Marketing Coordinator

CrossSafety Holdings Inc.; Richmond Hill; On-site; CAD 60,000 - 80,000; Full time

Job summary

A leading health and safety services company is seeking a Marketing Coordinator to manage client relationships and support marketing initiatives. This role involves overseeing client engagement strategies, coordinating appreciation programs, and maintaining client records. Ideal candidates will have a background in Marketing or Communications, with at least 2 years of relevant experience. Strong organizational and communication skills are essential.

Qualifications

• At least 2 years of experience in client-facing roles or marketing coordination.
• Comfortable visiting construction sites.

Responsibilities

• Manage Client Contact Plan for engagement.
• Coordinate Client Appreciation Program activities.
• Design and analyze client satisfaction surveys.
• Maintain client Tier classifications.
• Provide sales and marketing support.

Skills

Organizational skills

Communication skills

Analytical skills

Customer-focused

Education

Post-secondary education in Marketing or related field

Tools

Microsoft Office

CRM familiarity

Job description

Job Description

Position: Marketing Coordinator

Location: Toronto, Ontario

Compensation: Based on experience

Looking to be a part of a dynamic team?

About Us

With over two hundred personnel working in Canada, USA, and Mexico, CrossSafety is one of North America’s largest specialty health and safety services companies. We provide a comprehensive range of HSE consulting, engineering, training, outsourced personnel resources, project, and program support services to thousands of clients across most workplace sectors. We uphold our core values: Integrity, Commitment, Inclusion, Excellence, Respect, and Accountability. Visit us at [website].

Position Summary

The Marketing Coordinator manages and executes the firm's Client Relationship Marketing Plan. This includes overseeing the Client Contact Plan and Client Appreciation Program for several hundred clients, ensuring proactive engagement through meetings, communications, appreciation activities, satisfaction surveys, and supporting marketing and sales initiatives. The role is vital in maintaining strong client relationships and supporting business growth.

Key Responsibilities

1. Client Contact Plan Management

• Maintain and execute the Client Contact Plan based on client "Tier" classifications.
• Schedule meetings, calls, and touchpoints for approximately 12–15 Client Account Managers and 2–4 Sales Reps.
• Ensure contact frequency aligns with standards for each client Tier.
• Monitor activities to ensure compliance and report on engagement levels.

Client Appreciation Program Coordination

• Manage activities such as delivering gratuities, coordinating events, and seasonal appreciation activities.
• Maintain calendars and checklists for timely execution based on client Tier.

Client Satisfaction Surveys

• Design, distribute, and analyze surveys to identify trends and improvement opportunities.
• Present findings and recommendations to management.

Client Tier Maintenance

• Maintain and update client Tier classifications based on revenue and profile changes.

Sales and Marketing Support

• Prepare engagement reports, coordinate sales collateral, and manage CRM data.
• Liaise with marketing on campaigns and digital activities.
• Support targeted campaigns and maintain client records.

Qualifications, Education, and Experience

• Post-secondary education in Marketing, Communications, or related field.
• At least 2 years of experience in client-facing roles, sales support, or marketing coordination, preferably in professional services or health and safety sectors. Graduates considered.
• Comfortable visiting construction sites.

Skills and Competencies

• Excellent organizational and scheduling skills.
• Outgoing personality with strong communication skills.
• Proficiency in Microsoft Office; familiarity with CRM is an asset.
• Analytical skills for data interpretation.
• Ability to manage multiple priorities with high attention to detail.
• Customer-focused with a commitment to satisfaction.

Performance Metrics

• Compliance with Client Contact Plan targets.
• Timely execution of appreciation activities.
• Survey response rates and satisfaction scores.
• Accuracy of client records and Tier classifications.
• Supportiveness in marketing and sales initiatives.