Marketing Coordinator

Pocketride; Sarnia; Remote; CAD 15,000 - 25,000; Part time

Job summary

Join a dynamic startup as a Marketing Coordinator Intern, where you'll help shape the brand's presence through engaging content, social media management, and market research. Gain real-world experience and mentorship in a collaborative environment, all while contributing to a meaningful cause in the ride-hailing industry.

Benefits

Certificate of completion

Mentorship opportunities

Portfolio-ready work

Qualifications

• Education or experience in Marketing, Communications, Media, Business, or related fields.
• Ability to work independently and meet deadlines in a remote/hybrid setup.

Responsibilities

• Develop weekly content calendars and coordinate campaigns.
• Engage with audience comments and maintain content analytics.
• Support customer persona building and benchmark performance.

Skills

Communication

Content Creation

Social Media Management

Education

Education in Marketing

Tools

Canva

Meta Suite

YouTube Studio

Job description

1 day ago Be among the first 25 applicants

We’re Hiring: Marketing Coordinator (Internship)

Remote | 15–20 hrs/week | ️ 4–6 Months | Internship | Unpaid | 3 Open Positions

About Pocketride

Pocketride is Canada’s next-gen ride-hailing startup built for under-connected rurban communities. With 3,000+ pre-launch app users, 100+ drivers waitlisted, and partnerships already underway, we’re gearing up for a powerful launch — and your voice can help shape the brand's journey.

Role Overview

We’re onboarding three Marketing Coordinator Interns who will play an essential role in building Pocketride’s brand presence, content pipelines, and user engagement. Whether it’s curating viral TikToks, planning our next campaign, launching a YouTube feature drop, or tracking insights — you’ll own it alongside a passionate team.

Key Responsibilities

Content Planning & Execution

• Develop weekly content calendars with tailored plans for each platform
• Coordinate with design and growth teams to align campaign goals
• Support major campaigns (e.g., feature reveals, milestone announcements, recruitment drives)

Social Media Management

• Schedule, publish, and monitor content across LinkedIn, Instagram, Facebook, TikTok, WhatsApp, and YouTube
• Engage with audience comments and messages in a timely, brand-consistent tone
• Maintain an organized repository of creatives, captions, and platform analytics

YouTube & Video Coordination

• Help script, storyboard, and publish short-form and long-form video content
• Coordinate testimonial shoots, app walkthroughs, or product announcements
• Assist with titles, thumbnails, and video descriptions optimized for search and engagement

Graphic & Visual Content Support

• Design social graphics, motion assets, and email visuals using Canva or similar tools
• Repurpose visuals across platforms, ensuring optimized sizing and messaging
• Support creation of posters, banners, and in-app visuals as needed

Brand Marketing & Storytelling

• Contribute to key narratives: why Pocketride, who we serve, and how we make impact
• Collaborate on tagline development, voice-of-customer quotes, and community storytelling
• Assist in drafting press release snippets, blog content, or partnership shout-outs

Market Research & Persona Development

• Support customer persona building and segmentation work
• Benchmark social and campaign performance against competitors
• Research local events, trends, and hashtags relevant to key regions (e.g., Sarnia-Lambton)

Campaign Analytics & Reporting

• Track weekly KPIs: impressions, engagement, reach, bounce rate, CTR, watch time, etc.
• Compile content reports with insights and optimization suggestions
• Monitor trends, audience sentiment, and platform-specific behavior patterns

SEO & Copywriting Support (Optional)

• Write engaging captions, call-to-actions, and headings for content pieces
• Explore keyword planning and metadata optimization for YouTube, blog, or LinkedIn
• Assist in A/B testing different formats, hashtags, or storytelling techniques

Internal Collaboration & Coordination

• Participate in weekly syncs with the VP of Marketing and cross-functional leads
• Log progress in shared tools like Trello, Notion, or Google Sheets
• Collaborate with Tech, Growth, and Admin teams on coordinated rollouts
  

Qualifications

• Education or experience in Marketing, Communications, Media, Business, or related fields
• Proficiency in Canva, Meta Suite, Instagram Reels, YouTube Studio, or similar platforms
• Clear written and visual communication
• Ability to work independently and meet deadlines in a remote/hybrid setup
• Bonus: Basic video editing, multilingual content creation, familiarity with scheduling tools
  

What You’ll Gain

Real-world startup marketing experience across channels

Ownership of high-impact content and campaigns

Portfolio-ready work, analytics reports, and creative projects

Certificate of completion and personalized feedback

Direct mentorship and leadership-building opportunities

Recognition across Pocketride’s platforms for standout performance

We are an equal opportunity employer.

Seniority level

• Seniority level

  Internship

Employment type

• Employment type

  Internship

Job function

• Job function

  Marketing and Sales

• Industries

  IT Services and IT Consulting

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