Marketing Coordinator

Cooke Aquaculture Inc.; Saint John; On-site; CAD 42,000 - 60,000; Full time

Benefits offered by this job

Health benefits

Life and disability insurance

RRSP matching

Paid vacation and holidays

On-site parking

Job summary

Cooke Aquaculture Inc. is seeking a Marketing Coordinator for our Saint John, NB office. The role acts as the marketing hub, supporting Retail and Foodservice initiatives, managing social media and customer-facing materials, and ensuring brand consistency across projects.

You will drive day-to-day content, coordinate events and tours, and help projects move from concept to completion with energy, collaboration, and strong organizational skills.

Qualifications

• Post-secondary certificate or degree in marketing, communications, commerce or related field.
• Experience in event planning, food industry and project management is an asset.
• Advanced knowledge of digital platforms and social media.

Responsibilities

• Coordinate marketing collateral, content, and campaigns across Retail and Foodservice.
• Manage social media content and customer-facing collateral daily.
• Support digital strategy and SharePoint asset management.
• Track budgets, events, shipments, and project timelines.

Skills

Event planning

Project management

Social media management

Digital platforms

Education

Post-secondary degree in marketing or related field

Tools

MS Office

SharePoint

Job description

Cooke is a global seafood company with operations in North America, Europe, South America and Australia. Our company’s success is driven by our dynamic, highly skilled, and innovative management team, supported by dedicated employees who live in coastal communities and contribute to the local area’s economy and sense of community.

True North Seafood is Cooke's consumer brand with a premium positioning in North America, in both retail and foodservice. True North Seafood is the go-to brand for trusted seafood – our main priority is to bring our consumers closer to the source.

The Role

As a result of our robust growth, we are looking for a Marketing Coordinator with a passion for marketing to join our team in our Saint John, NB office. This role is the organizational hub of the marketing team – supporting the execution and coordination of initiatives across both Retail and Foodservice channels, leading day-to-day management of social media content and customer-facing collateral, and helping projects move efficiently from concept to completion while maintaining brand consistency and operational excellence.

This position offers an excellent opportunity for an ambitious marketing professional who is eager to expand their skills, take ownership of projects, and grow within a dynamic marketing team. Success in this role will require energy, enthusiasm, and a positive, entrepreneurial attitude, along with strong communication, time management, and collaboration skills at all levels of the organization.

What You’ll Do:

Marketing Promotion Coordination

• Support the design, development and delivery of marketing collateral, including sell sheets, brochures, website content and presentations.
• Conduct quality assurance reviews of marketing materials to ensure accuracy, grammar, formatting and brand compliance.
• Lead the ongoing management and oversight of promotional content.
• Facilitate successful customer interactions and tours, including coordination of meetings, customer cuttings/tastings and overall experience management (POS, gift planning, etc.).
• Maintain marketing project trackers, timelines and status updates.

Digital Channels & Content Management

• Maintain organized digital asset libraries and SharePoint folders, ensuring materials are current, accessible and properly archived.
• Manage version control and distribution of marketing resources.
• Support the development of the digital strategy internally and with external partners.

Administration, Data, Insights & Optimization

• Manage administrative functions for the marketing team, including PO creation, budget tracking and POS sourcing.
• Manage merchandise and apparel programs, including inventory tracking and brand/budget alignment.
• Support the coordination of domestic and international shipments, including samples, POS and tradeshow collateral.
• Assist in the management and execution of internal and external events.
• Conduct market research and deliver recommendations to optimize marketing activities.
• Lead the development and delivery of a monthly internal newsletter sharing market information and insights.

Project Management

• Provide marketing support across various sub-brands and lead special projects as assigned.
• Lead initiatives that support operational excellence for the Marketing team, including continuous improvement, process development and documentation.

What You Bring:

• Post-secondary certificate or degree in marketing, communications, commerce or a related field.
• Event planning, food industry and project management experience are considered an asset.
• Advanced knowledge of digital platforms, social media (LinkedIn, Facebook, Instagram) and MS Office/MS Suite.
• Excellent written communication and proof-reading skills.
• Excellent organizational skills – detail-oriented, self-starter and highly organized.
• A solutions-focused, analytical and data-driven approach to problem-solving.
• Ability to thrive in a complex, fast-paced environment while remaining flexible and adaptable to change.
• A team player who is energetic, resourceful, reliable and timely – comfortable working independently and collaboratively to drive results across multiple projects.

What a Role at Cooke Will Offer You:

• The opportunity to contribute to complex projects in meaningful ways within an exciting, fast-growing environment.
• Real-life experience across the Consumer-Packaged Goods space – retail, foodservice, tradeshows, digital and social media, new product development, packaging development and analytics.
• Collaboration with diverse teams locally and globally.
• The opportunity to develop your presentation and speaking skills.

Join our team and enjoy the benefits of full-time year-round employment with competitive rates and a comprehensive benefits package tailored to support your well-being and career growth.

Benefits Package:

• Health Benefits: Includes coverage for dental, vision, and extended medical care.
• Insurance: Life and disability insurance provided for financial security.
• Support Services: Access to an Employee Assistance Program (EAP).
• Financial Planning: Opportunity for RRSP matching to support your retirement savings.
• Time Off: Paid vacation, holidays, and sick leave for work-life balance.
• Wellness: Wellness programs and access to on-site gym facilities (available in some locations).
• Career Development: Professional growth opportunities and avenues for advancement.
• Perks: Employee discounts on company products or services.
• Convenience: On-site parking or parking allowance.

The Why

Why Cooke? Simple - because we are a company that rewards initiative, resourcefulness, and work ethic. We will champion your growth and provide you with the platform to create your path, your career, and your future.