responsibilities

1. Client Contact Plan Management

• Maintain and implement the Client Contact Plan based on client 'Tier' classifications.
• Schedule meetings, calls, and touchpoints for approximately 12–15 Client Account Managers and 2–4 Sales Reps.
• Ensure contact frequency meets minimum standards per client Tier (monthly, quarterly, etc.).
• Monitor and report on contact activities and engagement levels.

2. Client Appreciation Program Coordination

• Manage activities such as delivering gratuities, coordinating appreciation events, and seasonal activities.
• Maintain calendars and checklists for timely execution according to client Tier frequency.

3. Client Satisfaction Surveys

• Design, distribute, and analyze surveys to gather client feedback.
• Identify trends and areas for improvement from survey data.
• Present reports and recommendations to management.

4. Client Tier Maintenance

• Ensure the accuracy of client Tier classifications, updating as needed based on client profile changes.

5. Sales and Marketing Support

• Support marketing and sales activities, including report preparation, collateral coordination, and CRM data management.
• Collaborate on campaigns and digital marketing efforts targeted at specific client Tiers.

Qualifications, Education, and Experience

• Post-secondary education in Marketing, Communications, or related field.
• At least 2 years of experience in client-facing, sales support, marketing coordination, or admin roles; experience in professional services or workplace health and safety preferred. Graduates considered.
• Comfortable visiting construction sites.

Skills and Competencies

• Excellent organizational and scheduling skills.
• Outgoing personality with strong interpersonal and communication skills.
• Proficiency in Microsoft Office Suite; familiarity with CRM systems is an asset.
• Analytical skills for interpreting survey and engagement data.
• Ability to handle multiple priorities in a fast-paced environment.
• High attention to detail and strong follow-up skills.
• Customer-focused with a commitment to client satisfaction.

Performance Metrics

• Compliance with Client Contact Plan targets.
• Timeliness of appreciation activities.
• Client satisfaction survey response rates and scores.
• Accuracy of Tier classifications and client records.
• Supportiveness and contribution to marketing and sales initiatives.